Vivid Seats Strengthens Partnership with Capital One with Launch of Capital One Entertainment

Rhea-AI Summary

Vivid Seats Inc. (NASDAQ: SEAT) has enhanced its collaboration with Capital One Financial Corporation (NYSE: COF) by launching Capital One Entertainment, a new platform enabling Capital One rewards cardholders to redeem rewards for tickets to over 500,000 events. This digital-first approach allows users to browse and buy tickets seamlessly. The partnership, which began in 2018, aims to provide exclusive experiences, premium ticket packages, and onsite perks, enhancing customer satisfaction and accessibility to live events.

Positive

• Launch of Capital One Entertainment increases access to over 500,000 events for Capital One cardholders.
• Strengthened partnership with Capital One since 2018 enhances brand credibility and market presence.
• Digital-first ticketing platform improves customer experience by offering seamless browsing and purchasing options.

Negative

• None.

CHICAGO, March 30, 2022 (GLOBE NEWSWIRE) -- Vivid Seats Inc. (NASDAQ: SEAT), a leading marketplace that utilizes its technology platform to connect millions of buyers with thousands of ticket sellers across hundreds of thousands of events each year, announced it has strengthened its partnership with Capital One Financial Corporation (NYSE: COF), with the launch of Capital One Entertainment, a new ticketing platform for Capital One rewards cardholders that will allow them to redeem their rewards for tickets to more than 500,000 events.

Built and powered by Vivid Seats, this digital-first booking experience enables Capital One cardholders to easily browse and purchase or redeem rewards for tickets to more than 500,000 events using rewards, a card, or a combination of both. The new platform unlocks exclusive access to unforgettable experiences across sports, music, dining and more for Capital One rewards cardholders. Additionally, these cardholders receive exclusive access to a collection of premium ticket packages, events, and onsite perks, including premier seats, access passes to events, event merchandise and special take-home gifts, all available on Capital One Entertainment. Vivid Seats has been a Capital One partner since 2018.

“We are proud to deepen our partnership with Capital One and create this new experience for Capital One customers,” said Geoff Lester, Chief Commercial Officer at Vivid Seats. “We look forward to providing them with seamless access to unforgettable experiences by leveraging our marketplace inventory, technology, fulfillment, and customer service capabilities, in a way only Vivid Seats can.”

“Now more than ever, our customers are craving special experiences,” says Monica Weaver, Head of Branded Card Partnerships and Experiences at Capital One. “At Capital One, we want to make it even easier for them to do so with a digital-first ticketing platform that unlocks exclusive access to unforgettable events throughout the year, and we are proud to partner with Vivid Seats to bring this new platform to our customers.”

To learn more about Capital One Entertainment, visit https://www.capitalone.com/learn-grow/more-than-money/all-about-capital-one-entertainment/. 

About Vivid Seats

Founded in 2001, Vivid Seats is a leading online ticket marketplace committed to becoming the ultimate partner for connecting fans to the live events, artists, and teams they love. Based on the belief that everyone should “Experience It Live”, the Chicago-based company provides exceptional value by providing one of the widest selections of events and tickets in North America and an industry leading Vivid Seats Rewards program where all fans earn on every purchase. Vivid Seats has been chosen as the official ticketing partner by some of the biggest brands in the entertainment industry including ESPN, Rolling Stone, and the Los Angeles Clippers. Through its proprietary software and unique technology, Vivid Seats drives the consumer and business ecosystem for live event ticketing and enables the power of shared experiences to unite people. Vivid Seats is recognized by Newsweek as America’s Best Company for Customer Service in ticketing. Fans who want to have the best live experiences can start by downloading the Vivid Seats mobile app, going to vividseats.com, or calling 866-848-8499.

Media Contacts:
Julia Young, Vivid Seats
Julia.Young@vividseats.com 

Devon Gunn, Capital One
devon.gunn@capitalone.com 

FAQ

What is the significance of the new Capital One Entertainment platform launched by Vivid Seats?

The Capital One Entertainment platform allows Capital One rewards cardholders to redeem their rewards for tickets to over 500,000 events, enhancing customer experience and access.

When did Vivid Seats partner with Capital One?

Vivid Seats has been partnered with Capital One since 2018.

What benefits do Capital One cardholders receive from the new platform?

Cardholders gain exclusive access to premium ticket packages, events, onsite perks, and a wide selection of live events.

How does the new ticketing platform improve customer experience?

The platform offers a digital-first approach that simplifies browsing and purchasing tickets using rewards, a card, or both.

What events are available through the Capital One Entertainment platform?

The platform provides access to more than 500,000 events across sports, music, dining, and more.