Welcome to our dedicated page for Boston Beer news (Ticker: SAM), a resource for investors and traders seeking the latest updates and insights on Boston Beer stock.
Boston Beer Company (NYSE: SAM), brewer of Samuel Adams and pioneer in craft beverages, maintains this dedicated news hub for investors and industry followers. Access official press releases and curated analysis covering strategic developments across the company’s diverse portfolio of beers, ciders, and hard seltzers.
This resource provides essential updates including quarterly earnings announcements, new product launches, production innovations, and market expansion initiatives. Discover how SAM continues to shape the premium beverage sector through its hybrid brewing model and consumer-focused innovation strategies.
All content undergoes rigorous verification to ensure accuracy and relevance for financial professionals and enthusiasts alike. Bookmark this page for direct access to Boston Beer Company’s latest operational developments and industry leadership updates.
Samuel Adams has launched its 12th annual Brewing & Business Experienceship, allowing new craft brewers to apply for mentorship and collaboration. The program, part of the Brewing the American Dream initiative, has supported over 4,100 small business owners since its inception. This year’s collaboration beer, a rye IPA brewed with Checkerspot Brewing Company, features local Vienna Rye Malt and will be available at select taprooms. Applications for the Experienceship are open until April 10, 2023. The initiative aims to foster growth in the craft brewing sector, providing critical resources and ongoing support to emerging businesses.
Jim Beam has launched a new line of ready-to-drink cocktails, Jim Beam Kentucky Coolers, available nationwide in four flavors. Developed in partnership with The Boston Beer Company, these malt-based beverages cater to the growing RTD market, offering a lighter profile with full flavor. Each cooler contains 5% ABV and 120 calories, with a suggested retail price of $16.99 for a 12-pack. The flavors include Strawberry Punch, Black Cherry Lemonade, Sweet Tea Lemonade, and Citrus Punch, designed to be enjoyed chilled and shared with friends.
The Boston Beer Company (NYSE: SAM) reported its fiscal fourth quarter and full-year 2022 results, ending December 31, 2022. In Q4, net revenue rose 28.6% to $447.5 million, with a net loss of $11.4 million. Annual revenue reached $2.09 billion, up 1.6%, but depletions fell 5%. The company ended the year with $180.6 million in cash and no debt. Future guidance indicates potential depletions and shipments could decrease by 2% to 8% in 2023, with a projected GAAP EPS between $6.00 and $10.00. The management emphasized the need for strategic adjustments amid the decline in hard seltzer demand.
Boston Beer Company (NYSE: SAM) announced a comprehensive refresh for its Truly Hard Seltzer brand aimed at increasing market share and sustaining consumer interest. Changes include:
- Introduction of real fruit juice across its line.
- New packaging and marketing strategies.
- Relaunch of Truly Vodka Seltzer as Truly Vodka Soda.
- Kickoff of a partnership with U.S. Soccer.
These initiatives align with Truly's strategy to enhance visibility and refreshment perception as it navigates shifting consumer preferences.
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