Splash Beverage’s TapouT Performance Drink Gains Market Expansion Through Eagle Brands, a Top Independent Distributor in Miami-Dade County Florida

Rhea-AI Summary

Splash Beverage Group (SBEV) has expanded its distribution agreement with Eagle Brands to include TapouT non-alcoholic performance drinks, enhancing its market reach in Miami. Eagle Brands distributes to over 4,500 retail locations in Dade and Monroe counties. The TapouT brand targets the health-conscious demographic, especially given Miami's ranking as the healthiest city in America. CEO Robert Nistico emphasized the importance of this partnership in leveraging Eagle's distribution network, which has previously supported their brands like Copa di Vino and SALT Tequila.

Positive

• Expansion of distribution agreement with Eagle Brands to include TapouT drinks.
• Access to a wide retail network covering over 4,500 locations in Dade and Monroe counties.
• TapouT brand aligns with health-focused consumers in Miami, enhancing potential market penetration.

Negative

• None.

•TapouT will launch in Miami this fall with several launch activities and events planned •Eagle serves 4,500 retail locations in Dade and Monroe Counties

Fort Lauderdale, Florida, Sept. 13, 2021 (GLOBE NEWSWIRE) -- Splash Beverage Group, Inc. (NYSE American: SBEV) ("Splash" or the "Company"), a portfolio company of leading beverage brands, today announced it has expanded its distribution agreement with Eagle Brands which will now include Tapout non-alcoholic performance drink in addition to distributing Splash’s Copa di Vino for the past 8 years and SALT Tequila since July 2021. 

Eagle Brands is a top independent distributor in Miami-Dade County. Founded in 1984, Eagle Brands today is the descendant of a family-owned business built from the ground up by enterprising, visionary Cuban immigrants. Equipped with a team of over 300 dedicated employees combining to distribute more than 8 million cases of beer, wine, cider and non-alcoholic products annually to nearly 4,500 retail customers in Dade and Monroe counties.

The MINDBODY Wellness Index has ranked Miami, Florida as the healthiest city in America for the second year in a row, with 87% of residents working out at least once a week. All that working out necessitates recovery.  Launching TapouT’s clean-energy formula with this community was a critically important objective for the TapouT team and doing so with a distributor that can get to all the key gyms and retailers in the market is ideal.

“We are thrilled to expand our distribution agreement with Eagle, a family-owned juggernaut in the beverage distribution business. This further validates Splash’s investment thesis for acquiring Copa di Vino as we continue to reap the benefits of its distributor network which was become a conduit for bringing SALT Tequila to spirits retailers and now TapouT,” stated Robert Nistico, CEO of Splash.

TapouT is an international lifestyle brand that has been at the forefront of Mixed Martial Arts since its inception in 1997. TapouT beverages include a complete line of high-performance sports drinks. TapouT Performance and TapouT Hybrid both feature a 3-in-1 advanced performance formula that delivers hydration and cellular recovery benefits. TapouT performance drinks restore what the body loses through physical exertion with 12 key vitamins, 68 minerals and all 5 electrolytes. For more information visit Tapoutdrinks.com

Follow Splash Beverage Group on Twitter: www.twitter.com/SplashBev

About Splash Beverage Group, Inc.

Splash Beverage Group specializes in manufacturing, distribution, sales & marketing of various beverages across multiple channels. SBEV operates in both the non-alcoholic and alcoholic beverage segments which they believe leverages efficiencies and dilutes risk.

SBEV believes its business model is unique as it ONLY develops/accelerates brands it perceives to have highly visible pre-existing brand awareness or pure category innovation.

Forward-Looking Statement

This press release includes “forward-looking statements” within the meaning of U.S. federal securities laws. Words such as “expect,” “estimate,” “project,” “budget,” “forecast,” “anticipate,” “intend,” “plan,” “may,” “will,” “could,” “should,” “believes,” “predicts,” “potential,” “continue” and similar expressions are intended to identify such forward-looking statements. These forward-looking statements involve significant risks and uncertainties that could cause the actual results to differ materially from the expected results and, consequently, you should not rely on these forward-looking statements as predictions of future events. These forward-looking statements and factors that may cause such differences include, without limitation, the risks disclosed in the Company’s Annual Report on Form 10-K filed with the SEC on March 8, 2021, and in the Company’s other filings with the SEC. Readers are cautioned not to place undue reliance upon any forward-looking statements, which speak only as of the date made. Except as required by law, the Company disclaims any obligation to update or publicly announce any revisions to any of the forward-looking statements contained in this press release.

Contact Information:

Splashbeveragegroup.com

info@splashbeveragegroup.com

954-745-5815

SOURCE: Splash Beverage Group, Inc.

Attachment

• Splash Beverage Group Product Line

FAQ

What is the latest news about SBEV's partnership with Eagle Brands?

SBEV has expanded its distribution agreement with Eagle Brands to include TapouT non-alcoholic drinks, aiming for a stronger market presence in Miami.

How many retail locations does Eagle Brands distribute to?

Eagle Brands distributes to over 4,500 retail locations in Dade and Monroe counties.

What is the significance of the TapouT brand for SBEV?

The TapouT brand targets health-conscious consumers and is expected to drive sales growth due to Miami's reputation as a healthy city.

When will TapouT drinks launch in Miami?

TapouT drinks are set to launch in Miami this fall, with several promotional activities planned.