New Achievement Unlocked: Shopify Merchants Drive Record-High $11.5 Billion in Sales over Black Friday-Cyber Monday
Shopify merchants achieved record $11.5 billion in sales during Black Friday-Cyber Monday weekend, marking a 24% increase from last year. The platform served 76+ million customers globally, with peak sales reaching $4.6 million per minute at 12:01pm EST on Black Friday. Notable achievements include 16,500+ entrepreneurs making their first sale and over 67,000 merchants experiencing their highest-selling day. The average cart price was $108.56, with top-selling categories including Clothing Tops, Cosmetics, and Fitness & Nutrition. Cross-border orders represented 16% of global orders, with a 58% year-over-year increase in Shop Pay sales.
I commercianti di Shopify hanno raggiunto un record di 11,5 miliardi di dollari in vendite durante il fine settimana del Black Friday-Cyber Monday, segnando un aumento del 24% rispetto all'anno scorso. La piattaforma ha servito oltre 76 milioni di clienti a livello globale, con vendite di picco che hanno raggiunto 4,6 milioni di dollari al minuto alle 12:01 EST del Black Friday. Tra i risultati notevoli ci sono oltre 16.500 imprenditori che hanno effettuato la loro prima vendita e oltre 67.000 commercianti che hanno registrato il giorno di vendite più alto. Il prezzo medio del carrello era di 108,56 dollari, con le categorie di vendita più popolari che includono Top per abbigliamento, Cosmetici e Fitness & Nutrizione. Gli ordini transfrontalieri rappresentavano il 16% degli ordini globali, con un aumento del 58% anno su anno nelle vendite tramite Shop Pay.
Los comerciantes de Shopify lograron un récord de 11.5 mil millones de dólares en ventas durante el fin de semana de Black Friday-Cyber Monday, marcando un aumento del 24% respecto al año pasado. La plataforma atendió a más de 76 millones de clientes a nivel mundial, con ventas máximas que alcanzaron 4.6 millones de dólares por minuto a las 12:01 p. m. EST del Black Friday. Logros notables incluyen más de 16,500 emprendedores realizando su primera venta y más de 67,000 comerciantes experimentando su día de ventas más alto. El precio promedio del carrito fue de 108.56 dólares, con las categorías más vendidas que incluyen Ropa superior, Cosméticos y Fitness & Nutrición. Los pedidos transfronterizos representaron el 16% de los pedidos globales, con un aumento del 58% interanual en las ventas de Shop Pay.
Shopify 상인들은 블랙 프라이데이-사이버 먼데이 주말 동안 115억 달러의 매출을 기록하며 지난해보다 24% 증가했습니다. 이 플랫폼은 전 세계적으로 7600만명 이상의 고객에게 서비스를 제공했으며, 블랙 프라이데이 12:01 EST에 가장 높은 판매가 분당 460만 달러에 달했습니다. 주목할 만한 성과로는 16,500명 이상의 기업가가 첫 판매를 기록하고 67,000명 이상의 상인이 가장 높은 판매일을 경험한 것이 있습니다. 평균 장바구니 가격은 108.56달러였으며, 가장 많이 팔린 카테고리에는 의류 상의, 화장품, 피트니스 & 영양이 포함되었습니다. 국경을 넘는 주문은 전 세계 주문의 16%를 차지했으며, Shop Pay 판매는 전년 대비 58% 증가했습니다.
Les commerçants de Shopify ont réalisé un chiffre d'affaires record de 11,5 milliards de dollars durant le week-end du Black Friday-Cyber Monday, marquant une augmentation de 24% par rapport à l'année dernière. La plateforme a servi plus de 76 millions de clients à l'échelle mondiale, avec des ventes atteignant un pic de 4,6 millions de dollars par minute à 12h01 EST le Black Friday. Parmi les réalisations notables, on trouve plus de 16 500 entrepreneurs ayant réalisé leur première vente et plus de 67 000 commerçants ayant connu leur jour de vente le plus élevé. Le prix moyen du panier était de 108,56 dollars, les catégories les mieux vendues incluant les hauts de vêtements, les cosmétiques et le fitness & nutrition. Les commandes transfrontalières représentaient 16% des commandes mondiales, avec une augmentation de 58% d'une année sur l'autre des ventes via Shop Pay.
Die Händler von Shopify erzielten während des Black Friday-Cyber Monday-Wochenendes einen Rekordumsatz von 11,5 Milliarden Dollar, was einem 24% Anstieg im Vergleich zum Vorjahr entspricht. Die Plattform bediente weltweit über 76 Millionen Kunden, wobei der Höchstverkaufswert 4,6 Millionen Dollar pro Minute um 12:01 Uhr EST am Black Friday erreichte. Zu den bemerkenswerten Leistungen gehören über 16.500 Unternehmer, die ihren ersten Verkauf tätigten, und über 67.000 Händler, die ihren umsatzstärksten Tag erlebten. Der durchschnittliche Warenkorbpreis betrug 108,56 Dollar, wobei die umsatzstärksten Kategorien Oberbekleidung, Kosmetik und Fitness & Ernährung waren. Grenzüberschreitende Bestellungen machten 16% der globalen Bestellungen aus, mit einem Anstieg von 58% im Jahresvergleich bei den Verkäufen über Shop Pay.
- Record $11.5B in sales, up 24% YoY
- 76+ million customers served globally
- 16,500+ new entrepreneurs made first sales
- 67,000+ merchants had record sales days
- 58% YoY increase in Shop Pay sales
- Strong platform performance handling massive transaction volume
- Average cart price slightly decreased from previous year (on constant currency basis)
Insights
The record-breaking $11.5 billion in Black Friday-Cyber Monday sales represents a significant
- The
58% increase in Shop Pay usage indicates strong adoption of high-margin payment solutions - Cross-border sales at
16% of orders demonstrate international market penetration - Average cart value of
$108.56 shows resilient consumer spending
The infrastructure metrics are exceptional, demonstrating enterprise-grade reliability. Processing 284 million requests per minute and managing 10.5 trillion database queries showcases a robust, scalable architecture. The successful handling of 12TB per minute during peak loads proves Shopify's technological maturity and readiness for future growth. This performance validates their cloud infrastructure investments and positions them well against competitors like Amazon and Walmart in terms of technical capabilities.
Internet, Everywhere--(Newsfile Corp. - December 3, 2024) - Shopify Inc. (NYSE, TSX: SHOP), a leading commerce technology company, announced today that merchants achieved a record
From early Friday in New Zealand to late Monday in California, 76+ million customers around the world bought from brands powered by Shopify.
The shopping frenzy peaked at 12:01pm EST on Black Friday when sales reached a dizzying
"Shopify is transforming Black Friday weekend," said Shopify President Harley Finkelstein as the dust settled on an exciting four days. "What was once a doorbuster shopping moment dominated by legacy players is now a global commerce event that businesses of all sizes participate in. We're amplifying the global entrepreneurial spirit by rallying behind our merchants, preparing them, and celebrating their impact on a global stage."
Here's the rundown of Black Friday-Cyber Monday global highlights:
$11.5 billion in global sales* from merchants, a24% increase in sales from 2023- 76+ million consumers worldwide bought from Shopify-powered brands
- 16,500+ entrepreneurs made their first sale on Shopify
- More than 67,000 merchants had their highest-selling day ever on Shopify
- Hottest product categories: Clothing Tops, Cosmetics, Fitness & Nutrition, Pants, Activewear
- Average cart price:
$108.56 ($109.70 on a constant currency basis) - Top selling countries: US, UK, Australia, Canada, Germany
- Top selling cities: Los Angeles, New York, London, San Francisco, Miami
- Peak sales per minute: 12:01 PM EST on Black Friday
- Cross-border orders represented
16% of all global orders 58% year-over-year increase in sales made via Shop Pay
And, what about the tech behind these records? Shopify processed 57.3 PB of data, 1.19 trillion edge requests, 10.5 trillion database queries, and 1.17 trillion database writes over the weekend-peaking at 284 million requests per minute on edge, and more than 80 million on app servers pushing 12TB per minute on Black Friday!
Black Friday-Cyber Monday wasn't just busy, it was a live demo of Shopify's rock-solid reliability and top-tier tech prowess. If we can ace BFCM, bring it on-we're ready for anything.
Shopify stands strong as the backbone for merchants, providing unbeatable performance under immense demand.
About Shopify
Shopify is the leading global commerce company that provides essential internet infrastructure for commerce, offering trusted tools to start, scale, market, and run a retail business of any size. Shopify makes commerce better for everyone with a platform and services that are engineered for speed, customization, reliability, and security, while delivering a better shopping experience for consumers online, in store and everywhere in between. Shopify powers millions of businesses in more than 175 countries and is trusted by brands such as Mattel, Gymshark, Heinz, FTD, Netflix, Kylie Cosmetics, SKIMS, Supreme, and many more. For more information, visit www.shopify.com.
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*Shopify's 2024 Black Friday-Cyber Monday data is based on gross merchandise volume (GMV) by Shopify merchants around the world. GMV represents the total dollar value of orders facilitated through the Shopify platform including certain apps and channels for which a revenue-sharing arrangement is in place in the period, net of refunds, and inclusive of shipping and handling, duty and value-added taxes.
All data presented here (including worldwide sales) is approximate and is based on various assumptions. All data is unaudited and is subject to adjustment. The methodology underlying the data may vary year on year and prior year results are not directly comparable to current results. All financial figures are in USD. Data represents online and offline sales made by Shopify's global merchants.
CONTACT:
MEDIA:
Stephanie Ross
Lead, External Communications
press@shopify.com
INVESTORS:
Carrie Gillard
Director, Investor Relations
ir@shopify.com
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/232298
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