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Rubicon Organics to Launch Wildflower CBD Topicals to Consumers in April 2021

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Rubicon Organics (OTCQX: ROMJF) announced purchase orders for Wildflower CBD Relief and Cool Sticks across Ontario, British Columbia, Alberta, and Saskatchewan, set to launch in early April 2021. This move follows a brand licensing agreement with Wildflower Brands Inc., enabling Rubicon to manufacture and distribute these popular products in Canada. CEO Jesse McConnell highlighted the increasing demand for non-psychoactive cannabis topicals as a contributing factor to enhanced profitability for Rubicon. The company aims to strengthen its position as a global leader in organic cannabis products.

Positive
  • Received purchase orders for Wildflower CBD products in multiple provinces.
  • Expected launch of products in early April 2021.
  • Brand licensing agreement allows Rubicon to manufacture and distribute established products.
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  • None.

VANCOUVER, British Columbia, March 24, 2021 (GLOBE NEWSWIRE) -- Rubicon Organics Inc. (TSXV: ROMJ) (OTCQX: ROMJF) (“Rubicon Organics” or the “Company”), a licensed producer focused on cultivating and selling organic certified and premium cannabis, today announced that it has received purchase orders from distributors in Ontario, British Columbia, Alberta and Saskatchewan for Wildflower CBD Relief Sticks and/or Wildflower CBD Cool Sticks. The Wildflower-branded products are expected to be available to consumers in all four provinces by the first week of April 2021.

“Proven and trusted, Wildflower CBD topicals feed the increasing demand for non-psychoactive cannabis products for integration into our consumers’ daily routines. We believe this launch will drive Rubicon’s profitability by increasing our category offering of quality cannabis products,” said Jesse McConnell, Chief Executive Officer. 

The launch of Wildflower products is pursuant to a brand licensing agreement with Wildflower Brands Inc. announced on September 16, 2020, whereby Rubicon Organics will manufacture and distribute Wildflower-branded products in Canada. The Relief Stick’s and Cool Stick’s all-natural formulations are Wildflower Brand Inc.’s (CSE:SUN) best-sellers in the United States and international markets. As a result, Rubicon believes these products will be well received by Canadian customers and buyers alike.

ABOUT RUBICON ORGANICS INC.

Rubicon Organics Inc. is becoming the global brand leader in organic cannabis products. Through its wholly owned subsidiary Rubicon Holdings Corp, a licensed producer, the Company cultivates, processes and sells organic certified, sustainably produced, super-premium cannabis products from its state-of-the-art hybrid greenhouse located in Delta, BC, Canada. Rubicon Organics is focused on achieving industry leading profitability through a focus on innovation and the development of brands and cannabis 2.0 products, including its flagship super-premium brand Simply Bare™ Organic and its super-premium concentrate brand LAB THEORY™.

CONTACT INFORMATION

Margaret Brodie
Chief Financial Officer
Phone: +1 (437) 929-1964
Email: ir@rubiconorganics.com

The TSX Venture Exchange, its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) does not accept responsibility for the adequacy or accuracy of this press release.

Cautionary Statement Regarding Forward Looking Information

This press release contains forward-looking information within the meaning of applicable securities laws. All statements that are not historical facts, including without limitation, statements regarding future estimates, plans, programs, forecasts, projections, objectives, assumptions, expectations or beliefs of future performance, and statements such as the timing of the availability of Wildflower products in all four products, the Company’s belief that it is becoming the global brand leader in organic cannabis products, and the Company’s intention of achieving industry leading profitability are “forward-looking statements”. Forward-looking information can be identified by the use of words such as “will” or variations of such words or statements that certain actions, events or results “will” be taken, occur or be achieved. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause actual results, events or developments to be materially different from any future results, events or developments expressed or implied by such forward looking statements. The forward-looking information in this press release is based upon certain assumptions that management considers reasonable in the circumstances, including that its capital needs will be as currently projected. Risks and uncertainties associated with forward looking information in this press release include, among others, information or statements concerning the Company’s expectations of financial resources available to fund operations; Rubicon Organics' limited operating history and lack of historical profits; obtaining the necessary regulatory approvals; that regulatory requirements will be maintained; general business and economic conditions; the Company’s ability to successfully execute its plans and intentions; the Company’s ability to obtain financing at reasonable terms through the sale of equity and/or debt commitments; the Company’s ability to attract and retain skilled staff; market competition; the products and technology offered by the Company’s competitors; that our current relationships with our suppliers, service providers and other third parties will be maintained; and the impact of the current global health crisis caused by the COVID-19 pandemic. These factors should be considered carefully and readers are cautioned not to place undue reliance on such forward-looking statements. Although Rubicon Organics has attempted to identify important risk factors that could cause actual actions, events or results to differ materially from those described in forward-looking statements, there may be other risk factors that cause actions, events or results to differ from those anticipated, estimated or intended. There can be no assurance that forward-looking statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in forward-looking statements. Rubicon Organics assumes no obligation to update any forward-looking statement, even if new information becomes available as a result of future events, new information or for any other reason except as required by law.


FAQ

What is the significance of Rubicon Organics' recent product launch?

Rubicon Organics is launching Wildflower CBD Relief and Cool Sticks to meet growing consumer demand for non-psychoactive cannabis products, which could enhance profitability.

When will Wildflower products be available in Canada?

The Wildflower CBD products are expected to be available by the first week of April 2021.

What agreement did Rubicon Organics enter regarding Wildflower products?

Rubicon Organics has a brand licensing agreement with Wildflower Brands Inc. to manufacture and distribute their products in Canada.

In which provinces are the Wildflower products being launched?

The Wildflower CBD products are being introduced in Ontario, British Columbia, Alberta, and Saskatchewan.

What is Rubicon Organics' stock symbol?

Rubicon Organics is listed under the stock symbol ROMJF on the OTCQX.

RUBICON ORGANICS INC

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