Vivid Seats Releases 2024 NFL Fan Loyalty Report
Vivid Seats Inc. (NASDAQ: SEAT) has released its 2024 NFL Fan Loyalty Report, offering insights into fan behavior and team popularity. Key findings include:
1. The Houston Texans saw the largest year-over-year increase in average ticket prices at 132%.
2. San Francisco 49ers fans show the strongest road presence, averaging 48% of the crowd at away games.
3. Las Vegas Raiders fans travel the farthest, averaging 549 miles per away game.
4. The Dallas Cowboys have the most widespread fan base, claiming 279 counties across multiple states.
The report also highlights Vivid Seats Rewards program, offering fans discounts, upgrades, and other perks for their loyalty.
Vivid Seats Inc. (NASDAQ: SEAT) ha pubblicato il suo Rapporto sulla Fedeltà dei Fan NFL 2024, offrendo approfondimenti sul comportamento dei fan e sulla popolarità delle squadre. I principali risultati includono:
1. I Houston Texans hanno registrato il maggiore incremento annuale nei prezzi medi dei biglietti, con un aumento del 132%.
2. I fan dei San Francisco 49ers mostrano la più forte presenza in trasferta, costituendo in media il 48% del pubblico nelle partite in trasferta.
3. I fan dei Las Vegas Raiders sono quelli che viaggiano di più, percorrendo in media 549 miglia per ogni partita fuori casa.
4. I Dallas Cowboys hanno la base di fan più ampia, coprendo 279 contee sparpagliate in diversi stati.
Il rapporto evidenzia inoltre il programma Vivid Seats Rewards, che offre ai fan sconti, upgrade e altri vantaggi per la loro fedeltà.
Vivid Seats Inc. (NASDAQ: SEAT) ha lanzado su Informe de Lealtad de Fans de la NFL 2024, ofreciendo información sobre el comportamiento de los aficionados y la popularidad de los equipos. Las conclusiones clave incluyen:
1. Los Houston Texans registraron el mayor aumento interanual en los precios promedio de boletos, con un incremento del 132%.
2. Los aficionados de los San Francisco 49ers muestran la mayor presencia en las transiciones, representando en promedio el 48% del público en los juegos fuera de casa.
3. Los aficionados de los Las Vegas Raiders viajan la mayor distancia, con un promedio de 549 millas por cada juego fuera de casa.
4. Los Dallas Cowboys cuentan con la base de aficionados más extensa, cubriendo 279 condados en múltiples estados.
El informe también destaca el programa Vivid Seats Rewards, que ofrece a los aficionados descuentos, mejoras y otros beneficios por su lealtad.
비비드 시트 주식회사(Vivid Seats Inc.)(NASDAQ: SEAT)가 2024 NFL 팬 충성도 보고서를 발표하여 팬 행동과 팀 인기 에 대한 통찰력을 제공했습니다. 주요 내용은 다음과 같습니다:
1. 휴스턴 텍산스는 평균 티켓 가격이 132% 상승하며 연간 가장 큰 증가폭을 보였습니다.
2. 샌프란시스코 49ers 팬들은 원정 경기에서 평균 48%의 관중을 차지하며 가장 강력한 원정 지원을 보입니다.
3. 라스베이거스 레이더스 팬들은 원정 경기당 평균 549마일을 여행하며 가장 먼 거리를 이동합니다.
4. 댈러스 카우보이스는 여러 주에 걸쳐 279개 카운티에 팬 기반을 두고 있습니다.
보고서는 또한 비비드 시트 리워드 프로그램을 강조하며, 팬들에게 할인, 업그레이드 및 그들의 충성도에 대한 다른 혜택을 제공합니다.
Vivid Seats Inc. (NASDAQ: SEAT) a publié son Rapport sur la fidélité des fans de la NFL 2024, offrant des aperçus sur le comportement des fans et la popularité des équipes. Les principales conclusions incluent :
1. Les Houston Texans ont connu la plus forte augmentation annuelle des prix des billets, atteignant 132%.
2. Les fans des San Francisco 49ers montrent la plus forte présence en déplacement, représentant en moyenne 48% du public lors des matchs à l'extérieur.
3. Les fans des Las Vegas Raiders parcourent la plus longue distance, avec une moyenne de 549 miles par match à l'extérieur.
4. Les Dallas Cowboys possèdent la base de fans la plus étendue, couvrant 279 comtés sur plusieurs états.
Le rapport met également en avant le programme Vivid Seats Rewards, qui offre aux fans des réductions, des surclassements et d'autres avantages pour leur fidélité.
Vivid Seats Inc. (NASDAQ: SEAT) hat seinen NFL Fan Loyalty Report 2024 veröffentlicht, der Einblicke in das Verhalten der Fans und die Beliebtheit der Teams bietet. Zu den wichtigsten Ergebnissen gehören:
1. Die Houston Texans verzeichneten den größten jährlichen Anstieg der durchschnittlichen Ticketpreise mit 132%.
2. Die Fans der San Francisco 49ers zeigen die stärkste Präsenz auswärts und machen im Durchschnitt 48% der Zuschauer bei Auswärtsspielen aus.
3. Die Fans der Las Vegas Raiders reisen am weitesten und legen im Durchschnitt 549 Meilen pro Auswärtsspiel zurück.
4. Die Dallas Cowboys haben die weitreichendste Fangemeinde mit 279 Landkreisen in mehreren Bundesstaaten.
Der Bericht hebt auch das Vivid Seats Rewards-Programm hervor, das den Fans Rabatte, Upgrades und weitere Vorteile für ihre Loyalität bietet.
- Vivid Seats' data analysis provides valuable insights into NFL fan behavior and team popularity
- The company offers a rewards program (Vivid Seats Rewards) to incentivize customer loyalty
- Vivid Seats' proprietary Fan Forecast™ technology allows for projections of fan attendance at games
- None.
Vivid Seats' 2024 NFL Fan Loyalty Report offers intriguing insights into fan behavior and ticket demand trends. The 132% increase in average sold price for Houston Texans games is particularly noteworthy, potentially indicating improved team performance or strategic marketing efforts. This surge, along with significant increases for other teams, could signal broader industry growth and increased consumer willingness to spend on live sports experiences.
The report's data on traveling fan bases and geographic loyalty provides valuable market intelligence. The Dallas Cowboys' dominance across 279 counties underscores their strong brand and wide-reaching fan base, which could translate to sustained ticket sales and merchandise revenue. Additionally, the San Francisco 49ers' strong road presence (48% of away game crowds) suggests opportunities for targeted marketing and partnerships in various markets.
While this report doesn't directly impact Vivid Seats' financials, it demonstrates the company's data analysis capabilities and industry insights, potentially enhancing its value proposition to partners and investors in the competitive ticketing marketplace.
Data Reveals the Largest Fan Allegiances Across America
CHICAGO, Aug. 21, 2024 (GLOBE NEWSWIRE) -- Vivid Seats Inc. (NASDAQ: SEAT), a leading marketplace that utilizes its technology platform to connect millions of buyers with thousands of ticket sellers across hundreds of thousands of events each year, today released its 2024 NFL Fan Loyalty Report ahead of the 2024 season*. The report reveals which loyal fan bases are traveling the farthest for their favorite teams, and which are showing up without fail on the road. It also explores the NFL teams that have the most pre-season buzz, and which have the largest fan loyalty by county across the country.
Ready, Set, Hike: When comparing ticket demand from the 2023 to the 2024 seasons, Vivid Seats data shows which teams have the biggest increase in fan interest since last season. The Houston Texans have the largest year over year spike in average sold price for regular season home and away games, at a
Top Teams by Price Spikes
- Houston Texans –
132% - Atlanta Falcons –
120% - Cleveland Browns –
82% - Tennessee Titans –
75% - Jacksonville Jaguars –
72%
Going The Distance: Vivid Seats’ Fan Forecast™ explores its proprietary data to project which team’s fans will show up with more support in the crowd during a game. Analyzing this historical Fan Forecast™ data, Vivid Seats has revealed which fans showed up on the road with more support throughout the 2023 NFL regular season and who we think will continue to have the crowd advantage in the 2024 season. While San Francisco 49ers fans are showing up most often, taking up an average of
Top Road Fanbases
- San Francisco 49ers –
48% - Dallas Cowboys –
45% - Buffalo Bills –
41% - Philadelphia Eagles –
40% - Pittsburgh Steelers –
39%
Top Traveling Fandoms
- Las Vegas Raiders – 549 miles
- San Francisco 49ers – 468 miles
- Miami Dolphins – 464 miles
- Seattle Seahawks – 447 miles
- Dallas Cowboys – 435 miles
Endzone to Endzone: When analyzing team sales per county**, Vivid Seats data found which fans held down the fort and consistently showed up for their teams. The most widespread fan base proved to be the Dallas Cowboys claiming 279 counties mainly across the Lone Star State, Oklahoma, Arkansas, and Southeast New Mexico. Following in second place with 255 counties are reigning champions the Kansas City Chiefs, with the Minnesota Vikings ranking in third place for 231 counties. Fans can explore the interactive map here to see which team claimed their local county and state.
Vivid Seats gives loyal fans discounts, ticket upgrades, among many other perks through the only rewards program in the industry, Vivid Seats Rewards. By allowing fans to earn loyalty rewards on every purchase that they can redeem towards free tickets, the program provides fans with the opportunity to attend more of their favorite events. In addition to ticket savings, Vivid Seats Rewards includes fan benefits ranging from a free 11th ticket after 10 purchases, surprise upgrades to exclusive experiences, birthday benefits, and more.
*Information reflects Vivid Seats data for 2023-2024 regular seasons as of August 2024.
**Data was recorded by tracking the number of tickets sold to a team’s games, from 2023 to present day, per billing zip code. Excludes preseason and postseason ticket sales.
About Vivid Seats
Founded in 2001, Vivid Seats is a leading online ticket marketplace committed to becoming the ultimate partner for connecting fans to the live events, artists, and teams they love. Based on the belief that everyone should “Experience It Live,” the Chicago-based company provides exceptional value by providing one of the widest selections of events and tickets in North America and an industry leading Vivid Seats Rewards program where all fans earn on every purchase. Vivid Seats has been chosen as the official ticketing partner by some of the biggest brands in the entertainment industry including ESPN, Rolling Stone, and the Los Angeles Clippers. Vivid Seats also owns Vivid Picks, a daily fantasy sports app. Through its proprietary software and unique technology, Vivid Seats drives the consumer and business ecosystem for live event ticketing and enables the power of shared experiences to unite people. Vivid Seats has been recognized by Newsweek as one of America’s Best Companies for Customer Service in ticketing. Fans who want to have the best live experiences can start by downloading the Vivid Seats mobile app, going to vividseats.com, or calling 866-848-8499.
Media
Vivid Seats
Shana Rosenthal
shana.rosenthal@vividseats.com
Graphics accompanying this announcement are available at
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FAQ
Which NFL team saw the largest increase in ticket demand for the 2024 season according to Vivid Seats?
What does Vivid Seats' Fan Forecast™ data reveal about the San Francisco 49ers' fanbase?
Which NFL team has the most widespread fan base according to Vivid Seats' county-level sales data?
What benefits does Vivid Seats (SEAT) offer through its rewards program?
