Skechers Usa - SKX STOCK NEWS

Skechers has made a significant impact on animal welfare by donating over $6.2 million to support more than one million shelter dogs and cats in the U.S. and Canada. This initiative, tied to the BOBS from Skechers collection, has provided essential aid through partnerships, notably with the Petco Foundation, which received over $2.7 million in contributions. President Michael Greenberg highlighted the engagement of consumers in this charitable movement, especially during a challenging year.

Skechers U.S.A. (NYSE:SKX) reported fourth quarter sales of $1.32 billion, down 0.5% year-over-year. Domestic wholesale sales increased 1.2%, while China sales surged 29.7%. The company achieved diluted earnings per share of $0.34, benefiting from a one-time tax gain of $0.10 per share. Cash and cash equivalents stood at $1.37 billion. Despite challenges posed by the pandemic, Skechers maintained brand relevance and showcased significant growth in e-commerce.

Skechers is launching a new advertising campaign featuring Tony Romo during the Super Bowl, showcasing its Max Cushioning footwear. The commercial, set to air early in the second quarter, emphasizes comfort and humor in everyday life. This marks Skechers' eighth Super Bowl commercial appearance since 2010, highlighting the brand's strong market presence. Skechers has seen increased consumer demand for comfortable footwear, making this a timely ad campaign. The performance footwear market remains competitive, and Romo's involvement aims to further elevate the brand's visibility among a record-breaking audience.

Skechers has announced a new marketing initiative featuring Las Vegas Raiders coach Jon Gruden, who will lead a national multi-platform campaign for the footwear and apparel brand. This collaboration aims to leverage Gruden's popularity to enhance Skechers' image in the men's market. Skechers targets showcasing the comfort and style of its athletic and casual lines. The company has a history of using sports icons in marketing, with Gruden joining a roster that includes notable figures like Tony Romo and Howie Long.

SKECHERS USA, Inc. (NYSE: SKX) will release its fourth quarter and full-year 2020 financial results after market close on February 4, 2021. A conference call is scheduled for the same day at 4:30 p.m. ET, featuring COO David Weinberg and CFO John Vandemore. Investors can access the call via the Investor Relations section of Skechers' website, with a replay available from 7:30 p.m. ET on the same day to February 18, 2021. Skechers is a global leader in lifestyle and performance footwear, operating over 3,770 retail stores worldwide.

Skechers collaborates with muralist James Goldcrown to launch a new collection in time for Valentine’s Day. The collection features Goldcrown’s iconic heart designs on various footwear including Skechers Uno sneakers, Roadies sneakers, and BOBS slip-ons. Initial styles are available on Skechers.com and will hit retail stores on February 4th, with international availability by Valentine’s Day. The apparel line will follow later this year, extending the collaboration across multiple divisions.

SKECHERS USA, Inc. (NYSE:SKX) has announced that its Chief Financial Officer, John Vandemore, will participate in a fireside chat at the Morgan Stanley Virtual Global Consumer & Retail Conference on December 2, 2020, at 12:00 p.m. PT. The event will be accessible live and replayable for 90 days on the company's investor relations website. SKECHERS continues to expand its diverse range of lifestyle and performance footwear globally, distributing through various retail channels in over 170 countries. The company also highlights the ongoing impact of COVID-19 on its operations.

The Skechers Pier to Pier Friendship Walk, held virtually on October 25, raised over $1.8 million, bringing the total to $15 million since its inception in 2009. The event, aimed at supporting children with special needs and education, featured performances from notable celebrities, including America's Got Talent winner Kodi Lee. Despite challenges posed by COVID-19, the event successfully adapted to a virtual format, highlighting community support and ongoing efforts to provide resources for affected families. More than 17,000 registrants participated, reflecting its significance in California.

The Skechers Pier to Pier Friendship Walk is going virtual this year, aiming to raise $2 million for kids during the COVID-19 pandemic. The event will feature celebrity performances and support from over 100 companies. Michael Greenberg, the founder, emphasized the challenges faced by students and the need for more funding to support educational efforts. With over $13 million raised historically, the event continues its tradition of assisting public schools and scholarship funds for exceptional students. Participants can register online for the October 25 event.