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Powered Brands Adds Mito Yamada, Former Shiseido Executive, as Chief Operating Officer and Director

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Powered Brands (NASDAQ: POW, POWRU, POWRW) has announced that Mito Yamada has been appointed as Chief Operating Officer and member of the Board of Directors, effective August 30, 2021. Ms. Yamada brings over 15 years of experience in the luxury and consumer products industry, having previously held a leadership role in global mergers and acquisitions at Shiseido. She will be instrumental in defining the company's long-term strategy and executing initial business combinations, focusing on next-generation beauty and wellness brands.

Positive
  • Appointment of Mito Yamada as COO expected to enhance strategic direction.
  • Ms. Yamada's 15 years of experience in luxury consumer products adds value.
  • Focus on partnering with innovative, environmentally responsible brands.
Negative
  • None.

NEW YORK--(BUSINESS WIRE)-- Powered Brands (Nasdaq: POW, POWRU, POWRW) (the “Company”) announces today that Mito Yamada has joined Powered Brands as Chief Operating Officer and member of its Board of Directors, effective August 30, 2021. Ms. Yamada will work closely with the Powered Brands management team to define the Company’s long-term strategy and lead the execution of its initial business combinations. Ms.Yamada will report to Powered Brands Chief Executive Officer Katherine Power.

Ms.Yamada brings over 15 years of experience in the luxury and consumer products space. She previously served as Vice President, Global Mergers and Acquisitions at Shiseido, where from 2016 she worked on various mergers and acquisitions for the brand, including the acquisition of clean skincare brand Drunk Elephant in 2019.

Ms.Yamada will leverage her experience in mergers and acquisitions, finance, strategy, and operations to lead Powered Brands’ efforts in partnering with next-generation, digital-first beauty, wellness, and personal care brands that are rooted in social and environmental responsibility.

About Powered Brands

Powered Brands is a blank check company, incorporated as a Cayman Islands exempted company for the purpose of effecting a merger, share exchange, asset acquisition, share purchase, reorganization or similar business combination with one or more businesses or entities, which we refer to as our initial business combination. While Powered Brands may pursue an initial business combination opportunity in any business, industry, sector or geographical location, it intends to capitalize on the ability of its management team to identify promising opportunities within beauty, wellness and consumer-related industries.

This press release shall not constitute an offer to sell or a solicitation of an offer to buy, nor shall there be any sale of these securities in any state or jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such state or jurisdiction.

Forward Looking Statements

This press release contains statements that constitute “forward-looking statements” within the meaning of the federal securities laws, including with respect to the Company’s search for an initial business combination. Forward-looking statements are subject to numerous risks and conditions, many of which are beyond the control of the Company, including those set forth in the Risk Factors section of the Company’s periodic filings with the Securities and Exchange Commission (including but not limited to the Company’s most recently filed periodic report) and, therefore, actual results could differ materially from those projected in the forward-looking statements. The Company undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.

Keleigh Morgan

morgan@sunshinesachs.com

Source: Powered Brands

FAQ

When was Mito Yamada appointed as COO of Powered Brands?

Mito Yamada was appointed as COO of Powered Brands effective August 30, 2021.

What experience does Mito Yamada bring to Powered Brands?

Mito Yamada brings over 15 years of experience in the luxury and consumer products sector, previously serving as VP of Global Mergers and Acquisitions at Shiseido.

What is the focus of Powered Brands under Mito Yamada's leadership?

Powered Brands, under Mito Yamada's leadership, will focus on partnering with next-generation beauty, wellness, and personal care brands.

What are the stock symbols for Powered Brands?

The stock symbols for Powered Brands are POW, POWRU, and POWRW.

What kind of company is Powered Brands?

Powered Brands is a blank check company focused on business combinations within beauty, wellness, and consumer-related industries.

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