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Primerica Announces its Intention to Exit Senior Health Business

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Primerica (NYSE:PRI) has announced its decision to exit the senior health business by relinquishing ownership of e-TeleQuote Insurance, Inc. The Board of Directors determined that the senior health subsidiary, acquired in July 2021, lacks a clear path to profitability within an acceptable timeframe. Primerica plans to terminate its rights to e-TeleQuote no later than September 30, 2024. The company expects e-TeleQuote to issue shares to a yet-to-be-identified third party, who will ultimately own the business. This decision was driven by significant structural changes in the sector and an uncertain regulatory environment. Primerica will continue to support client relationships and maintain staffing levels at e-TeleQuote during the transition.

Positive
  • Exiting an unprofitable business segment may improve overall financial performance
  • Decision aims to maximize residual stockholder value
  • Maintaining staffing levels during transition period
Negative
  • Admission of failure in senior health business strategy
  • Potential loss on investment from e-TeleQuote acquisition
  • Uncertain impact on revenue and future growth prospects
  • Possible reputational damage from exiting a recently acquired business

Primerica's decision to exit the senior health business by relinquishing ownership of e-TeleQuote Insurance, Inc. reflects a strategic shift in response to anticipated profitability challenges and regulatory uncertainties. From a financial perspective, this move indicates Primerica's assessment that the senior health market no longer aligns with their profitability targets within a reasonable timeframe.

Let's break down the financial implications. Acquired in July 2021, e-TeleQuote evidently did not yield the expected returns and this divestiture likely aims to minimize further financial losses. The involvement of a third-party consultant specializing in turn-around and restructuring transactions emphasizes Primerica's focus on preserving shareholder value, which is critical in maintaining investor confidence.

For retail investors, it’s important to understand that exiting a non-profitable division can be a positive strategic move. It allows Primerica to reallocate resources to more profitable ventures, potentially increasing overall company performance. However, the uncertainty surrounding the new ownership of e-TeleQuote and the completion date—set no later than September 30, 2024—may introduce short-term volatility.

In summary, while this exit could signal some financial instability in the short term, the long-term implications for Primerica might be more positive as it refocuses on core strengths and market opportunities. Investors should monitor upcoming quarterly reports for further insights into how this move impacts Primerica's overall financial health.

The exit from the senior health market by Primerica comes at a time of significant structural changes within the sector. The fact that the senior health distribution market has become increasingly challenging is a critical piece of context for investors. The specific mention of an uncertain regulatory environment further underscores the risks associated with this market segment.

Understanding the regulatory landscape is important for investors. Regulatory uncertainty can lead to increased costs and operational challenges, which might explain why Primerica found it prudent to exit this market. By focusing on their core competencies and leveraging their independent sales force to reach middle-income families, Primerica can more effectively capitalize on market opportunities that align with their strategic strengths.

Moreover, the ongoing demand for senior healthcare due to the aging U.S. population suggests that while the market is growing, it is also becoming more complex. Investors should note that companies with strong regulatory and market navigation skills are better positioned to succeed in such environments. Hence, Primerica's move could be seen as a cautious yet strategic repositioning to avoid future pitfalls.

For retail investors, the takeaway is to recognize the importance of regulatory trends and market dynamics on business decisions. Primerica’s decision highlights the need to invest in companies that are agile and can adapt to changing market conditions.

DULUTH, Ga.--(BUSINESS WIRE)-- Primerica, Inc. (NYSE:PRI) announced today that after carefully considering various options, the Board of Directors has opted to exit its senior health business by relinquishing ownership of e-TeleQuote Insurance, Inc. (e-TeleQuote). The senior health subsidiary, acquired in July 2021, does not have a clear path toward anticipated profitability within an acceptable timeframe in the increasingly challenging senior health distribution market. Further, the industry is facing an uncertain regulatory environment that could adversely impact the business.

The Board and management recognize that there remains significant demand for senior healthcare due to the aging of the U.S. population and continues to believe that Primerica’s unique ability to reach middle-income families through its independent sales force is a clear competitive advantage. However, Primerica’s ownership of a senior health business has not created the near-term stockholder value that had been anticipated at the time of the acquisition of e-TeleQuote.

With the assistance of a third-party consultant specializing in turn-around and restructuring transactions, Primerica determined that relinquishing its ownership of e-TeleQuote is the most expeditious way to exit its senior health business while maximizing Primerica’s residual stockholder value. Primerica expects to terminate its rights to e-TeleQuote no later than September 30, 2024. On or prior to such time, e-TeleQuote expects to issue shares of its common stock to a third party who has not yet been identified. It is expected that such third party, which may consist of one or more entities, will ultimately own e-TeleQuote when Primerica terminates its rights.

“Various options for exiting the senior health market were carefully considered and, among other things, the significant structural changes the sector has undergone since e-TeleQuote’s acquisition drove the decision,” said Glenn Williams, CEO of Primerica. “We will continue to support client relationships with no plans to decrease staffing levels at e-TeleQuote during the transition.”

Seniors who selected a Medicare Advantage or Medicare Supplement policy with the help of an e-TeleQuote agent will not be impacted by this change since they are clients of the insurance carrier that provides their policy. e-TeleQuote will continue to service clients, and Primerica representatives will continue to make referrals to e-TeleQuote’s licensed agents, through the date Primerica terminates its ownership of e-TeleQuote. Following such time, the new owners of e-TeleQuote will be responsible for communicating with e-TeleQuote clients.

Forward-Looking Statements
Except for historical information contained in this press release, the statements in this press release are forward-looking and made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements contain known and unknown risks and uncertainties that may cause our actual results in future periods to differ materially from anticipated or projected results. Those risks and uncertainties include risk factors that are described in our filings with the Securities and Exchange Commission, which are available in the "Investor Relations" section of our website at https://investors.primerica.com. Primerica assumes no duty to update its forward-looking statements as of any future date.

About Primerica, Inc.
Primerica, Inc., headquartered in Duluth, GA, is a leading provider of financial products and services to middle-income households in North America. Independent licensed representatives educate Primerica clients about how to better prepare for a more secure financial future by assessing their needs and providing appropriate solutions through term life insurance, which we underwrite, and mutual funds, annuities and other financial products, which we distribute primarily on behalf of third parties. We insured over 5.7 million lives and had over 2.9 million client investment accounts on December 31, 2023. Primerica, through its insurance company subsidiaries, was the #2 issuer of Term Life insurance coverage in the United States and Canada in 2023. Primerica stock is included in the S&P MidCap 400 and the Russell 1000 stock indices and is traded on The New York Stock Exchange under the symbol “PRI.”

Investor Contact:

Nicole Russell

470-564-6663

Email: Nicole.Russell@primerica.com

Media Contact:

Susan Chana

404-229-8302

Email: susan.chana@primerica.com

Source: Primerica, Inc.

FAQ

Why is Primerica (PRI) exiting the senior health business?

Primerica is exiting the senior health business due to e-TeleQuote's lack of a clear path to profitability within an acceptable timeframe and an increasingly challenging senior health distribution market with an uncertain regulatory environment.

When will Primerica (PRI) terminate its rights to e-TeleQuote?

Primerica expects to terminate its rights to e-TeleQuote no later than September 30, 2024.

How will Primerica's exit from e-TeleQuote affect current clients?

Current clients of e-TeleQuote will not be impacted as they are clients of the insurance carriers providing their policies. e-TeleQuote will continue to service clients until Primerica terminates its ownership, after which the new owners will be responsible for client communication.

What happens to e-TeleQuote after Primerica (PRI) exits?

e-TeleQuote is expected to issue shares of its common stock to a third party, who will ultimately own the business when Primerica terminates its rights. The identity of this third party has not yet been determined.

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