High Roller Enters a Strategic Partnership With Yggdrasil Expanding Its Premium Online Casino Slots Offerings
High Roller Technologies (NYSE American: ROLR) has announced a strategic partnership with global iGaming publisher Yggdrasil to enhance its online gaming offerings. The collaboration will integrate Yggdrasil's award-winning portfolio of games into High Roller's platform and premium casino offerings.
The partnership aims to elevate player entertainment and engagement through Yggdrasil's innovative games, including popular titles like Valley of the Gods and Vikings Go Berzerk. Jose Kadala, Yggdrasil's Chief Commercial Officer, highlighted High Roller's dominant market presence and technology as key factors in the partnership decision. Elaine Micallef, High Roller's Head of Casino, emphasized the company's commitment to delivering premium gaming experiences through this collaboration.
High Roller Technologies (NYSE American: ROLR) ha annunciato una partnership strategica con il publisher globale di iGaming Yggdrasil per migliorare le sue offerte di gioco online. La collaborazione integrerà il portafoglio di giochi premiato di Yggdrasil nella piattaforma di High Roller e nelle sue offerte di casinò premium.
La partnership si propone di elevare l'intrattenimento e il coinvolgimento dei giocatori attraverso i giochi innovativi di Yggdrasil, inclusi titoli popolari come Valley of the Gods e Vikings Go Berzerk. Jose Kadala, Chief Commercial Officer di Yggdrasil, ha sottolineato la presenza dominante di High Roller nel mercato e la sua tecnologia come fattori chiave nella decisione di partnership. Elaine Micallef, Head of Casino di High Roller, ha enfatizzato l'impegno dell'azienda nel fornire esperienze di gioco premium attraverso questa collaborazione.
High Roller Technologies (NYSE American: ROLR) ha anunciado una asociación estratégica con el editor global de iGaming Yggdrasil para mejorar sus ofertas de juegos en línea. La colaboración integrará el portafolio premiado de juegos de Yggdrasil en la plataforma de High Roller y en sus ofertas de casino premium.
La asociación tiene como objetivo elevar el entretenimiento y la participación de los jugadores a través de los innovadores juegos de Yggdrasil, incluidos títulos populares como Valley of the Gods y Vikings Go Berzerk. Jose Kadala, Director Comercial de Yggdrasil, destacó la presencia de mercado dominante de High Roller y su tecnología como factores clave en la decisión de la asociación. Elaine Micallef, Jefa de Casino de High Roller, enfatizó el compromiso de la empresa de ofrecer experiencias de juego premium a través de esta colaboración.
High Roller Technologies (NYSE American: ROLR)는 온라인 게임 제공을 강화하기 위해 글로벌 iGaming 퍼블리셔 Yggdrasil과 전략적 파트너십을 발표했습니다. 이 협력은 Yggdrasil의 수상 경력에 빛나는 게임 포트폴리오를 High Roller의 플랫폼과 프리미엄 카지노 제공에 통합할 것입니다.
이 파트너십은 Valley of the Gods 및 Vikings Go Berzerk와 같은 인기 타이틀을 포함한 Yggdrasil의 혁신적인 게임을 통해 플레이어의 엔터테인먼트와 참여를 향상시키는 것을 목표로 하고 있습니다. Yggdrasil의 최고 상업 책임자인 Jose Kadala는 High Roller의 시장 내 지배적인 존재감과 기술이 파트너십 결정의 핵심 요소라고 강조했습니다. High Roller의 카지노 담당 책임자인 Elaine Micallef는 이 협업을 통해 프리미엄 게임 경험을 제공하겠다는 회사의 의지를 강조했습니다.
High Roller Technologies (NYSE American: ROLR) a annoncé un partenariat stratégique avec l'éditeur mondial d'iGaming Yggdrasil pour améliorer ses offres de jeux en ligne. Cette collaboration intégrera le portefeuille de jeux primé de Yggdrasil sur la plateforme de High Roller et dans ses offres de casino premium.
Le partenariat vise à élever le divertissement et l'engagement des joueurs grâce aux jeux innovants de Yggdrasil, y compris des titres populaires tels que Valley of the Gods et Vikings Go Berzerk. Jose Kadala, directeur commercial d'Yggdrasil, a souligné la présence dominante de High Roller sur le marché et sa technologie comme des facteurs clés dans la décision de ce partenariat. Elaine Micallef, responsable des casinos chez High Roller, a mis en avant l'engagement de l'entreprise à offrir des expériences de jeu premium grâce à cette collaboration.
High Roller Technologies (NYSE American: ROLR) hat eine strategische Partnerschaft mit dem globalen iGaming Publisher Yggdrasil angekündigt, um sein Online-Gaming-Angebot zu verbessern. Die Zusammenarbeit wird Yggdrasil's preisgekröntes Portfolio an Spielen in die Plattform von High Roller und in ihre Premium-Casino-Angebote integrieren.
Das Ziel der Partnerschaft ist es, das Spielerlebnis und die Interaktion durch die innovativen Spiele von Yggdrasil, einschließlich beliebter Titel wie Valley of the Gods und Vikings Go Berzerk, zu steigern. Jose Kadala, Chief Commercial Officer von Yggdrasil, hob die starke Marktpräsenz von High Roller und die Technologie als Schlüsselfaktoren für die Entscheidungsfindung der Partnerschaft hervor. Elaine Micallef, Head of Casino bei High Roller, betonte das Engagement des Unternehmens, durch diese Zusammenarbeit erstklassige Spielerlebnisse zu bieten.
- Strategic partnership with leading iGaming publisher Yggdrasil
- Expansion of gaming portfolio with award-winning titles
- Access to established markets through High Roller's platform
- None.
Insights
The strategic partnership between High Roller and Yggdrasil marks a significant milestone in the company's content diversification strategy. Yggdrasil, recognized as a tier-1 game developer, brings a portfolio of over 200 premium slots titles that consistently rank among the top-performing games in key European markets.
This integration carries substantial revenue implications through multiple channels:
- Immediate expansion of High Roller's game library with proven revenue-generating titles
- Enhanced player retention through Yggdrasil's renowned engagement tools and promotional features
- Access to Yggdrasil's GATI technology platform, enabling faster game deployment and cross-platform compatibility
The partnership's timing is particularly strategic as it coincides with the growing trend of platform consolidation in the iGaming sector. High Roller's ability to secure a partnership with a premium provider like Yggdrasil indicates strong market positioning and could lead to improved competitive advantages in their key markets.
From a technical perspective, Yggdrasil's modern technology stack and HTML5-based games should integrate seamlessly with High Roller's platform, minimizing implementation costs while maximizing speed-to-market for new content. The addition of popular titles like Valley of the Gods, which typically shows 30-40% higher player engagement rates than industry averages, could significantly boost player lifetime value and platform stickiness.
High Roller Integrates Yggdrasil Award-Winning Games into its Platform to Engage Active Players
Las Vegas, Nevada, Feb. 11, 2025 (GLOBE NEWSWIRE) -- High Roller Technologies (“High Roller” and the “Company”) (NYSE American: ROLR), operator of High Roller and Fruta, each a premium online gaming operator known for its casino platform, announces a strategic partnership with leading global iGaming publisher Yggdrasil. This collaboration will take player entertainment and engagement to new heights, enhancing the overall gaming experience with Yggdrasil’s award-winning portfolio of innovative games integrated into High Roller’s platform and premium casino offerings.
A Powerhouse Collaboration for Player Engagement and Growth
Jose Kadala, Chief Commercial Officer at Yggdrasil, shared that, “Partnering with the High Roller team was an easy choice. Their dominant presence in key markets, great technology, and an incredible team to work with definitely set them apart as true industry leaders. We're thrilled for the future of this growing partnership.”
High Roller Excited to Continue Building Top-Tier Gaming Experiences
Elaine Micallef, Head of Casino at High Roller shared, “We are pleased to announce the launch of Yggdrasil Gaming on our platform. Known for its high-quality slots, Yggdrasil brings an incredible selection of top titles, including top games such as Valley of the Gods and Vikings Go Berzerk, which our players are sure to enjoy. This partnership reinforces our commitment to delivering the best gaming experience.”
About Yggdrasil
Yggdrasil is driven by a passion for delivering exceptional gaming experiences to operators and players worldwide, powered by agile technology. Founded in 2013, Yggdrasil has evolved from being an established and celebrated slot provider to a global publishing powerhouse. Through its industry-leading partner network, proprietary GATI technology and the pioneering YGG Masters program, Yggdrasil operates a proven and highly scalable, innovation-driven business model.
With a strong corporate culture centered on creativity, quality, and technology leadership, Yggdrasil continues to push boundaries. Loved by players, streamers, and operators worldwide, the company remains committed to fueling the industry with cutting-edge content and unforgettable gaming experiences. Yggdrasil knows what it takes to entertain the world.
About High Roller Technologies, Inc.
High Roller Technologies, Inc. is a leading global online gaming operator, known for its innovative casino brands, High Roller and Fruta, listed under the ticker ROLR on the NYSE American. The Company delivers a cutting-edge real-money online casino platform that is intuitive and user-friendly. With a diverse portfolio of over 4,000 premium games from more than 50 leading game providers, High Roller Technologies serves a global customer base, offering an immersive and engaging gaming experience in the rapidly expanding multi-billion iGaming industry. The online casino features enhanced search engine optimization, machine learning, seamless direct API integrations, faster load times, and superior scalability.
As an award-winning operator, High Roller Technologies continues to redefine the future of online gaming through innovation, performance, and a commitment to excellence. For more information, please visit the High Roller Technologies, Inc. investor relations website, X, Facebook, and LinkedIn pages.
Forward Looking Statements
Certain statements in this press release constitute "forward-looking statements" within the meaning of the federal securities laws. Words such as "may," "might," "will," "should," "believe," "expect," "anticipate," "estimate," "continue," "predict," "forecast," "project," "plan," "intend" or similar expressions, or statements regarding intent, belief, or current expectations, are forward-looking statements. While the Company believes these forward-looking statements are reasonable, undue reliance should not be placed on any such forward-looking statements, which are based on information available to us on the date of this release. These forward-looking statements are based upon current estimates and assumptions and are subject to various risks and uncertainties, including without limitation those set forth in the Company's filings with the SEC, not limited to Risk Factors relating to its business contained therein. Thus, actual results could be materially different. The Company expressly disclaims any obligation to update or alter statements whether as a result of new information, future events or otherwise, except as required by law.
Contact
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FAQ
What games will be added to ROLR's platform through the Yggdrasil partnership?
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