Sharpie® is Giving Away Half a Million Markers to Inspire the Next Generation of Creativity
Sharpie, a Newell Brands product, is celebrating its 60th anniversary with 'The World Is Your Canvas' tour. The Sharpie Bus is traveling across the U.S., showcasing the brand's history and new Sharpie Creative Markers. These markers feature paint-like ink in 12 vivid colors, suitable for various surfaces. The tour aims to give away half a million markers to inspire creativity.
So far, the bus has visited Fort Worth, New York, Chicago, and Ann Arbor, distributing nearly 200,000 markers to 32,000 people. The next stop is Comic-Con in San Diego. Consumers can follow the tour's progress and find Sharpie Creative Markers at major retailers like Amazon, Target, and Walmart.
Sharpie, un prodotto di Newell Brands, sta celebrando il suo 60° anniversario con il tour 'Il Mondo è la Tua Tela'. Il Bus Sharpie sta viaggiando attraverso gli Stati Uniti, presentando la storia del brand e i nuovi Marcatori Creativi Sharpie. Questi marcatori sono dotati di inchiostro simile alla vernice in 12 colori vivaci, adatti a diverse superfici. Il tour ha l'obiettivo di distribuire mezzo milione di marcatori per ispirare la creatività.
Fino ad ora, il bus ha visitato Fort Worth, New York, Chicago e Ann Arbor, distribuendo quasi 200.000 marcatori a 32.000 persone. La prossima tappa sarà Comic-Con a San Diego. I consumatori possono seguire il progresso del tour e trovare i Marcatori Creativi Sharpie presso i principali rivenditori come Amazon, Target e Walmart.
Sharpie, un producto de Newell Brands, celebra su 60° aniversario con la gira 'El Mundo es Tu Lienzo'. El Autobús Sharpie está recorriendo Estados Unidos, mostrando la historia de la marca y los nuevos Marcadores Creativos Sharpie. Estos marcadores cuentan con tinta similar a pintura en 12 colores vibrantes, adecuados para diversas superficies. La gira tiene como objetivo regalar medio millón de marcadores para inspirar la creatividad.
Hasta ahora, el autobús ha visitado Fort Worth, Nueva York, Chicago y Ann Arbor, distribuyendo casi 200,000 marcadores a 32,000 personas. La próxima parada es Comic-Con en San Diego. Los consumidores pueden seguir el progreso de la gira y encontrar los Marcadores Creativos Sharpie en importantes minoristas como Amazon, Target y Walmart.
샤피(Sharpie)는 뉴웰 브랜드(Newell Brands) 제품으로, '당신의 캔버스는 세상이다' 투어로 60주년을 기념하고 있습니다. 샤피 버스(Sharpie Bus)는 미국 전역을 여행하며 브랜드의 역사와 새로운 샤피 크리에이티브 마커(Sharpie Creative Markers)를 선보이고 있습니다. 이 마커는 12가지 생생한 색상의 페인트 같은 잉크를 특징으로 하며 다양한 표면에 적합합니다. 이번 투어의 목표는 50만 개의 마커를 나누어 주는 것으로, 창의력을 고취시키기 위함입니다.
지금까지 이 버스는 포트 워스(Fort Worth), 뉴욕, 시카고, 앤 아버(Ann Arbor)를 방문하며 거의 20만 개의 마커를 3만2천 명에게 배포했습니다. 다음 정거장은 샌디에이고의 코믹콘(Comic-Con)입니다. 소비자들은 투어의 진행 상황을 따라가고 아마존, 타겟, 월마트와 같은 대형 소매점에서 샤피 크리에이티브 마커를 찾을 수 있습니다.
Sharpie, un produit de Newell Brands, célèbre ses 60 ans avec la tournée 'Le Monde est Votre Toile'. Le Bus Sharpie parcourt les États-Unis, présentant l'histoire de la marque et les nouveaux Marqueurs Créatifs Sharpie. Ces marqueurs contiennent de l'encre semblable à de la peinture en 12 couleurs vives, adaptées à diverses surfaces. La tournée a pour objectif de distribuer un demi-million de marqueurs pour inspirer la créativité.
Jusqu'à présent, le bus a visité Fort Worth, New York, Chicago et Ann Arbor, distribuant près de 200 000 marqueurs à 32 000 personnes. La prochaine étape sera Comic-Con à San Diego. Les consommateurs peuvent suivre l'avancement de la tournée et trouver les Marqueurs Créatifs Sharpie chez des détaillants majeurs comme Amazon, Target et Walmart.
Sharpie, ein Produkt von Newell Brands, feiert sein 60-jähriges Jubiläum mit der Tour 'Die Welt ist deine Leinwand'. Der Sharpie Bus reist durch die USA und präsentiert die Geschichte der Marke sowie die neuen Sharpie Kreativmarker. Diese Marker verfügen über eine farbige Tinte, die an Farbe erinnert, in 12 lebhaften Farben, die für verschiedene Oberflächen geeignet sind. Ziel der Tour ist es, eine halbe Million Marker zu verschenken, um Kreativität zu fördern.
Bis jetzt hat der Bus Fort Worth, New York, Chicago und Ann Arbor besucht und fast 200.000 Marker an 32.000 Menschen verteilt. Der nächste Halt ist Comic-Con in San Diego. Verbraucher können den Fortschritt der Tour verfolgen und Sharpie Kreativmarker bei großen Einzelhändlern wie Amazon, Target und Walmart finden.
- Sharpie is celebrating 60 years of brand history, potentially boosting brand recognition
- Introduction of new Sharpie Creative Markers, expanding product line
- Nationwide 'The World Is Your Canvas' tour to increase brand engagement
- Plan to distribute 500,000 free markers, potentially driving future sales
- Sharpie Creative Markers available at major retailers, ensuring wide distribution
- Giving away 500,000 markers may impact short-term sales revenue
Sharpie Bus continues its "The World Is Your Canvas" tour to celebrate 60 years of innovation and new Sharpie Creative Markers
Experience the full interactive Multichannel News Release here: https://www.multivu.com/players/English/90110511-sharpie-bus-gives-half-million-markers/
To commemorate the brand's rich heritage, the Sharpie Bus showcases iconic products from the past 60 years as well as Sharpie advertising memorabilia paying homage to the brand's leadership in writing innovation since its inception. Visitors can draw inspiration from the past and explore the future of creativity by testing out the brand's newest innovation - Sharpie Creative Markers - which feature paint-like ink in 12 vivid colors that pop on almost any surface, including black and white paper, wood, metal, acrylic, tile, and more. The new markers are building consumer interest in creativity and allowing the brand to reach more people than ever before. During the tour, Sharpie will give away half a million markers to inspire the next generation of creativity.
"The Sharpie Bus was designed to encourage people across the country to make the world their canvas and equip them with the tools they need to ignite their creativity," said Gina Lázaro, Vice President, Brand Management, Writing at Newell Brands. "In the Bus's first three months, we've helped inspire 32,000 artists, innovators and future creators to unlock their self-expression by giving away nearly 200,000 Sharpie Creative Markers to date in
Follow along on the journey by visiting letsgetcreative.com/bus-tour to see where the Bus is headed after Comic-Con! Sharpie Creative Markers are available online and in-store at Amazon, Target, Walmart and other retailers.
About Sharpie®
In 1964, the iconic Sharpie Fine Point black marker became the first pen-style permanent marker, and today, Sharpie offers a wide selection of permanent markers, pens, highlighters, and more for the classroom, office, and home. Designed for precision and performance, Sharpie marking and writing instruments are offered in a variety of specialty and art styles. Sharpie is part of Newell Brands' global portfolio of leading brands. For more information, visit www.Sharpie.com.
About Newell Brands
Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie®, Graco®, Coleman®, Rubbermaid Commercial Products®, Yankee Candle®, Paper Mate®, FoodSaver®, Dymo®, EXPO®, Elmer's®, Oster®, NUK®, Spontex® and Campingaz®. Newell Brands is focused on delighting consumers by lighting up everyday moments.
This press release and additional information about Newell Brands are available on the company's website, www.newellbrands.com.
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SOURCE Newell Brands
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