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Sport Fishing Championship and OneWater Marine, Inc Announce Strategic Partnership

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Rhea-AI Summary

OneWater Marine Inc. (NASDAQ: ONEW) has entered a multi-year strategic partnership with the Sport Fishing Championship (SFC) to integrate its dealership network and services into SFC's operations. As a "Corporate Champion," OneWater will utilize SFC’s tournament activation, media, and hospitality assets to enhance visibility in the fishing and yachting industries. The five-year partnership aims to promote saltwater fishing and expand OneWater's reach. The SFC’s 2023 Season Schedule is set to be released in November.

Positive
  • Strategic partnership with SFC to enhance brand visibility.
  • Access to SFC's media and experiential opportunities.
  • Five-year partnership expected to drive growth.
Negative
  • None.

DALLAS and BUFORD, Ga., Oct. 27, 2022 (GLOBE NEWSWIRE) -- The Sport Fishing Championship (SFC) and OneWater Marine Inc. (NASDAQ: ONEW) (“OneWater”) announced today that they have signed a multi-year strategic partnership designed to fully integrate OneWater’s dealership network, online marketplace, products, and services into the SFC.

OneWater will join the SFC as a “Corporate Champion” with both companies leveraging SFC’s enterprise-wide assets including on-site tournament activation, signage, media, social, digital, and VIP hospitality, bringing together two dynamic organizations catering to the fishing and yachting industries.

“We are excited for the opportunity to work alongside OneWater in our shared vision to extend the reach of Sport Fishing Championship to more fans, markets and tournament competitors,” said Mark Neifeld, Commissioner and CEO of Sport Fishing Championship. “OneWater’s portfolio of world-class retail locations, services and partnerships in the boating and yachting industry will allow SFC to accelerate growth, while providing OneWater access to our unique offering of media and experiential opportunities across our Championship series.”

Austin Singleton, Chief Executive Officer at OneWater Marine commented, “OneWater is proud to partner with SFC, joining in their mission to showcase the sport of saltwater fishing. SFC has created a world-class experience, bringing the sport of saltwater fishing to households around the world. We are excited to share the experiential opportunities from the SFC with our current customers and expand our reach to new boating and yachting enthusiasts around the world.”

The initial term of the partnership between the SFC and OneWater is five years, concluding at the end of the 2027 SFC Season.

The SFCs highly anticipated 2023 Season Schedule will be released in November.

Media Contacts:
Sport Fishing Championship
PJ Todd
ptodd59@gmail.com

OneWater Marine, Inc.
Jack Ezzell
IR@OneWaterMarine.com

About the Sport Fishing Championship

SFC is the governing body of saltwater tournament fishing with SFC being the largest owner and media rights holder of saltwater fishing tournaments in the industry, available to watch on every major cable and OTT platform on CBS Sports Network, Waypoint TV, SFC Digital Network, YouTube, social media and more.

About OneWater Marine Inc.

OneWater Marine Inc. is one of the largest and fastest-growing premium marine retailers in the United States. OneWater operates a total of 98 retail locations, 12 distribution centers / warehouses and multiple online marketplaces in 20 different states, several of which are in the top twenty states for marine retail expenditures. OneWater offers a broad range of products and services and has diversified revenue streams, which include the sale of new and pre-owned boats, finance and insurance products, parts and accessories, maintenance, repair and other services.


FAQ

What is the significance of OneWater Marine's partnership with SFC?

OneWater Marine's partnership with SFC aims to integrate its services into SFC's operations, enhancing brand visibility and reaching new customers in the fishing and yachting industries.

How long is the partnership between OneWater Marine and SFC?

The partnership is initially set for five years, concluding at the end of the 2027 SFC Season.

What benefits does OneWater Marine expect from the SFC partnership?

OneWater expects to gain access to SFC's media exposure and customer engagement opportunities, which could accelerate growth in their boating and yachting market.

When will the SFC's 2023 Season Schedule be released?

The SFC's 2023 Season Schedule is set to be released in November.

OneWater Marine Inc.

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