Niu Technologies Provides Third Quarter 2024 Sales Volume Update
Niu Technologies (NASDAQ: NIU) has released its sales volume results for the third quarter of 2024. The company sold a total of 312,405 units, including e-motorcycles, e-mopeds, e-bicycles, kick-scooters, and e-bikes. Sales in China reached 259,094 units, while international markets accounted for 53,311 units.
In China, the NT model has gained significant popularity, representing nearly 20% of total sales this quarter. New models introduced this year have contributed to over 60% of total sales. The company is expanding its user base through collaborations and targeted marketing strategies, including partnerships with JDG and influencer events on platforms like Xiaohongshu.
Internationally, the micro-mobility sector shows strong growth, with new models K100 and K300 accounting for over 50% of total sales. These models have gained popularity across the EU, North America, and Asia Pacific regions.
Niu Technologies (NASDAQ: NIU) ha pubblicato i risultati del volume di vendite per il terzo trimestre del 2024. L'azienda ha venduto un totale di 312.405 unità, incluse e-motorcycle, e-mopeds, e-biciclette, kick-scooters e e-bikes. Le vendite in Cina hanno raggiunto 259.094 unità, mentre i mercati internazionali hanno rappresentato 53.311 unità.
In Cina, il modello NT ha guadagnato una notevole popolarità, rappresentando quasi il 20% delle vendite totali di questo trimestre. I nuovi modelli introdotti quest'anno hanno contribuito per oltre il 60% delle vendite totali. L'azienda sta ampliando la propria base di utenti attraverso collaborazioni e strategie di marketing mirate, inclusi partnership con JDG e eventi con influencer su piattaforme come Xiaohongshu.
A livello internazionale, il settore della micro-mobilità mostra una forte crescita, con i nuovi modelli K100 e K300 che rappresentano oltre il 50% delle vendite totali. Questi modelli hanno guadagnato popolarità in tutta l'UE, in Nord America e nelle regioni dell'Asia Pacifico.
Niu Technologies (NASDAQ: NIU) ha publicado los resultados de su volumen de ventas para el tercer trimestre de 2024. La empresa vendió un total de 312,405 unidades, incluyendo e-motos, e-mopeds, e-bicicletas, scooters y e-bikes. Las ventas en China alcanzaron 259,094 unidades, mientras que los mercados internacionales representaron 53,311 unidades.
En China, el modelo NT ha ganado una popularidad significativa, representando casi el 20% de las ventas totales este trimestre. Los nuevos modelos introducidos este año han contribuido con más de el 60% de las ventas totales. La empresa está ampliando su base de usuarios a través de colaboraciones y estrategias de marketing dirigidas, incluyendo asociaciones con JDG y eventos con influencers en plataformas como Xiaohongshu.
A nivel internacional, el sector de la micro-movilidad muestra un fuerte crecimiento, con los nuevos modelos K100 y K300 representando más de el 50% de las ventas totales. Estos modelos han ganado popularidad en toda la UE, América del Norte y las regiones de Asia-Pacífico.
니우 테크놀로지스(NASDAQ: NIU)가 2024년 3분기 판매량 결과를 발표했습니다. 이 회사는 총 312,405대를 판매했으며, 여기에는 전기 오토바이, 전기 스쿠터, 전기 자전거, 킥 스쿠터 및 전기 바이크가 포함됩니다. 중국에서의 판매량은 259,094대에 달했고, 국제 시장은 53,311대를 차지했습니다.
중국에서 NT 모델은 큰 인기를 얻어 이번 분기 전체 판매의 거의 20%를 차지했습니다. 올해 도입된 새로운 모델들은 전체 판매의 60% 이상을 차지하는 데 기여했습니다. 이 회사는 JDG와의 협력 및 샤오홍슈와 같은 플랫폼에서의 인플루언서 이벤트를 포함한 타겟 마케팅 전략을 통해 사용자 기반을 확대하고 있습니다.
국제적으로, 마이크로 모빌리티 부문은 강력한 성장을 보이고 있으며, 새로운 모델 K100 및 K300이 전체 판매의 50% 이상을 차지하고 있습니다. 이 모델들은 EU, 북미 및 아시아 태평양 지역에서 인기를 얻고 있습니다.
Niu Technologies (NASDAQ: NIU) a publié ses résultats de volume de ventes pour le troisième trimestre de 2024. L'entreprise a vendu un total de 312.405 unités, comprenant des e-motos, des e-mopeds, des e-vélos, des trottinettes et des e-bikes. Les ventes en Chine ont atteint 259.094 unités, tandis que les marchés internationaux ont représenté 53.311 unités.
En Chine, le modèle NT a gagné en popularité, représentant près de 20% des ventes totales ce trimestre. Les nouveaux modèles introduits cette année ont contribué à plus de 60% des ventes totales. L'entreprise élargit sa base d'utilisateurs grâce à des collaborations et des stratégies de marketing ciblées, y compris des partenariats avec JDG et des événements avec des influenceurs sur des plateformes comme Xiaohongshu.
À l'international, le secteur de la micro-mobilité connaît une forte croissance, les nouveaux modèles K100 et K300 représentant plus de 50% des ventes totales. Ces modèles ont gagné en popularité dans l'UE, en Amérique du Nord et dans les régions de l'Asie-Pacifique.
Niu Technologies (NASDAQ: NIU) hat die Verkaufszahlen für das dritte Quartal 2024 veröffentlicht. Das Unternehmen hat insgesamt 312.405 Einheiten verkauft, darunter E-Motorräder, E-Mopeds, E-Fahrräder, Kick-Scooter und E-Bikes. Die Verkäufe in China erreichten 259.094 Einheiten, während die internationalen Märkte 53.311 Einheiten ausmachten.
In China erfreut sich das Modell NT großer Beliebtheit, das fast 20% des Gesamtverkaufs in diesem Quartal ausmacht. Die in diesem Jahr eingeführten neuen Modelle haben über 60% des Gesamtverkaufs beigetragen. Das Unternehmen erweitert seine Nutzerbasis durch Kooperationen und gezielte Marketingstrategien, einschließlich Partnerschaften mit JDG und Influencer-Events auf Plattformen wie Xiaohongshu.
International zeigt der Mikromobilitätssektor ein starkes Wachstum, wobei die neuen Modelle K100 und K300 über 50% des Gesamtverkaufs ausmachen. Diese Modelle haben in der EU, Nordamerika und im asiatisch-pazifischen Raum an Popularität gewonnen.
- Total sales volume increased to 312,405 units in Q3 2024, up from 265,923 units in Q3 2023
- China market sales grew to 259,094 units in Q3 2024, compared to 230,445 units in Q3 2023
- International market sales rose to 53,311 units in Q3 2024, up from 35,468 units in Q3 2023
- New models contributed to over 60% of total sales in China for the quarter
- K100 and K300 models accounted for over 50% of total international sales
- None.
Insights
NIU Technologies' Q3 2024 sales volume update reveals significant growth and strategic positioning in both domestic and international markets. The company sold 312,405 units globally, marking a
Key highlights include:
- The NT model captured nearly
20% of total sales in China - New models contributed over
60% of total sales this quarter - International K100 and K300 models accounted for over
50% of sales abroad
These figures indicate strong product acceptance and effective market penetration strategies. The company's focus on innovation, targeting diverse demographics and expanding its international presence are positive indicators for future growth. However, investors should note that sales volume alone doesn't provide a complete financial picture, as factors like revenue mix, costs and operating expenses will ultimately determine profitability.
NIU's Q3 2024 performance demonstrates a strong market position and effective product strategy. The company's success in China with the NT model and new product launches shows its ability to capture consumer preferences in a competitive market. The
Internationally, the
NIU's targeted marketing approaches, including collaborations with gaming companies and influencer partnerships, show adaptability in reaching diverse consumer segments, particularly Gen Z and female users. This multi-faceted approach to brand building and market expansion could lead to sustained growth and increased market share in both domestic and international markets.
BEIJING, Oct. 04, 2024 (GLOBE NEWSWIRE) -- Niu Technologies (“NIU”, or “the Company”) (NASDAQ: NIU), the world’s leading provider of smart urban mobility solutions, today provides its sales volume results for the third quarter of 2024.
| 3Q 2024 | 3Q 2023 | YTD 2024 | YTD 2023 | ||||
| China Market | 259,094 | 230,445 | 576,761 | 490,540 | |||
| International Markets | 53,311 | 35,468 | 120,945 | 81,786 | |||
| Total | 312,405 | 265,923 | 697,706 | 572,326 | |||
In the third quarter of 2024, NIU sold 312,405 units, including e-motorcycles, e-mopeds, e-bicycles, kick-scooters and e-bikes. The number of units sold in China and in international markets was 259,094 and 53,311, respectively.
In China, the NT model has rapidly become a standout, capturing nearly
Internationally, the micro-mobility sector continues to exhibit robust growth. Notably, our new models, the K100 and K300, which feature upgraded smart functions and enhanced safety features, have gained significant traction. These models accounted for over
Our sales volume count disclosed above is based on the delivery from our manufacturing facility, which may vary slightly from the sales volume measured from a financial accounting and reporting point of view. NIU’s sales volume represents only one measure of the company’s financial performance and should not be relied upon as an indicator of quarterly financial results, which depend on a variety of factors, including revenues from accessories, spare parts and services, cost of sales, operating expenses, etc.
About NIU
As the world’s leading provider of smart urban mobility solutions, NIU designs, manufactures and sells high-performance electric motorcycles, mopeds, bicycles, as well as kick-scooters and e-bikes. NIU has a diversified product portfolio that caters to the various demands of our users and addresses different urban travel scenarios. Currently, NIU offers two model lineups, comprising a number of different vehicle types. These include (i) the electric motorcycle, moped and bicycle series, including the NQi, MQi, UQi, F series and others, and (ii) the micro-mobility series, including the kick-scooter series KQi and the e-bike series BQi. NIU has adopted an omnichannel retail model, integrating the offline and online channels, to sell its products and provide services to users.
For more information, please visit www.niu.com.
Safe Harbor Statement
This press release contains statements that may constitute forward-looking statements made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “aims,” “future,” “intends,” “plans,” “believes,” “estimates,” “likely to” and similar statements. Among other things, the business outlook and quotations from management in this announcement, as well as NIU’s strategic and operational plans, contain forward-looking statements. NIU may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about NIU’s beliefs, plans and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: NIU’s strategies; NIU’s future business development, financial condition and results of operations; NIU’s ability to maintain and enhance its “NIU” brand; its ability to innovate and successfully launch new products and services; its ability to maintain and expand its offline distribution network; its ability to satisfy the mandated safety standards relating to e-scooters; its ability to secure supply of components and raw materials used in e-scooters; its ability to manufacture, launch and sell smart e-scooters meeting customer expectations; its ability to grow collaboration with operation partners; its ability to control costs associated with its operations; general economic and business conditions in China and globally; and assumptions underlying or related to any of the foregoing. Further information regarding these and other risks is included in NIU’s filings with the Securities and Exchange Commission. All information provided in this press release is as of the date of this press release, and NIU does not undertake any obligation to update any forward-looking statement, except as required under applicable law.
For investor and media inquiries, please contact:
Niu Technologies
E-mail: ir@niu.com
FAQ
What was Niu Technologies' (NIU) total sales volume for Q3 2024?
How many units did NIU sell in the China market during Q3 2024?
What percentage of NIU's total sales in China did the NT model represent in Q3 2024?
How much did NIU's new models contribute to total sales in China for Q3 2024?
What percentage of NIU's international sales did the K100 and K300 models account for in Q3 2024?
