STOCK TITAN

Your Fitness Is Essential: Join Planet Fitness For $1 Down, Then $10 A Month With No Commitment From April 12 - 14

Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Neutral)
Tags
Rhea-AI Summary

Planet Fitness announces a limited-time offer from April 12 to 14, allowing new members to join for just $1 down and $10 a month, with no commitment. This initiative encourages individuals to prioritize their fitness and mental wellness, especially after recent challenges. The company emphasizes member safety with enhanced COVID-19 protocols, including touchless check-in and real-time crowd monitoring through their app. As of December 31, 2020, Planet Fitness boasts approximately 13.5 million members across 2,124 locations globally.

Positive
  • Limited-time offer of $1 down and $10 per month promotes membership growth.
  • Enhanced COVID-19 safety measures may attract new members and ensure a safe environment.
Negative
  • None.

HAMPTON, N.H., April 12, 2021 /PRNewswire/ -- Planet Fitness, one of the largest and fastest-growing global franchisors and operators of fitness centers with more members than any other fitness brand, invites everyone to 'spring' forward with a special offer to join the Judgement Free Zone® for $1 down, then $10 a month with no commitment from April 12 – 14. Planet Fitness encourages everyone to stay active and healthy in a clean, safe and spacious environment.

"We know getting back into a fitness routine can be challenging, especially after the past year, but it's more important than ever to get back to the gym with a renewed focus on improving your physical and mental wellness," said Jeremy Tucker, chief marketing officer at Planet Fitness. "At Planet Fitness, we're here to support you as you restart your fitness journey, and you can feel confident and safe in the Judgement Free Zone. We encourage everyone to put their health and wellness first and there's no better time to start than now."

Planet Fitness' top priority has always been keeping its members and employees safe. New and returning members alike will see first-hand the enhanced COVID-19 safety and sanitization protocols at its well-ventilated and spacious clubs, such as:

  • Touchless check-in via the free Planet Fitness App
  • A crowd meter on the Planet Fitness App that allows members to check club capacity in real-time before even leaving the house
  • Increased sanitization every 20 minutes to continually clean and sanitize high-touch areas, with cleaning stations available for member use (just look for the yellow flags throughout the floor area)
  • Social Fitnessing™ in which some cardio machines and equipment are marked out of use so members have ample space and separation for physical distancing
  • Employees receiving daily temperature checks and personal protective equipment, including having to wear a mask at all times

In addition, the free Planet Fitness App, available to members and non-members alike, puts more than 500 exercises right in your pocket with routines for all levels and interests.

To locate the nearest Planet Fitness club to you and take advantage of this limited time offer for new members, please visit PlanetFitness.com/Local-Clubs.

About Planet Fitness
Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the United States by number of members and locations. As of December 31, 2020, Planet Fitness had approximately 13.5 million members and 2,124 stores in 50 states, the District of Columbia, Canada, Panama, Mexico and Australia. The Company's mission is to enhance people's lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone®️. More than 95% of Planet Fitness stores are owned and operated by independent business men and women.

Planet Fitness logo. (PRNewsFoto/Planet Fitness)

 

Cision View original content to download multimedia:http://www.prnewswire.com/news-releases/your-fitness-is-essential-join-planet-fitness-for-1-down-then-10-a-month-with-no-commitment-from-april-12--14-301266436.html

SOURCE Planet Fitness, Inc.

FAQ

What is the promotion offered by Planet Fitness from April 12 to 14, 2021?

The promotion allows new members to join for $1 down and $10 a month with no commitment.

What COVID-19 safety measures does Planet Fitness have in place?

Planet Fitness has implemented touchless check-in, real-time crowd monitoring, increased sanitization, and social distancing measures.

How many members does Planet Fitness have as of December 2020?

As of December 31, 2020, Planet Fitness had approximately 13.5 million members.

What is the mission of Planet Fitness?

Planet Fitness aims to enhance lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment.

Planet Fitness, Inc.

NYSE:PLNT

PLNT Rankings

PLNT Latest News

PLNT Stock Data

8.12B
84.18M
0.47%
121.47%
4.45%
Leisure
Services-membership Sports & Recreation Clubs
Link
United States of America
HAMPTON