Rémy Cointreau Commits to Increasing the Circularity of Its Bottles With the #OneBottleForEternity Project
The glass bottle is infinitely reusable. Based on this premise, the
The Group is delighted to announce the launch of three pilots to be conducted by its brands, to explore different circularity formats:
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The Mount Gay brand is testing a deposit system in
Barbados , its island of origin and production. The empty bottles are collected, cleaned and refilled. The brand hopes to reuse 30-40% of all bottles sold locally, with an estimated60% CO2 saving per bottle.
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The Cointreau and Mount Gay brands have announced a partnership with ecoSPIRITS in the
UK to promote greater circularity in the on-trade. The 4.5 litre ecoTOTES will be deployed in selectedLondon bars, restaurants and hotels and then collected, cleaned and refilled locally. This pilot programme aims to achieve a 30-50% reduction in backroom storage and a95% reduction in daily glass and cardboard waste in the participating locations. With this launch, Cointreau is becoming the first international liqueur to partner with ecoSPIRITS, andRémy Cointreau , the first spirits Group in theUK .
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Finally, true to its vision of always being ahead of its time, the LOUIS XIII brand is continuing its quest for “The Sustainable Exception”, which is at the heart of the values dear to the House of
Rémy Martin . LOUIS XIII THE INFINITY WHEEL now offers the opportunity to refill its decanter an unlimited number of times in LOUIS XIII boutiques. The ceremony is personalised, and the life of the decanter is extended indefinitely.
These actions are part of a global approach to sobriety and circularity, and support the commitments of the Group's CSR transformation roadmap, The Sustainable Exception. As part of the plan,
Rémy Cointreau’s Chief Executive Officer,
About
There are clients all over the world seeking exceptional experiences – clients who know that a wide range of terroirs means a variety of flavours. Their exacting standards are matched by our expertise – the finely honed skills we pass down from generation to generation. The time these clients devote to savouring our products is a tribute to all who have laboured to develop them. It is for these men and women that family-owned French group
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Investor Relations: Célia d'Everlange
investor-relations@remy-cointreau.com
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