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Juniper Research: QR Code Payments to Reach $3 Trillion Globally by 2025, with Integrated Loyalty Schemes Driving Market Value

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According to a new study by Juniper Research, global spending on QR code payments is projected to exceed $3 trillion by 2025, up from $2.4 trillion in 2022, representing a 25% growth. Key drivers include enhanced financial inclusion in developing regions and alternatives to traditional payment methods. The report ranks Alipay as the leader in QR payments, followed by PayPal (NASDAQ: PYPL). The increasing adoption of national QR code schemes, particularly in India, is expected to significantly boost transaction values.

Positive
  • Projected increase in global QR code payment spending to over $3 trillion by 2025.
  • PayPal ranked second in QR code payment vendors, indicating strong market presence.
  • Growing transaction value in India from $62 billion to $125 billion by 2026 due to national QR code standards.
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  • None.

BASINGSTOKE, England--(BUSINESS WIRE)-- A new study from Juniper Research has predicted the global spend using QR code payments will reach over $3 trillion by 2025; rising from $2.4 trillion in 2022. This growth of 25% will be driven by the increasing focus on improving the level of financial inclusion in developing regions and providing alternatives to established payment methods in developed regions.

The new research, QR Code Payments: Key Opportunities, Competitor Leaderboard & Marketing Forecasts 2022-2026, identified combined loyalty and payment services via a single QR code as a key strategy for increasing adoption. It predicts loyalty schemes will encourage repeat use and foster consumer trust in QR codes for payments.

For more insights, download the free whitepaper: How a Shift to Cashless Societies Is Driving QR Code Payments

Alipay Tops Juniper Research Competitor Leaderboard

The research reviewed the top 15 QR code payments vendors in the market and evaluated key factors that led to their respective success. The top 5 vendors were ranked as below:

  1. Alipay
  2. PayPal
  3. WeChat Pay
  4. Google Pay
  5. UnionPay International

Juniper Research has ranked Alipay as the leader in QR code payments, having built upon its early‑mover advantage to create a portfolio of strong features, including loyalty schemes, online payments, and a food delivery service in the QR space. The report suggests competitors emulate Alipay’s strategy to create a valuable ecosystem that revolves around QR code payments capabilities, such as loyalty schemes.

National Schemes to Boost QR Growth

The report found that the prospects for adoption and growth are stronger in markets with national schemes in place, due to incentives that promote ease of use for consumers; with increased interoperability being a major enabling factor. In particular, the research found that in India, the transaction value of QR code payments will increase from $62 billion in 2022, to $125 billion in 2026, driven by its national QR code standard and reduced cash usage. Accordingly, we recommend that vendors looking to expand internationally focus on markets with established national schemes.

QR Code Payments market research: https://www.juniperresearch.com/researchstore/fintech-payments/qr-code-payments-research-report

Download the whitepaper: https://www.juniperresearch.com/whitepapers/how-a-shift-to-cashless-societies-is-driving-qr

Juniper Research provides research and analytical services to the global hi-tech communications sector, providing consultancy, analyst reports and industry commentary.

Sam Smith, Press Relations

T: +44(0)1256 830002

E: sam.smith@juniperresearch.com

Source: Juniper Research

FAQ

What is the projected growth of QR code payments by 2025?

Global spending on QR code payments is expected to exceed $3 trillion by 2025.

Where does PayPal rank among QR code payment vendors?

PayPal is ranked second among the top QR code payment vendors according to Juniper Research.

How much will QR code payment transactions grow in India?

In India, QR code payment transactions are projected to grow from $62 billion in 2022 to $125 billion by 2026.

What are the main drivers for QR code payment growth?

The growth is driven by increased financial inclusion in developing regions and providing alternatives to established payment methods.

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