Keek Announces Upcoming Launch of Its User Generated Content Creator Partner Program

Rhea-AI Summary

Personas Social's Keek platform is set to launch its User Generated Content (UGC) Partner Program next week, providing access to over 250,000 global content creators. The initiative aims to increase monetizable content and position Keek as a viable TikTok alternative amid uncertainty surrounding TikTok's platform stability.

Industry research indicates that 64% of high-profile creators report increased follower engagement on platforms other than TikTok. The program responds to market trends showing that 67% of retailers plan to increase UGC marketing budgets, while 43% of marketers struggle with sourcing engaging UGC. Notable statistics show that UGC posts drive 30% higher engagement, generate 73% higher website conversions, and receive 10 times more views than brand-created content.

Positive

• Access to 250,000 global content creators through new UGC marketplace
• Strategic timing to capture TikTok creators amid platform uncertainty
• Potential for increased user retention and content monetization
• Platform available across multiple channels (Apple AppStore, Google PlayStore, web)

Negative

• Program not yet launched - future success uncertain
• No specific revenue projections or monetization metrics provided
• Faces strong competition from established social media platforms

Toronto, Ontario--(Newsfile Corp. - April 3, 2025) - Personas Social Incorporated (TSXV: PRSN) (the "Company") is pleased to provide an update of its Keek user acquisition marketing campaign.

Keek Announces Upcoming Launch of Partner Program, for UGC Creators

Keek is pleased to announce that its User Generated Content (UGC) Partner Program, set to officially launch later next week. This program will provide access to a UGC creator marketplace of more than 250,000 global content creators. This initiative is designed to increase monetizable UGC content on the Keek platform and to provide Keek users with a large amount of new original content . It is managements goal to position Keek as the most viable TikTok alternative for UGC creators at a time when Tik Tok platform stability and ownership is uncertain.

eMarketer reports that, 64% of high-profile creators report their followers are now engaging more actively on platforms other than TikTok due to growing uncertainty about its future.

"We understand that creators today are urgently seeking stability, support, and clear paths to monetization. Keek's new Partner Program is explicitly built to address these needs. It is our goal to position our platform as the most attractive TikTok alternative for large UGC creators and to provide up-and-coming UGC creators a chance to gain exposure ," said Mark Itwaru, Chief Executive Officer at Keek.

Industry research highlights the urgent need for Keek's innovative approach:

• 67% of retailers plan to significantly increase their UGC marketing budgets in the next year.
• 43% of marketers report difficulty manually sourcing engaging UGC, emphasizing a clear market demand for this type of offering.
• Social posts featuring UGC drive 30% higher engagement rates compared to standard brand posts.
• UGC ads generate 73% higher website conversions than traditional branded campaigns.
• UGC videos receive 10 times more views than brand-created content.

It is management expectation that the UGC Partner Program will provide Keek users with a constant stream of new, original, engaging, content. Management further expects the UGC Program to improve user retention and content monetization.

You can find Keek in the Apple AppStore, the Google Playstore and at www.keek.com

For further information, please contact:

Personas Social Incorporated
Mark Itwaru
Chairman & Chief Executive Officer
Telephone: 647-789-0074
Email: mark@keek.com

Forward-Looking Statements

This news release may contain forward-looking statements. There can be no assurance that such statements will prove to be accurate and actual results and future events could differ materially from those anticipated in such statements. Results may vary for the use of any Keek service described above. The phrase "get famous fast" is a catch phrase and is not meant to be taken literally. A given users popularity is based on several factors including not limited to, engaging content. Important factors that could cause actual results to differ materially from the Company's expectations are risks detailed from time to time in the filings made by the Company with securities regulations. Forward-looking statements contained in this news release are expressly qualified by this cautionary statement. The forward-looking statements contained in this news release are made as of the date of this news release and the Company will update or revise publicly any of the included forward-looking statements as expressly required by Canadian securities law.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) has reviewed or accepts responsibility for the adequacy or accuracy of this Release.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/247201

FAQ

What is the size of Keek's new UGC creator marketplace for PRSNF?

Keek's UGC Partner Program will provide access to over 250,000 global content creators.

When will Personas Social (PRSNF) launch its Keek UGC Partner Program?

The program is scheduled to launch later next week (April 2025).

What are the engagement metrics for UGC content on platforms like PRSNF's Keek?

UGC posts drive 30% higher engagement rates and generate 73% higher website conversions compared to traditional branded content.

How does PRSNF's Keek plan to compete with TikTok?

Keek aims to position itself as the most viable TikTok alternative by offering stability, support, and clear monetization paths for content creators.