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PesoRama Announces Grand Opening of Store #26 on April 26th in City Shops Del Valle

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PesoRama Inc (TSXV: PESO) has announced the grand opening of its 26th JOi Dollar Plus store in Mexico, scheduled for April 26th, 2025. The new location spans 406 square meters and is situated in the City Shops del Valle mall, approximately 14.9 kilometers from Mexico City's center.

The Del Valle neighbourhood is strategically chosen for its established commercial activity and higher-income demographic. The store opening celebration will feature a live-streamed ribbon-cutting ceremony on the company's Instagram page (@joi.dollar.plus) at 2:00 PM CDMX / 4:00 PM EST.

CEO & Chairman Rahim Bhaloo emphasized that this expansion enhances accessibility for Mexican consumers and indicated plans for additional locations in high-density areas to support continued growth.

PesoRama Inc (TSXV: PESO) ha annunciato l'inaugurazione del suo 26° negozio JOi Dollar Plus in Messico, prevista per il 26 aprile 2025. La nuova sede si estende su 406 metri quadrati ed è situata nel centro commerciale City Shops del Valle, a circa 14,9 chilometri dal centro di Città del Messico.

Il quartiere Del Valle è stato scelto strategicamente per la sua consolidata attività commerciale e per la presenza di una clientela con reddito medio-alto. La celebrazione per l'apertura includerà una cerimonia di taglio del nastro trasmessa in diretta sulla pagina Instagram dell'azienda (@joi.dollar.plus) alle 14:00 ora di Città del Messico / 16:00 EST.

Il CEO e Presidente Rahim Bhaloo ha sottolineato che questa espansione migliora l'accessibilità per i consumatori messicani e ha indicato piani per ulteriori aperture in aree ad alta densità per sostenere la crescita continua.

PesoRama Inc (TSXV: PESO) ha anunciado la gran inauguración de su 26ª tienda JOi Dollar Plus en México, programada para el 26 de abril de 2025. La nueva ubicación tiene una extensión de 406 metros cuadrados y se encuentra en el centro comercial City Shops del Valle, aproximadamente a 14.9 kilómetros del centro de la Ciudad de México.

El barrio Del Valle fue elegido estratégicamente por su actividad comercial consolidada y su demografía de ingresos altos. La celebración de la apertura incluirá una ceremonia de corte de cinta transmitida en vivo en la página de Instagram de la empresa (@joi.dollar.plus) a las 2:00 PM CDMX / 4:00 PM EST.

El CEO y presidente Rahim Bhaloo destacó que esta expansión mejora la accesibilidad para los consumidores mexicanos e indicó planes para abrir más ubicaciones en zonas de alta densidad para apoyar el crecimiento continuo.

PesoRama Inc (TSXV: PESO)는 2025년 4월 26일 멕시코에 26번째 JOi Dollar Plus 매장을 새롭게 오픈한다고 발표했습니다. 새 매장은 406평방미터 규모로, 멕시코시티 중심부에서 약 14.9킬로미터 떨어진 City Shops del Valle 쇼핑몰에 위치해 있습니다.

Del Valle 지역은 상업 활동이 활발하고 고소득층이 거주하는 지역으로 전략적으로 선정되었습니다. 매장 오픈 행사로는 회사 인스타그램(@joi.dollar.plus)에서 현장 생중계로 리본 커팅식이 오후 2시 CDMX / 오후 4시 EST에 진행됩니다.

CEO 겸 회장인 Rahim Bhaloo는 이번 확장이 멕시코 소비자들의 접근성을 높여주며, 지속적인 성장을 위해 인구 밀집 지역에 추가 매장 오픈 계획도 있다고 밝혔습니다.

PesoRama Inc (TSXV : PESO) a annoncé l'inauguration officielle de son 26e magasin JOi Dollar Plus au Mexique, prévue pour le 26 avril 2025. Le nouvel emplacement couvre 406 mètres carrés et se situe dans le centre commercial City Shops del Valle, à environ 14,9 kilomètres du centre de Mexico.

Le quartier Del Valle a été choisi stratégiquement pour son activité commerciale bien établie et sa population à revenu élevé. La célébration de l'ouverture comprendra une cérémonie de coupure de ruban diffusée en direct sur la page Instagram de l'entreprise (@joi.dollar.plus) à 14h00 heure de Mexico / 16h00 EST.

Le PDG et président Rahim Bhaloo a souligné que cette expansion améliore l'accessibilité pour les consommateurs mexicains et a indiqué des plans pour ouvrir d'autres magasins dans des zones à forte densité afin de soutenir la croissance continue.

PesoRama Inc (TSXV: PESO) hat die feierliche Eröffnung seines 26. JOi Dollar Plus Geschäfts in Mexiko angekündigt, die für den 26. April 2025 geplant ist. Der neue Standort erstreckt sich über 406 Quadratmeter und befindet sich im City Shops del Valle Einkaufszentrum, etwa 14,9 Kilometer vom Zentrum Mexiko-Stadts entfernt.

Das Viertel Del Valle wurde strategisch wegen seiner etablierten Geschäftstätigkeit und der einkommensstarken Bevölkerung ausgewählt. Die Eröffnungsfeier umfasst eine live gestreamte Banddurchschneidung auf der Instagram-Seite des Unternehmens (@joi.dollar.plus) um 14:00 Uhr CDMX / 16:00 Uhr EST.

CEO und Vorsitzender Rahim Bhaloo betonte, dass diese Expansion die Zugänglichkeit für mexikanische Verbraucher verbessert und kündigte Pläne für weitere Standorte in dicht besiedelten Gebieten an, um das kontinuierliche Wachstum zu unterstützen.

Positive
  • Expansion continues with 26th store opening in Mexico
  • Strategic location in higher-income neighborhood with strong commercial activity
  • Large retail space of 406 square meters in established shopping mall
Negative
  • None.

A live stream of the ribbon cutting and new store opening celebration will be held on Saturday, April 26 at 2:00 PM CDMX / 4:00 PM EST on JOi's Instagram page: @joi.dollar.plus

Toronto, Ontario--(Newsfile Corp. - April 24, 2025) - PesoRama Inc. (TSXV: PESO) ("PesoRama" or the "Company"), a Canadian company operating dollar stores in Mexico under the JOi Dollar Plus brand, today announces the upcoming grand opening of store #26 on April 26th in City Shops del Valle.

Store #26 is a 406 square meter location inside the "City Shops del Valle" mall in the Del Valle neighbourhood. Known for its established commercial activity and higher-income residents, this area offers a strong customer base seeking convenient access to everyday essentials. Located 14.9 kilometers from the center of Mexico City.

"The opening of our 26th JOi Dollar Plus Store in Mexico, bodes well for our overall expansion and provides greater accessibility to Mexican consumers who want to shop at our stores," said Rahim Bhaloo, Founder, CEO & Chairman of PesoRama. "There are multiple new locations with a high density of potential customers, where we would like to open our stores to drive continued growth and success."

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Join Our Live Stream on Instagram!

A live stream of the ribbon cutting and new store opening celebration will be held on JOi's Instagram page on Saturday, April 26th at 2:00 PM CDMX / 4:00 PM EST. Join us in celebrating and follow along on Instagram: @joi.dollar.plus.

About PesoRama Inc.

PesoRama, operating under the JOi Dollar Plus brand, is a Mexican value dollar store retailer. PesoRama launched operations in 2019 in Mexico City and the surrounding areas targeting high density, high traffic locations. PesoRama's 25 stores (26th store opening on April 26th) offer consistent merchandise offerings which include items in the following categories: household goods, pet supplies, seasonal products, party supplies, health and beauty, snack food items, confectionery and more. For more information visit: http://pesorama.ca.

For further information please contact:

Rahim Bhaloo
Founder, CEO & Chairman
rahim@rahimbhaloo.com
416-816-3291

Cautionary Note

This press release contains "forward-looking information" within the meaning of applicable securities laws, including, among other things, statements regarding the Company's planned expansion, new store openings and expected future developments and other factors that have been considered appropriate. While the Company believes that the expectations reflected in this forward-looking information are reasonable, undue reliance should not be placed on them because the Company can give no assurance that they will prove to be correct. Readers are cautioned to not place undue reliance on forward-looking information. Actual results and developments may differ materially from those contemplated by these statements, including due to changes in consumer behaviour, general economic factors, the ability of the Company to execute its strategies, the availability of capital and the risk factors which are discussed in greater detail in the "Risk Factors" section of the Company's prospectus dated January 31, 2022 and filed under the Company's profile on www.sedar.com. The statements in this press release are made as of the date of this release. PesoRama undertakes no obligation to comment on analyses, expectations or statements made by third-parties in respect of PesoRama, its securities, or its financial or operating results (as applicable).

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/249627

FAQ

When is PesoRama (TSXV: PESO) opening its 26th store in Mexico?

PesoRama is opening its 26th JOi Dollar Plus store on April 26th, 2025, in City Shops del Valle mall.

Where is PesoRama's newest JOi Dollar Plus store located in Mexico City?

The new store is located in City Shops del Valle mall, 14.9 kilometers from Mexico City's center, in the Del Valle neighbourhood.

How large is PesoRama's new store in City Shops del Valle?

The new JOi Dollar Plus store occupies 406 square meters of retail space.

How can investors watch PesoRama's new store opening ceremony?

The ribbon-cutting ceremony will be live-streamed on JOi's Instagram page (@joi.dollar.plus) on April 26th at 2:00 PM CDMX / 4:00 PM EST.
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