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Vivid Seats Inc. (NASDAQ: SEAT) is the largest independent online ticket marketplace, specializing in connecting fans with live events. Founded in 2001 and headquartered in Chicago, Vivid Seats provides tickets for a wide variety of live events, including sports, concerts, theater, and comedy shows across the United States, Canada, and Japan. The company operates in two primary segments: marketplace and resale.
Core Business: As the official ticketing partner for several major entertainment brands, such as ESPN and Rolling Stone, Vivid Seats facilitates an unmatched ticket-buying experience through its innovative fan-to-fan selling platform. The company's longstanding relationships with certified ticket resellers ensure a secure and seamless transaction process for both buyers and sellers.
Recent Achievements: Vivid Seats has continually demonstrated its ability to innovate and grow. The company recently secured a partnership with Stockperks, providing exclusive perks to shareholders, including discount codes and game center tokens. Furthermore, Vivid Seats has been recognized by Built In as one of the Best Places to Work for three consecutive years, showcasing its commitment to a positive work environment and employee satisfaction.
Financial Condition: Vivid Seats has consistently shown robust financial performance. In 2023, the company achieved significant operational and financial milestones, setting a strong foundation for durable growth. Key performance indicators for 2023 reflect a successful year, with further growth anticipated in 2024 as indicated by their Q1 projections.
Partnerships and Products: Vivid Seats has formed strategic partnerships with iconic brands like ESPN, Sports Illustrated, and the Los Angeles Dodgers, enhancing its market presence. The company's proprietary technology and software not only drive its ticketing ecosystem but also power its daily fantasy sports app, Vivid Picks.
Customer Experience: Vivid Seats is committed to providing exceptional customer service, which has been recognized by Newsweek as one of America's Best Companies for Customer Service in ticketing. Their industry-leading rewards program allows fans to earn on every purchase, further enhancing the overall customer experience.
For more information, visit Vivid Seats.
Vivid Seats (NASDAQ: SEAT) has released insightful data on music festival trends across the U.S. for the 2021-2022 season. Notably, the average festival-goer traveled 433 miles to attend events, with Coachella attendees traveling over 800 miles.
Key findings indicate that EDM is the fastest-growing genre, comprising the highest share of artists at major festivals. Conversely, the Rock genre has declined significantly, accounting for only 9% of Coachella's lineup. Additionally, Hip Hop/Rap has surged, nearly doubling since 2014 and making up 21% of Lollapalooza's lineup.
Vivid Seats Inc. (NASDAQ: SEAT) has enhanced its collaboration with Capital One Financial Corporation (NYSE: COF) by launching Capital One Entertainment, a new platform enabling Capital One rewards cardholders to redeem rewards for tickets to over 500,000 events. This digital-first approach allows users to browse and buy tickets seamlessly. The partnership, which began in 2018, aims to provide exclusive experiences, premium ticket packages, and onsite perks, enhancing customer satisfaction and accessibility to live events.
Vivid Seats reported a strong financial performance for full year 2021, achieving a Marketplace Gross Order Value (GOV) of $2.4 billion and revenues of $443 million. The fourth quarter saw record Marketplace GOV of $876.5 million and revenues of $163.9 million, despite challenges from COVID-19. The company also recorded a net loss of $19.1 million but improved its Adjusted EBITDA to $109.9 million. Looking ahead, Vivid Seats anticipates Marketplace GOV between $2.7 billion and $3.0 billion for 2022.
Vivid Seats Inc. (NASDAQ:SEAT) will announce its financial results for Q4 and full year 2021 on March 10, 2022, before the U.S. market opens. A management discussion will follow via webcast at 8:30 a.m. ET. As a leading online ticket marketplace, Vivid Seats connects buyers with ticket sellers for numerous events annually. The company is recognized for its customer service and offers a wide selection of events and tickets, alongside a unique rewards program.
Vivid Seats (NASDAQ: SEAT) has completed refinancing its credit facility, amending and extending its existing credit agreement. The company secured a new 7-year $275 million Term Loan B with an interest rate of SOFR + 3.25%, a reduction from the previous LIBOR + 3.50%. Additionally, Vivid Seats obtained a new $100 million 5-year First Lien Revolving Credit Facility, enhancing liquidity. CFO Lawrence Fey noted this refinancing improves financial flexibility, allowing for future growth investments.
Vivid Seats Expands Partnership with San Francisco 49ers
Vivid Seats Inc. (NASDAQ: SEAT), a leading ticket marketplace, has extended its multi-year partnership with the San Francisco 49ers to enhance fan experiences. Since 2017, Vivid Seats has served as the Official Fan Travel Experience Partner, and now also becomes the Official Gameday Fan Experience Partner. This includes exclusive travel packages and unique gameday experiences for fans, highlighting its commitment to delivering memorable live event experiences. The partnership coincides with the 49ers' NFC Championship Game appearance.
Vivid Seats (NASDAQ: SEAT) has renewed its partnership with ESPN, enhancing their digital integration and focusing on media outreach. As the Official Ticketing Partner, Vivid Seats will continue offering users access to a wide range of sporting event tickets. The relationship aims to provide a personalized ticket-buying experience utilizing Vivid Seats' technology. With ESPN's reach surpassing 150 million monthly users, the partnership is projected to drive significant growth for both companies. Vivid Seats has also launched a media campaign to promote its new brand identity across ESPN platforms.
Vivid Seats Inc. (NASDAQ: SEAT) celebrates the sale of its 100 millionth ticket with a $100,000 donation to MusiCares®. The milestone signifies Vivid Seats' substantial growth and strong consumer demand for live events. The company reported record third-quarter results, with $713 million in gross order volume, $140 million in revenue, and $42 million in adjusted EBITDA. Vivid Seats' technology platform connects buyers with sellers, enhancing the live event experience. The company continues to emphasize loyalty through its rewards program, offering 10% value back on ticket purchases.
Vivid Seats (NASDAQ: SEAT) announced its participation in two upcoming investor conferences. The first is the Citi 2022 AppsEconomy Virtual Conference on January 6, 2022, featuring a discussion with CEO Stan Chia and CFO Larry Fey at 10:00 AM ET. The second is the ICR Virtual Conference 2022 on January 11, 2022, at 1:00 PM ET, also with Chia and Fey. Live webcasts for both events will be available on Vivid Seats' Investor Relations page, ensuring access to financial insights.
Vivid Seats has finalized the acquisition of Betcha Sports for $25 million in equity, with potential earnouts of up to $40 million. This strategic move aims to integrate Betcha's gaming platform into Vivid Seats' technology, enhancing customer engagement through social gaming experiences. CEO Stan Chia emphasized that this acquisition expands their total addressable market and creates synergies with existing fan bases, allowing for innovative gaming opportunities tied to live events.
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