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Recurate Announces Karin Dillie Vice President of Partnerships

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Recurate, Inc. announced the hiring of Karin Dillie as Vice President of Partnerships to enhance brand collaborations in the resale market. Dillie previously generated $100 million in revenue at The Real Real. She emphasizes the necessity for fashion brands to develop owned resale channels to avoid losing market share. Recurate plans to leverage NFTs and AI technologies in 2021 to improve product authenticity and marketing, aiming to tap into the $5 trillion circular economy.

Positive
  • Karin Dillie brings extensive experience after overseeing $100 million in revenue at The Real Real.
  • Recurate's ecommerce solution is positioned as a leader in capturing secondhand sales.
  • The anticipated use of NFTs and AI in 2021 will enhance product authenticity and resale marketing.
Negative
  • None.

ARLINGTON, Va., May 25, 2021 /PRNewswire/ -- Recurate, Inc. (www.recurate.com), a plug and play tool that lets brands offer an owned resale channel within a matter of weeks, today announced the hiring of luxury fashion executive Karin Dillie as Vice President of Partnerships. In this role, Karin will continue to expand Recurate's marquis brand partnerships with luxury, emerging, and mainstream labels nationwide. Today, Recuate works with leading brands such as Re/Done, La Ligne, Mara Hoffman, and Peak Design.

In 2020, the luxury fashion and resale veteran took over the growth of The Real Real's business-to-business strategy and oversaw $100 million in revenue.

"Any successful fashion brand today will need to have an owned resale channel or lose billions in market share," says Karin Dillie, Vice President of Partnerships at Recurate.

"Recurate represents 'the next big thing' in resale in a way that other marketplaces haven't been able to fully address. It brings the customer to the center of the circular economy by easily integrating the brand in the experience. Consumers trust the brands they buy from and that's never going to change. Buying a pre-loved handbag from the same brand's online store that you bought a new pair of boots from is going to be a billion dollar game changer for the fashion community."

"We're so thrilled to have Karin join our team at Recurate," says Adam Siegel, Co-founder and CEO at Recurate. "We couldn't have welcomed a more dynamic fashion executive, who brings  tremendous brand expertise and a deep empathy for the resale consumer."

"Our ecommerce solution, which makes it easy for brands to capture their secondhand sales, is the leader in the industry," says Siegel. "We're so excited to reveal the use of Non-Fungible Tokens (NFTs) and artificial intelligence (AI) this year for ensuring product authenticity and more effective image recognition, image enhancement, and resale product marketing tools for brands. Karin's expertise, together with our resale solutions, will give brands access to the $5 trillion dollar circular economy and dramatically improve the resale experience in 2021 and beyond."

For more details on Recurate, visit www.recurate.com.

About Recurate

Founded in 2020, Recurate, Inc. is a leading circular economy technology company that offers brands an ecommerce solution to capture their secondhand sales. Recurate enables an integrated peer-to-peer marketplace on brands' ecommerce stores, allowing their customers to resell items they previously purchased from those brands. Recurate works with fashion, outdoor gear, electronics, and equipment brand companies. To learn more about Recurate, please visit: www.recurate.com.

Cision View original content:http://www.prnewswire.com/news-releases/recurate-announces-karin-dillie-vice-president-of-partnerships-301298930.html

SOURCE Recurate

FAQ

Who is the new Vice President of Partnerships at Recurate?

Karin Dillie has been appointed as the Vice President of Partnerships at Recurate.

What previous experience does Karin Dillie have?

Karin Dillie previously oversaw $100 million in revenue at The Real Real.

What is Recurate planning to implement in 2021?

Recurate plans to integrate NFTs and AI technologies in 2021 for better product authenticity and marketing.

Why are owned resale channels important for fashion brands?

Owned resale channels are crucial for fashion brands to maintain market share and customer trust.

What market potential does Recurate aim to tap into?

Recurate aims to access the $5 trillion circular economy through its resale solutions.

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