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Nativo Expands Executive Leadership Team with Marcus Chan as Senior Vice President and Head of Finance

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Nativo has announced the appointment of Marcus Chan as Senior Vice President and Head of Finance, strengthening its executive leadership team. Chan brings extensive experience in corporate finance, M&A, capital markets, and investor relations to support Nativo's strategic growth initiatives.

Chan previously served as Vice President of Finance at Phunware (PHUN), where he spearheaded financial strategy and fundraising efforts, notably contributing to the company's public market debut and Nasdaq listing. His background includes finance roles at MobileIron, Silicon Graphics International Corp., and Rackable Systems.

This appointment is part of a broader executive leadership transformation at Nativo, following the September 2024 hiring of Michael Lehman as President, Sam Amiri as Chief Revenue Officer, and Gena Schirer as Senior Vice President, Sales – West.

Nativo ha annunciato la nomina di Marcus Chan come Vice Presidente Senior e Responsabile Finanza, rafforzando il suo team di leadership esecutiva. Chan porta con sé una vasta esperienza in finanza aziendale, fusioni e acquisizioni, mercati dei capitali e relazioni con gli investitori per supportare le iniziative di crescita strategica di Nativo.

In precedenza, Chan ha ricoperto il ruolo di Vice Presidente della Finanza presso Phunware (PHUN), dove ha guidato la strategia finanziaria e gli sforzi di raccolta fondi, contribuendo in modo significativo al debutto dell'azienda nel mercato pubblico e alla quotazione al Nasdaq. Il suo background include ruoli finanziari in MobileIron, Silicon Graphics International Corp. e Rackable Systems.

Questa nomina fa parte di una più ampia trasformazione della leadership esecutiva in Nativo, a seguito dell'assunzione, nel settembre 2024, di Michael Lehman come Presidente, Sam Amiri come Chief Revenue Officer e Gena Schirer come Vice Presidente Senior, Vendite – Ovest.

Nativo ha anunciado el nombramiento de Marcus Chan como Vicepresidente Senior y Jefe de Finanzas, fortaleciendo su equipo de liderazgo ejecutivo. Chan aporta una amplia experiencia en finanzas corporativas, fusiones y adquisiciones, mercados de capital y relaciones con inversores para apoyar las iniciativas de crecimiento estratégico de Nativo.

Chan se desempeñó anteriormente como Vicepresidente de Finanzas en Phunware (PHUN), donde lideró la estrategia financiera y los esfuerzos de recaudación de fondos, contribuyendo notablemente al debut de la empresa en el mercado público y a su cotización en Nasdaq. Su experiencia incluye roles financieros en MobileIron, Silicon Graphics International Corp. y Rackable Systems.

Este nombramiento es parte de una transformación más amplia del liderazgo ejecutivo en Nativo, tras la contratación en septiembre de 2024 de Michael Lehman como Presidente, Sam Amiri como Director de Ingresos y Gena Schirer como Vicepresidenta Senior de Ventas – Oeste.

나티보마커스 찬을 수석 부사장 겸 재무 책임자로 임명했다고 발표하며, 경영진 리더십 팀을 강화했습니다. 찬은 나티보의 전략적 성장 이니셔티브를 지원하기 위해 기업 금융, M&A, 자본 시장 및 투자자 관계에 대한 광범위한 경험을 가지고 있습니다.

찬은 이전에 펀웨어 (PHUN)에서 재무 부사장으로 재직하며 재무 전략 및 자금 조달 노력을 이끌었으며, 회사의 공모 시장 데뷔 및 나스닥 상장에 크게 기여했습니다. 그의 경력에는 모바일아이언, 실리콘 그래픽스 인터내셔널 코퍼레이션 및 랙커블 시스템즈에서의 재무 역할이 포함됩니다.

이번 임명은 2024년 9월에 마이클 레이먼이 사장, 샘 아미리가 수익 책임자, 제나 시러가 수석 부사장 - 서부 영업으로 채용된 이후 나티보의 더 넓은 경영진 리더십 변화의 일환입니다.

Nativo a annoncé la nomination de Marcus Chan en tant que Vice-Président Senior et Responsable des Finances, renforçant ainsi son équipe de direction exécutive. Chan apporte une vaste expérience en finance d'entreprise, fusions et acquisitions, marchés de capitaux et relations avec les investisseurs pour soutenir les initiatives de croissance stratégique de Nativo.

Chan a précédemment occupé le poste de Vice-Président des Finances chez Phunware (PHUN), où il a dirigé la stratégie financière et les efforts de levée de fonds, contribuant notamment au lancement de l'entreprise sur le marché public et à son inscription au Nasdaq. Son parcours inclut des rôles financiers chez MobileIron, Silicon Graphics International Corp. et Rackable Systems.

Cette nomination s'inscrit dans une transformation plus large de la direction exécutive chez Nativo, suite à l'embauche en septembre 2024 de Michael Lehman en tant que Président, Sam Amiri en tant que Directeur des Revenus, et Gena Schirer en tant que Vice-Présidente Senior, Ventes – Ouest.

Nativo hat die Ernennung von Marcus Chan zum Senior Vice President und Leiter der Finanzen bekannt gegeben und damit sein Führungsteam gestärkt. Chan bringt umfangreiche Erfahrungen in der Unternehmensfinanzierung, M&A, Kapitalmärkten und Investor Relations mit, um die strategischen Wachstumsinitiativen von Nativo zu unterstützen.

Chan war zuvor als Vice President of Finance bei Phunware (PHUN) tätig, wo er die Finanzstrategie und die Fundraising-Bemühungen leitete und maßgeblich zum öffentlichen Markteintritt und zur Nasdaq-Notierung des Unternehmens beitrug. Zu seinem Hintergrund gehören Finanzpositionen bei MobileIron, Silicon Graphics International Corp. und Rackable Systems.

Diese Ernennung ist Teil einer umfassenderen Transformation der Führungsebene bei Nativo, nachdem im September 2024 Michael Lehman als Präsident, Sam Amiri als Chief Revenue Officer und Gena Schirer als Senior Vice President, Sales – West eingestellt wurden.

Positive
  • Strategic hire brings extensive experience in corporate finance, M&A, and capital markets
  • Part of larger executive team transformation strengthening leadership
  • New executive has proven track record in public markets and successful IPO execution
Negative
  • None.

Chan's expertise bolsters company's focus on strategic growth and expansion.

LOS ANGELES, March 19, 2025 /PRNewswire/ -- Nativo, the leading platform helping brands and publishers create advertising that connects better, today announced the hiring of Marcus Chan as SVP and Head of Finance. Chan's extensive expertise in corporate development within the software, media, and advertising spaces strengthens and sharpens Nativo's plans for strategic growth in both established and new channels and geographies.

"Nativo has been evolving our business to combine our premium differentiated offerings with programmatic scale," said Nativo Founder and CEO Justin Choi. "This year is all about executing on this strategy to accelerate growth and align our organization with new market opportunities. Marcus' track record of executing at high-growth companies is the right fit at the right time."

Chan is a senior finance executive with experience in corporate finance, financial planning and analysis, mergers and acquisitions, capital markets, and investor relations. As SVP and Head of Finance at Nativo, he will lead the company's finance and accounting organization, partnering with executive leadership to develop strategies that drive growth and financial performance.

"It's rare to have an opportunity, like Nativo, that has a well-thought-out strategy and an expansive growth opportunity that lies ahead," said Chan. "I'm excited to join the team and bring the financial rigor and discipline that I've experienced throughout my career to operationalize our strategy and accelerate our growth trajectory."

Chan's hiring is a part of a larger executive leadership transformation at Nativo that began with the September 2024 hiring of Michael Lehman as Nativo's new President. Since then, the company has also welcomed Sam Amiri as Chief Revenue Officer and Gena Schirer as Senior Vice President, Sales – West.

Before joining Nativo, Chan served as Vice President of Finance at Phunware (Nasdaq: PHUN), where he led financial strategy and fundraising efforts, playing a key role in the company's public market debut and Nasdaq listing. His leadership spans the Software-as-a-Service (SaaS), enterprise and advertising technology, and mobile security spaces, with prior finance roles at MobileIron, Silicon Graphics International Corp. (SGI), and Rackable Systems. Throughout his career, he has been instrumental in scaling financial operations, optimizing capital structures, and driving strategic initiatives that support long-term business success.

About Nativo

At Nativo, we make advertising that connects better. By bridging the gap between premium content and programmatic efficiency, we go beyond simply serving ads. We create meaningful connections that drive stronger engagement, unlock new and high-value audiences, and deliver measurable results—backed by better insights.

Our innovative formats are designed to capture attention and foster authentic connections, appearing in optimized, high-quality placements that ensure a clean supply path. We help brands expand beyond recycled audience pools to reach new, high-value consumers, while delivering clear, intuitive analytics and actionable recommendations that inform future strategy.

Founded by Justin Choi in 2010, Nativo is an NMSDC-certified Minority Business Enterprise with more than a dozen patented technologies. Our platform powers content-driven advertising for brands and publishers across a global network of 10,000+ premium publisher sites. Learn more at www.nativo.com.

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SOURCE Nativo

FAQ

What is Marcus Chan's role and responsibility at Nativo?

Marcus Chan joins as SVP and Head of Finance, leading Nativo's finance and accounting organization while partnering with executive leadership on growth strategies and financial performance.

What was Marcus Chan's previous position before joining Nativo?

Chan previously served as Vice President of Finance at Phunware (PHUN), where he led financial strategy and managed the company's public market debut and Nasdaq listing.

How many new executives has Nativo appointed since September 2024?

Nativo has appointed four new executives: Michael Lehman as President, Sam Amiri as Chief Revenue Officer, Gena Schirer as SVP Sales-West, and Marcus Chan as SVP/Head of Finance.

What is Nativo's current business strategy according to CEO Justin Choi?

Nativo is focusing on combining premium differentiated offerings with programmatic scale to accelerate growth and align with new market opportunities.
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