Orange Business Earns Frost & Sullivan's 2023 Company of the Year Award for Significantly Improving Customer Relationships with Best-of-Breed Contact Center Solutions
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Insights
The recognition of Orange Business by Frost & Sullivan for its excellence in the telecommunications cloud contact center services industry is a testament to the company's strategic focus on innovation and customer satisfaction. This award could potentially translate to increased market visibility and credibility among prospective clients, which may have a positive impact on the company's market share and revenue growth in the Asia-Pacific region.
From a market analyst's perspective, Orange Business's adoption of advanced digital technologies such as AI, data analytics and omnichannel platforms is indicative of the broader industry trend towards digital transformation. The integration of CRM solutions to streamline customer interactions and reduce wait times reflects a commitment to operational efficiency that is likely to resonate with businesses seeking to optimize their customer service operations.
The emphasis on a customer-centric approach and tailored industry-specific solutions suggests a competitive edge in the market, potentially leading to customer retention and attracting new business. The award could also signal to investors that Orange Business is a strong player in the cloud-based contact center market, which is an increasingly important segment within the broader telecommunications sector.
The Company of the Year award from Frost & Sullivan could be an indicator of strong operational performance and future growth potential for Orange Business. Investors and stakeholders might view this accolade as a reflection of the company's ability to execute its growth strategy effectively, which is crucial in a competitive technology-driven industry.
Financially, the award could have implications for Orange Business's profitability. By leveraging state-of-the-art technology and delivering enhanced customer and employee experiences, Orange Business may see an improvement in customer lifetime value and a reduction in churn rates. Additionally, the ability to handle inquiries across multiple channels efficiently could lead to cost savings and improved margins.
It is important to note that while such awards are indicative of industry recognition, they do not directly translate into financial performance. Investors should consider this alongside other financial metrics and market data when evaluating the company's stock performance and growth projections.
The deployment of cloud-based contact center solutions is a clear indicator of technological advancement and innovation within Orange Business. The integration of AI, chatbots, automation and data analytics into their service offerings highlights the company's commitment to harnessing cutting-edge technologies to enhance customer interaction and operational efficiency.
These technological integrations are not just buzzwords; they represent a shift in the industry towards more proactive, context-aware interactions that can significantly improve the CX journey. The utilization of a superior omnichannel platform facilitates seamless communication across various channels, which is increasingly important as customers expect more integrated and responsive service experiences.
Furthermore, the company's ability to manage disparate legacy systems and integrate various customer touchpoints is crucial for businesses looking to undergo digital transformation without disrupting existing operations. This capability is a significant differentiator in the market and positions Orange Business as a leader in the digital transformation of customer service operations.
Orange Business excels in the telecommunications cloud contact center services space, offering innovative and highly efficient customer-centric solutions that boost productivity and enhance both customer and employee experiences
Orange Business helps global companies improve customer experience (CX) and employee experience (EX) by leveraging state-of-the-art technology and a superior omnichannel platform that allows customers to engage with contact center employees across all channels, such as voice, chat, email, and social media. The company enables contact centers to leverage digital technologies—like self-service, chatbots, automation, artificial intelligence (AI), and data analytics—to facilitate real-time interactions and improve employee responsiveness.
Orange Business also integrates trusted customer relationship management (CRM) solutions in its portfolio to enhance efficiency by reducing customer wait times and allowing employees to handle inquiries across multiple channels. This holistic approach to CX and EX enables Orange Business to deliver proactive, context-aware interactions and unified experiences at scale, creating exceptional value for its clients.
"Organizations increasingly deploy cloud-based contact center solutions to access various capabilities and efficiently engage with customers across multiple channels and devices. Orange Business has designed an integrated cloud contact center solution that offers secure CX and EX services combined with next-generation technology capabilities to deliver improved experiences and agent productivity," said Sherrel Sonia Roche, ICT industry principal at Frost & Sullivan.
Apart from its innovative culture and cutting-edge technology, Orange Business bases its success on its customer-centric approach. Orange Business consistently acts as a business advisor to fully understand its customers' business demands, identify technology gaps, and implement innovative CX solutions aligned with their business goals.
Furthermore, the company helps clients address innumerable CX challenges, such as managing disparate legacy systems and integrating different customer touchpoints. This customer-centric approach facilitates unified experiences across the entire CX journey, showcasing the company's forward-thinking digital transformation strategy.
"Frost & Sullivan notes that with customer value as a strategic imperative, the company's operations and service delivery approach goes beyond its extensive technology expertise and best-in-class capabilities. Orange Business puts its clients and their business at the heart of its strategy. The company leverages its global footprint, domain knowledge, and industry-specific expertise to customize contact center solutions to specific customer and industry needs," noted Roche.
Each year, Frost & Sullivan presents a Company of the Year award to the organization that demonstrates excellence in terms of growth strategy and implementation in its field. The award recognizes a high degree of innovation with products and technologies, and the resulting leadership in terms of customer value and market penetration.
Frost & Sullivan Best Practices awards recognize companies in various regional and global markets for demonstrating outstanding achievement and superior performance in leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analyses, and extensive secondary research to identify best practices in the industry.
About Frost & Sullivan
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Press contact:
Tarini Singh
P: +91–9953764546
E: Tarini.Singh@frost.com
About Orange Business
Orange Business, the enterprise division of the Orange Group, is a leading network and digital integrator, supporting customers to create positive impact and digital business. The combined strength of its next-generation connectivity, cloud, and cybersecurity expertise, platforms, and partners provides the foundation for enterprises around the world. With 30,000 employees across 65 countries, Orange Business enables its customers' transformations by orchestrating end-to-end secured digital infrastructure and focusing on the employee, customer, and operational experience. More than 3,000 multinational enterprises, as well as two million professionals, companies and local communities in
Orange is one of the world's leading telecommunications operators with sales of
Orange is listed on the Euronext Paris (ORA) and on the New York Stock Exchange (ORAN).
For more information: www.orange-business.com or follow us on LinkedIn and on Twitter: @orangebusiness
Orange and any other Orange product or service names included in this material are trademarks of Orange or Orange Brand Services Limited
Press contact:
Hayley Lim
E: hayley.lim@orange.com
P: +60166239338
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