Amlan International and VetPro Forge Strategic Distributor Alliance to Drive Innovation in Animal Health Across Northern Brazil
Amlan International, the animal health division of Oil-Dri of America (NYSE: ODC), has announced a strategic partnership with VetPro as its new distributor in Northern Brazil. The collaboration focuses on distributing Amlan's flagship products, Calibrin-Z and Varium, in Brazil's animal nutrition sector, which produced 81.1 million metric tons of feed in 2022. VetPro will leverage its regional expertise and distribution network to promote these mineral-based feed additives, which protect against mycotoxins and enhance gut health in livestock and poultry. This partnership aims to expand Amlan's market presence in one of Brazil's most dynamic livestock markets.
Amlan International, la divisione per la salute degli animali di Oil-Dri of America (NYSE: ODC), ha annunciato una partnership strategica con VetPro come nuovo distributore nel Nord del Brasile. La collaborazione si concentra sulla distribuzione dei prodotti di punta di Amlan, Calibrin-Z e Varium, nel settore della nutrizione animale in Brasile, che ha prodotto 81,1 milioni di tonnellate metriche di mangime nel 2022. VetPro sfrutterà la sua esperienza regionale e la rete di distribuzione per promuovere questi additivi minerali, che proteggono dalle micotossine e migliorano la salute intestinale nel bestiame e nelle pollame. Questa partnership mira ad ampliare la presenza di Amlan in uno dei mercati zootecnici più dinamici del Brasile.
Amlan International, la división de salud animal de Oil-Dri of America (NYSE: ODC), ha anunciado una asociación estratégica con VetPro como su nuevo distribuidor en el norte de Brasil. La colaboración se centra en la distribución de los productos insignia de Amlan, Calibrin-Z y Varium, en el sector de nutrición animal de Brasil, que produjo 81,1 millones de toneladas métricas de alimento en 2022. VetPro aprovechará su experiencia regional y red de distribución para promover estos aditivos alimentarios a base de minerales, que protegen contra micotoxinas y mejoran la salud intestinal del ganado y las aves. Esta asociación tiene como objetivo expandir la presencia de Amlan en uno de los mercados ganaderos más dinámicos de Brasil.
Amlan International, Oil-Dri of America (NYSE: ODC)의 동물 건강 부문은 북부 브라질의 새로운 유통업체로 VetPro와 전략적 파트너십을 발표했습니다. 이 협업은 2022년에 8,110만 미터톤의 사료를 생산한 브라질의 동물 영양 분야에서 Amlan의 주력 제품인 Calibrin-Z와 Varium의 유통에 초점을 맞추고 있습니다. VetPro는 지역 전문성과 유통 네트워크를 활용하여 미코톡신으로부터 보호하고 가축과 가금류의 장 건강을 증진시키는 미네랄 기반 사료 첨가제를 홍보할 것입니다. 이번 파트너십은 브라질의 가장 역동적인 축산 시장 중 하나에서 Amlan의 시장 존재감을 확장하는 것을 목표로 하고 있습니다.
Amlan International, la division de santé animale de Oil-Dri of America (NYSE: ODC), a annoncé un partenariat stratégique avec VetPro en tant que nouveau distributeur dans le nord du Brésil. Cette collaboration se concentre sur la distribution des produits phares d'Amlan, Calibrin-Z et Varium, dans le secteur de la nutrition animale au Brésil, qui a produit 81,1 millions de tonnes métriques d'aliments en 2022. VetPro mettra à profit son expertise régionale et son réseau de distribution pour promouvoir ces additifs alimentaires minéraux, qui protègent contre les mycotoxines et améliorent la santé intestinale des animaux de rente et des volailles. Ce partenariat vise à étendre la présence d'Amlan sur l'un des marchés de l'élevage les plus dynamiques du Brésil.
Amlan International, die Tiergesundheitsdivision von Oil-Dri of America (NYSE: ODC), hat eine strategische Partnerschaft mit VetPro als neuem Distributor im Norden Brasiliens bekannt gegeben. Die Zusammenarbeit konzentriert sich auf den Vertrieb von Amlans Hauptprodukten, Calibrin-Z und Varium, im Bereich der Tierernährung in Brasilien, der im Jahr 2022 81,1 Millionen metrische Tonnen Futter produziert hat. VetPro wird sein regionales Fachwissen und sein Vertriebsnetz nutzen, um diese mineralischen Futterzusätze zu fördern, die gegen Mykotoxine schützen und die Darmgesundheit bei Nutz- und Geflügel verbessern. Dieses Partnerschaftsprojekt zielt darauf ab, die Marktpräsenz von Amlan in einem der dynamischsten Viehmärkte Brasiliens zu erweitern.
- Strategic expansion into Brazil's large animal nutrition market (81.1M metric tons of feed in 2022)
- Partnership with established regional distributor enhances market access
- Introduction of two flagship products in a key growth market
- None.
Insights
This distribution partnership, while strategic, represents a moderate market opportunity. Brazil's animal feed market, producing 81.1 million metric tons in 2022, offers significant potential, but VetPro's regional focus in North-East Brazil limits the immediate impact. The deal primarily enables distribution of two products - Calibrin-Z for mycotoxin protection and Varium for gut health.
The partnership's value lies in the targeted regional approach, potentially allowing Amlan to capture market share in a growing but competitive sector. However, without disclosed financial terms or specific revenue projections, the immediate financial impact on Oil-Dri remains unclear. The deal's success will depend on VetPro's execution capability and market penetration rate in Northern Brazil.
CHICAGO, Oct. 24, 2024 (GLOBE NEWSWIRE) -- Amlan® International, the animal health business of Oil-Dri® Corporation of America (NYSE: ODC) and a global leader in mineral-based feed additives that optimize the intestinal health of poultry and livestock, is pleased to announce its partnership with VetPro as a new distributor in Brazil. VetPro, a rising company located in North-East Brazil, is poised to play a central role in driving the adoption of Amlan’s innovative products, particularly Calibrin-Z® and Varium®, to meet the demands of the Northern Brazilian market.
This key collaboration is set to accelerate Amlan’s growth strategy in Latin America. The new relationship marks a significant milestone for Amlan as it seeks to capitalize on Brazil's rapidly expanding animal nutrition sector, which produced 81.1 million metric tons of feed in 2022. By combining Amlan's advanced, natural mineral-based feed additives with VetPro's broad regional expertise and distribution capabilities, the partnership aims to promote innovative feed additive solutions and position Amlan for substantial market share growth and enhanced regional impact.
As part of its commitment to advancing animal health in Brazil, Amlan is bringing two of its flagship products—Calibrin-Z and Varium—to the North-East region through its new distribution arrangement. Calibrin-Z offers comprehensive protection against a wide range of harmful mycotoxins that threaten livestock and poultry health, while Varium strengthens the intestinal barrier, enhancing gut health and overall productivity. As part of this partnership, VetPro will leverage its strong distribution network and customer relationships to effectively promote Amlan’s products. With VetPro’s extensive knowledge and reach in this critical region, Amlan aims to deliver cutting-edge solutions to local producers, helping improve animal health and drive performance in one of Brazil’s most dynamic livestock markets.
“We are excited to collaborate with VetPro to expand our reach in Brazil,” said Dr. Robin Jarquin, Regional Director, LATAM at Amlan International. “Their understanding of the market and dedication to the industry aligns perfectly with our mission to deliver top-quality solutions that help protein producers achieve optimal results.”
“We are proud to partner with Amlan International,” stated Raul Ferreira, Co-Owner and Commercial Director at VetPro. “Amlan’s innovative products, particularly Calibrin-Z and Varium, complement our vision of providing the best feed additive solutions to our customers. Together, we are confident in our ability to drive growth and support the poultry and livestock industry in Brazil.” “We are also confident that the quality of Amlan’s products and all the tech services provided by the Amlan team can aggregate a lot in our region,” added Matheus Costa, Co-Owner and Technical Director at VetPro.
This partnership marks a significant step for Amlan as it seeks to enhance its market presence in Brazil, a country known for its vast agricultural landscape and robust livestock sector. The collaboration with VetPro reflects Amlan’s commitment to meeting the evolving needs of animal producers and supporting their success through advanced mineral technology solutions.
About Amlan International
Amlan International is the animal health business of Oil-Dri Corporation of America, a leading global manufacturer and marketer of sorbent minerals. Oil-Dri leverages over 80 years of expertise in mineral science to selectively mine and process its unique mineral for consumer and business-to-business markets. Oil-Dri Corporation of America doing business as “Amlan International” is a publicly traded stock on the New York Stock Exchange (NYSE: ODC). Amlan International sells feed additives across the world. Product availability may vary by country; associated claims do not constitute medical claims and may differ based on government requirements. For more information on Amlan International, please visit
www.amlan.com.
Contact: Reagan Culbertson, Vice President of Strategic Marketing, B2B
Email:Reagan.culbertson@amlan.com
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/bbab8938-7b68-4748-80a5-89c434643f1c
FAQ
What products will Amlan International (ODC) distribute through VetPro in Brazil?
How large is Brazil's animal feed market where Amlan (ODC) is expanding?