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Reed’s Inc.® Announces Expanded Distribution With CVS Pharmacy

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Reed's Inc. expands its presence in the beverage market, rolling out six new multipacks of Reed's and Virgil's beverages to over 1,000 CVS Pharmacy locations. This move responds to strong consumer demand for all-natural alternatives, building on the success of Reed's Extra and Zero Sugar Extra Ginger Beer. The new product lineup includes REALLY REAL Ginger Ale and Certified Ketogenic sodas from Virgil's in Zero Sugar flavors. The company continues to grow its distribution across various channels, significantly increasing brand visibility and availability.

Positive
  • Expansion into over 1,000 CVS Pharmacy locations enhances brand visibility.
  • Introduction of six new beverage multipacks meets consumer demand for all-natural options.
  • Strong consumer response to existing products, like Ginger Beer, indicates robust market interest.
  • Diverse product offerings, including ketogenic sodas, cater to a wider audience.
Negative
  • None.

Six New Beverage Multipacks From Reed’s® & Virgil’s™ Roll Out At Over 1,000 Stores

NORWALK, Conn., May 04, 2021 (GLOBE NEWSWIRE) -- Reed’s Inc.® (Nasdaq: REED), maker of the nation’s leading portfolio of handcrafted, all-natural beverages, announces further distribution with CVS Pharmacy as the company’s best-selling varieties expand into over 1,000 stores.

The increased distribution brings more better-for-you beverage options from Reed’s®, America’s #1 ginger company, and Virgil’s™, a full line of handcrafted sodas, to CVS Pharmacy consumers. The expansion builds on the tremendous response the retailer received for the existing availability of Reed’s® Extra and Zero Sugar Extra Ginger Beer, which is crafted with REAL fresh, organic ginger root in a Jamaican-inspired recipe.

Moving more prominently into CVS Pharmacy stores, in addition to Reed’s® Ginger Beer, the all-natural beverage multipack options now include Reed’s® REALLY REAL Ginger Ale™ Original and Zero Sugar, the only ginger ale on the market made with 2,000 mg of REAL, fresh-pressed organic ginger, as well as Certified Ketogenic sodas from Virgil’s™ in Zero Sugar flavors like Root Beer, Cream Soda and Cola, that are handcrafted with a proprietary natural sweetener system and no artificial preservatives.

“Over the past year, Reed’s Inc. has been rapidly expanding our distribution across all channels, and we are excited to increase availability of Reed’s and Virgil’s beverages at CVS Pharmacy locations across the country,” said Norman E. Snyder, CEO of Reed’s, Inc.® “Growing from just two of our Ginger Beers at CVS Pharmacy, to now retailing multiple varieties from Reed’s and Virgil’s, shows our company’s unstoppable momentum to meet the demand from consumers and retailers alike for more all-natural alternatives.”

Reed’s® and Virgil’s™ also retail at grocery and convenience stores nationwide, and online at the Reed’s® and Virgil’s™ Amazon Storefronts, as well as the Reed’s® and Virgil’s™ Online Stores.

For more information about Reed's Inc.®, please visit the Reed's® website and the Virgil’s™ website or call 800-99-REEDS. Follow Reed's® on Reed’s® Twitter, Reed’s® Instagram, and Reed’s® Facebook (@drinkreeds), and Virgil’s™ on Virgil’s™ Twitter, Virgil’s™ Instagram, and Virgil’s™ Facebook (@drinkvirgils).

About Reed's, Inc.
Established in 1989, Reed's is America's number 1 name in Ginger and America’s best-selling Ginger Beer brand and innovator for decades. Virgil's is America's best-selling independent, full line of natural craft sodas. The Reed's® portfolio is sold in over 40,000 retail doors nationwide. Reed's core product line of Original, Premium, Extra and Strongest Craft Ginger Beers, along with the Certified Ketogenic Zero Sugar Extra Ginger Beer are unique due to the proprietary process of using fresh ginger root combined with a Jamaican inspired recipe of natural spices and fruit juices. Reed’s recently introduced Reed’s Real Ginger Ale in both full and zero sugar versions that contain 2,000 mg of fresh ginger. The company uses this same handcrafted approach in its award-winning Virgil's™ line of great tasting, bold flavored craft sodas and Certified Ketogenic Zero Sugar Varieties.

Media Contact:
5W Public Relations
reeds@5wpr.com
212.999.5585

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/e7198bd4-8488-4e6b-ad25-1ccdd5d2eda1


FAQ

What new products did Reed's introduce in May 2021?

Reed's introduced six new beverage multipacks, including REALLY REAL Ginger Ale and Zero Sugar sodas from Virgil's.

Where are Reed's beverages now available?

Reed's beverages are now available in over 1,000 CVS Pharmacy locations.

What is the significance of Reed's expansion to CVS Pharmacy?

The expansion increases brand visibility and meets the growing consumer demand for all-natural beverage options.

What are the benefits of Reed's ginger ale?

Reed's REALLY REAL Ginger Ale contains 2,000 mg of fresh, organic ginger root, offering a unique health benefit.

What is the stock symbol for Reed's?

Reed's is traded under the stock symbol REED.

REEDS INC

OTC:REED

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Beverages - Non-Alcoholic
Consumer Defensive
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United States of America
Norwalk