What Makes a Market Hot? Realtor.com Finds Homes in the Most On-Demand Markets Spend Two to Four Weeks Less on Market
Rhea-AI Summary
Realtor.com's February Hottest Markets Report reveals that homes in the most in-demand markets spend significantly less time listed compared to the national average. Properties in hot markets remained active for 33-51 days versus the national average of 66 days, attracting 2.0-4.2 times more viewers than typical U.S. homes.
The Northeast and Midwest markets have dominated the top 20 hottest markets for 17 consecutive months, characterized by higher demand and consistently lower inventory. Meanwhile, the West and South experienced substantial annual inventory increases of 37.4% and 29.9% respectively.
Despite persistent demand in hot markets, annual price growth softened to 0.9% in February, marking the lowest hot market price growth in the data's history. The largest 40 U.S. markets have cooled by an average of 10 spots compared to last year, though still attracting 14.8% more views per listing than the national average.
Positive
- Higher viewer engagement: Hot market properties attract 2.0-4.2x more viewers
- Strong regional performance in Northeast and Midwest markets
- Large markets still drawing 14.8% more views than national average
Negative
- Annual price growth in hot markets dropped to historic low of 0.9%
- Largest 40 markets cooling trend continues for sixth consecutive month
- High mortgage rates (6%+) limiting buyer and seller activity
News Market Reaction 1 Alert
On the day this news was published, NWS gained 0.06%, reflecting a mild positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Over the last 17 months, only Northeast and Midwest markets have ranked in the top 20 hottest housing markets in the country
"Key cities in the Midwest and Northeast continue to see more demand, and homes in these cities spend less time on market," said Danielle Hale, chief economist, Realtor.com®. "Looking at markets by hotness tells us the strength of demand versus supply in each area relative to others and which markets heavily favor sellers. Competitive market conditions that are found in the hottest markets are good for sellers, but can make buying more difficult for hopeful homeowners. However, this month's report shows the willingness of households to seek out affordability. More than half of the hottest markets were priced lower than the national median, suggesting that the possibility of a good deal is a factor keeping these metros in-demand among persistent buyers."
Market Hotness Varies Greatly By Region
Markets in the Northeast and Midwest have dominated the top 20 hottest markets for the last 17 months. Over the past year and a half, markets in the Northeast and Midwest have seen higher demand and consistently lower inventory compared to other markets, which has contributed to their persistence on this ranking.
Although the dominance of the Northeast and Midwest feels long-standing, the hottest markets list was fairly well distributed before and during the early stages of the pandemic. Although historically, the South's generally abundant home supply has kept its hotness tempered.
The West and the South have seen the biggest annual increase in inventory compared to the other regions, with for-sale home options increasing
What does this mean for buyers and sellers?
The spring market is set to blossom in the coming weeks and should bring a pop in market activity, much to the delight of buyers and sellers alike. The country's hottest markets still see relatively high demand, but even these bustling markets saw annual price growth soften to
Though mortgage rates fell for a sixth-consecutive week, they remain in the high
Across the
The largest 40 markets across the
The most improved housing markets were
Table 1: Large Markets with the Biggest Jumps in Ranking
Metro | Hotness | Hotness | Viewers | Median | Days on | Median Days |
58 | -77 | 1.50 | 52 | -7 | -14 | |
206 | -48 | 0.90 | 68 | -1 | 2 | |
189 | -45 | 1.30 | 75 | 3 | 9 | |
101 | -44 | 0.90 | 41 | -3 | -25 | |
131 | -21 | 1.20 | 63 | 4 | -3 |
Table 2: February 2025 - Top 20 Hottest Housing Markets
Hottest Metros | Hotness | Hotness | Viewers | Median | Days on | Median |
1 | -6 | 4.2 | 38 | -3 | ||
2 | 1 | 3.5 | 39 | 16 | ||
3 | -2 | 2.5 | 36 | 2 | ||
3 | -27 | 3 | 40 | -10 | ||
5 | -7 | 2.4 | 37 | -3 | ||
6 | -4 | 3.2 | 43 | 1 | ||
6 | 2 | 2.7 | 39 | 10 | ||
8 | 5 | 3 | 41 | 9 | ||
9 | 1 | 2.2 | 33 | 0 | ||
10 | -3 | 3.1 | 44 | 1 | ||
11 | 2 | 2.4 | 39 | 1 | ||
11 | -17 | 2.3 | 38 | -6 | ||
13 | -3 | 3 | 44 | -1 | ||
14 | -6 | 2.1 | 36 | -1 | ||
15 | -6 | 2.1 | 37 | -1 | ||
15 | -12 | 3 | 45 | -2 | ||
17 | 3 | 2.7 | 43 | 2 | ||
18 | -7 | 2.1 | 39 | -2 | ||
19 | -4 | 2 | 41 | -1 | ||
20 | -29 | 2.8 | 51 | -8 |
Methodology
Realtor.com®'s Market Hotness rankings take into account two aspects of the housing market: 1) market demand, as measured by unique views per property on Realtor.com®, and 2) the pace of the market as measured by the number of days a listing remains active on Realtor.com®.
About Realtor.com®
Realtor.com® pioneered online real estate and has been at the forefront for over 25 years, connecting buyers, sellers, and renters with trusted insights, professional guidance and powerful tools to help them find their perfect home. Recognized as the No. 1 site trusted by real estate professionals, Realtor.com® is a valued partner, delivering consumer connections and a robust suite of marketing tools to support business growth. Realtor.com® is operated by News Corp [Nasdaq: NWS, NWSA] [ASX: NWS, NWSLV] subsidiary Move, Inc.
Media contact: Mallory Micetich, press@realtor.com
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SOURCE Realtor.com