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Addition of the Grant Johnson Group Pushes Real Past the 22,000-Agent Mark

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The Real Brokerage Inc. (NASDAQ: REAX) has announced that the Grant Johnson Group, a 55-agent team serving the St. Paul/Minneapolis area, has joined Real. This addition pushes Real past the 22,000-agent mark, representing an increase of more than 8,000 agents since the end of 2023. The Grant Johnson Group, formed in 2021, has completed over 1,000 home sales with a transaction value of approximately $370 million since its inception, including 300 sales valued at $110 million in 2023.

The team, which relies heavily on internet lead generation, is on track to sell 450 homes in 2024. Real's President, Sharran Srivatsaa, expressed enthusiasm about the partnership, highlighting the team's fast growth and strong culture. Grant Johnson, a 30-year real estate veteran, cited Real's collaborative approach and growth potential as key factors in joining the brokerage.

La Real Brokerage Inc. (NASDAQ: REAX) ha annunciato che il Grant Johnson Group, un team di 55 agenti che opera nella zona di St. Paul/Minneapolis, è entrato a far parte di Real. Questa aggiunta porta Real oltre la soglia di 22.000 agenti, rappresentando un incremento di oltre 8.000 agenti rispetto alla fine del 2023. Il Grant Johnson Group, formatosi nel 2021, ha completato oltre 1.000 vendite di case con un valore totale delle transazioni di circa 370 milioni di dollari dalla sua creazione, incluse 300 vendite del valore di 110 milioni di dollari nel 2023.

Il team, che si basa principalmente sulla generazione di contatti tramite internet, è sulla buona strada per vendere 450 case nel 2024. Il Presidente di Real, Sharran Srivatsaa, ha espresso entusiasmo riguardo alla partnership, mettendo in evidenza la rapida crescita del team e la loro forte cultura. Grant Johnson, un veterano del settore immobiliare con 30 anni di esperienza, ha citato l'approccio collaborativo di Real e il potenziale di crescita come fattori chiave per unirsi alla società di intermediazione.

La Real Brokerage Inc. (NASDAQ: REAX) ha anunciado que el Grant Johnson Group, un equipo de 55 agentes que sirve en el área de St. Paul/Minneapolis, se ha unido a Real. Esta incorporación lleva a Real más allá de la marca de 22,000 agentes, representando un aumento de más de 8,000 agentes desde finales de 2023. El Grant Johnson Group, establecido en 2021, ha completado más de 1,000 ventas de casas con un valor de transacción de aproximadamente 370 millones de dólares desde su creación, incluyendo 300 ventas valoradas en 110 millones de dólares en 2023.

El equipo, que se basa en gran medida en la generación de leads por Internet, está en camino de vender 450 casas en 2024. El Presidente de Real, Sharran Srivatsaa, expresó entusiasmo por la asociación, destacando el rápido crecimiento del equipo y su sólida cultura. Grant Johnson, un veterano de bienes raíces con 30 años de experiencia, citó el enfoque colaborativo de Real y su potencial de crecimiento como factores clave para unirse a la correduría.

Real Brokerage Inc. (NASDAQ: REAX)는 Grant Johnson Group이 St. Paul/Minneapolis 지역에서 활동하는 55명의 에이전트 팀으로 Real에 합류했다고 발표했습니다. 이번 추가로 Real은 22,000명의 에이전트 수를 넘어섰으며, 2023년 말 이후 8,000명 이상의 에이전트가 증가했습니다. Grant Johnson Group은 2021년에 설립되어 설립 이후 총 3억 7천만 달러에 달하는 1,000건 이상의 주택 판매를 완료하였으며, 2023년에는 1억 1천만 달러 상당의 300건의 판매가 포함되어 있습니다.

이 팀은 주로 인터넷 리드 생성에 의존하고 있으며, 2024년에는 450채의 주택을 판매할 계획이 있습니다. Real의 사장인 Sharran Srivatsaa는 파트너십에 대한 열정을 표명하며 팀의 빠른 성장과 강한 문화를 강조했습니다. 30년 경력의 부동산 전문가인 Grant Johnson은 Real의 협업적 접근 방식과 성장 잠재력을 합류하기로 결정한 주요 요인으로 언급했습니다.

La Real Brokerage Inc. (NASDAQ: REAX) a annoncé que le Grant Johnson Group, une équipe de 55 agents servant la zone de St. Paul/Minneapolis, a rejoint Real. Cette addition porte le nombre d'agents de Real au-delà de 22 000, représentant une augmentation de plus de 8 000 agents depuis la fin de l'année 2023. Le Grant Johnson Group, formé en 2021, a réalisé plus de 1 000 ventes de maisons pour une valeur de transaction d'environ 370 millions de dollars depuis sa création, y compris 300 ventes d'une valeur de 110 millions de dollars en 2023.

L'équipe, qui s'appuie fortement sur la génération de leads via Internet, est sur la bonne voie pour vendre 450 maisons en 2024. Le président de Real, Sharran Srivatsaa, a exprimé son enthousiasme pour ce partenariat, mettant en avant la croissance rapide de l'équipe et sa solide culture. Grant Johnson, vétéran de l'immobilier depuis 30 ans, a cité l'approche collaborative de Real et son potentiel de croissance comme des facteurs clés pour rejoindre la société de courtage.

Die Real Brokerage Inc. (NASDAQ: REAX) hat bekannt gegeben, dass die Grant Johnson Group, ein Team von 55 Agenten, das im Raum St. Paul/Minneapolis tätig ist, zu Real gestoßen ist. Diese Ergänzung bringt Real über die Marke von 22.000 Agenten und stellt einen Anstieg von mehr als 8.000 Agenten seit Ende 2023 dar. Die Grant Johnson Group, die 2021 gegründet wurde, hat seit ihrer Gründung über 1.000 Hausverkäufe im Wert von insgesamt etwa 370 Millionen Dollar abgeschlossen, darunter 300 Verkäufe im Wert von 110 Millionen Dollar im Jahr 2023.

Das Team, das stark auf die Generierung von Internet-Leads setzt, ist auf dem besten Weg, 450 Häuser im Jahr 2024 zu verkaufen. Der Präsident von Real, Sharran Srivatsaa, äußerte Begeisterung über die Partnerschaft und hob das schnelle Wachstum des Teams sowie die starke Unternehmenskultur hervor. Grant Johnson, ein 30-jähriger Immobilienprofi, nannte den kollaborativen Ansatz von Real und das Wachstumspotenzial als Schlüsselfaktoren für den Beitritt zur Brokerage.

Positive
  • Addition of 55 agents from Grant Johnson Group, pushing Real past 22,000 agents
  • Increase of more than 8,000 agents since the end of 2023
  • Grant Johnson Group completed over 1,000 home sales valued at $370 million since 2021
  • Team on track to sell 450 homes in 2024, up from 300 sales in 2023
  • Expansion in the competitive St. Paul/Minneapolis market
Negative
  • None.

55-agent team bolsters Real’s Twin Cities presence bringing more than 1,000 home sales valued at nearly $370 million since 2021

TORONTO & NEW YORK--(BUSINESS WIRE)-- The Real Brokerage Inc. (NASDAQ: REAX), a technology platform reshaping real estate for agents, home buyers and sellers, today announced that the Grant Johnson Group, a fast-growing team serving the St. Paul/Minneapolis area has joined Real. The addition brings 55 agents to Real, which now has more than 22,000 throughout the U.S. and Canada, an increase of more than 8,000 agents since the end of 2023.

A 30-year real estate veteran, Johnson formed his current team in 2021 with 12 agents, and attributes the team’s fast growth to the people he has surrounded himself with.

“We’re thrilled to welcome Grant and his powerhouse team to Real. It’s fitting that a fast-growing team, focused on building a strong culture, has helped us surpass 22,000 agents,” said Real President Sharran Srivatsaa. “In a short time, Grant and his team have carved out a unique space in Minneapolis’ ultra-competitive market, and we’re looking forward to partnering with them to achieve even more.”

The team, which relies on internet lead generation for more than 70% of its business, has completed more than 1,000 home sales with a transaction value of approximately $370 million since 2021. This includes 300 sales valued at $110 million in 2023. The team is on track to sell 450 homes in 2024.

“Real is in alignment with our culture. Its collaborative approach is designed to prevent silos and offers the best platform from which to grow,” Johnson said.

The leadership team at Grant Johnson Group includes Jeff Montgomery (Finance), Tammi Roach (Agent Attraction), and Amber Urlacher (Operations), all of whom also serve as producing agents. They are supported by Katie Mahler, who manages shared operations, and Megan Nelson, who leads marketing efforts.

About Real

Real (NASDAQ: REAX) is a real estate experience company working to make life’s most complex transaction simple. The fast-growing company combines essential real estate, mortgage and closing services with powerful technology to deliver a single seamless end-to-end consumer experience, guided by trusted agents. With a presence throughout the U.S. and Canada, Real supports more than 22,000 agents who use its digital brokerage platform and tight-knit professional community to power their own forward-thinking businesses.

Forward-Looking Information

This press release contains forward-looking information within the meaning of applicable Canadian securities laws. Forward-looking information is often, but not always, identified by the use of words such as “seek”, “anticipate”, “believe”, “plan”, “estimate”, “expect”, “likely” and “intend” and statements that an event or result “may”, “will”, “should”, “could” or “might” occur or be achieved and other similar expressions. These statements reflect management’s current beliefs and are based on information currently available to management as of the date hereof. Forward-looking information in this press release includes, without limiting the foregoing, expectations regarding Real’s ability to continue to attract agents.

Forward-looking information is based on assumptions that may prove to be incorrect, including but not limited to Real’s business objectives, expected growth, results of operations, performance, business projects and opportunities and financial results. Real considers these assumptions to be reasonable in the circumstances. However, forward-looking information is subject to known and unknown risks, uncertainties and other factors that could cause actual results, performance or achievements to differ materially from those expressed or implied in the forward-looking information. Important factors that could cause such differences include, but are not limited to, slowdowns in real estate markets, economic and industry downturns, Real’s ability to attract new agents and retain current agents and those risk factors discussed under the heading “Risk Factors'' in the Company’s Annual Information Form dated March 14, 2024, a copy of which is available under the Company’s SEDAR+ profile at www.sedarplus.ca. These factors should be carefully considered and readers should not place undue reliance on the forward-looking statements. Although the forward-looking statements contained in this press release are based upon what management believes to be reasonable assumptions, Real cannot assure readers that actual results will be consistent with these forward-looking statements. These forward-looking statements are made as of the date of this press release, and Real assumes no obligation to update or revise them to reflect new events or circumstances, except as required by law.

Investor inquiries, please contact:

Ravi Jani

Vice President, Investor Relations and Financial Planning & Analysis

investors@therealbrokerage.com

908.280.2515



For media inquiries, please contact:

Elisabeth Warrick

Senior Director, Marketing, Communications & Brand

elisabeth@therealbrokerage.com

201.564.4221

Source: The Real Brokerage Inc.

FAQ

How many agents did Real Brokerage (REAX) add with the Grant Johnson Group?

Real Brokerage added 55 agents with the Grant Johnson Group joining the company.

What is the total number of agents at Real Brokerage (REAX) after this addition?

After the addition of the Grant Johnson Group, Real Brokerage now has more than 22,000 agents throughout the U.S. and Canada.

How many home sales has the Grant Johnson Group completed since 2021?

The Grant Johnson Group has completed more than 1,000 home sales with a transaction value of approximately $370 million since 2021.

What is the Grant Johnson Group's sales projection for 2024?

The Grant Johnson Group is on track to sell 450 homes in 2024.

How does the Grant Johnson Group generate most of its business leads?

The Grant Johnson Group relies on internet lead generation for more than 70% of its business.

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