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Niu Technologies Announces Unaudited Third Quarter 2024 Financial Results

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Niu Technologies reported Q3 2024 financial results with revenues of RMB 1,023.9 million, up 10.5% year-over-year. E-scooter sales volume increased 17.5% to 312,405 units, with China sales up 12.4% and international sales up 50.3%. However, the company faced challenges with gross margin declining to 13.8% from 21.4% in Q3 2023. Net loss improved to RMB 40.9 million compared to RMB 79.4 million in the same period last year. The company maintains 3,345 franchised stores in China and has 57 distributors across 53 countries. For Q4 2024, NIU expects revenues between RMB 622-718 million, projecting 30-50% year-over-year growth.

Niu Technologies ha riportato i risultati finanziari del terzo trimestre 2024, con ricavi di 1.023,9 milioni di RMB, in aumento del 10,5% rispetto all'anno precedente. Il volume delle vendite di e-scooter è aumentato del 17,5%, raggiungendo 312.405 unità, con vendite in Cina in aumento del 12,4% e vendite internazionali in crescita del 50,3%. Tuttavia, l'azienda ha affrontato sfide con il margine lordo che è sceso al 13,8% rispetto al 21,4% del terzo trimestre 2023. La perdita netta è migliorata, scendendo a 40,9 milioni di RMB rispetto ai 79,4 milioni di RMB nello stesso periodo dell'anno scorso. L'azienda mantiene 3.345 punti vendita in franchising in Cina e ha 57 distributori in 53 paesi. Per il quarto trimestre 2024, NIU prevede ricavi tra 622 e 718 milioni di RMB, con una crescita prevista del 30-50% su base annua.

Niu Technologies reportó los resultados financieros del tercer trimestre de 2024, con ingresos de 1.023,9 millones de RMB, un aumento del 10,5% interanual. El volumen de ventas de e-scooters aumentó un 17,5% alcanzando las 312.405 unidades, con ventas en China subiendo un 12,4% y ventas internacionales incrementándose un 50,3%. Sin embargo, la compañía enfrentó desafíos con el margen bruto que cayó al 13,8% desde el 21,4% en el tercer trimestre de 2023. La pérdida neta mejoró a 40,9 millones de RMB en comparación con 79,4 millones de RMB en el mismo período del año pasado. La empresa mantiene 3.345 tiendas franquiciadas en China y cuenta con 57 distribuidores en 53 países. Para el cuarto trimestre de 2024, NIU espera ingresos entre 622 y 718 millones de RMB, proyectando un crecimiento interanual del 30-50%.

니우 테크놀로지스는 2024년 3분기 재무 결과를 보고했으며, 매출은 1,023.9백만 RMB로 전년 대비 10.5% 증가했습니다. 전기 스쿠터 판매량은 17.5% 증가하여 312,405대에 달했으며, 중국 내 판매는 12.4%, 국제 판매는 50.3% 증가했습니다. 그러나 회사는 2023년 3분기 21.4%에서 13.8%로 감소한 총 마진과 관련하여 어려움에 직면했습니다. 순 손실은 지난해 같은 기간 79.4백만 RMB에 비해 40.9백만 RMB로 개선되었습니다. 회사는 중국에 3,345개의 가맹점을 운영하고 있으며, 53개국에 57명의 유통업체가 있습니다. 2024년 4분기 동안 NIU는 622~718백만 RMB의 매출을 기대하고 있으며, 전년 대비 30-50%의 성장을 예측하고 있습니다.

Niu Technologies a annoncé ses résultats financiers du troisième trimestre 2024, avec des revenus de 1.023,9 millions de RMB, en hausse de 10,5 % par rapport à l'année précédente. Le volume des ventes de scooters électriques a augmenté de 17,5 %, atteignant 312.405 unités, les ventes en Chine augmentant de 12,4 % et les ventes internationales de 50,3 %. Cependant, l'entreprise a rencontré des difficultés avec une marge brute en baisse, passant de 21,4 % au troisième trimestre 2023 à 13,8 %. La perte nette s'est améliorée, passant de 79,4 millions de RMB l'année dernière à 40,9 millions de RMB cette année. L'entreprise maintient 3.345 magasins franchisés en Chine et dispose de 57 distributeurs dans 53 pays. Pour le quatrième trimestre 2024, NIU s'attend à des revenus compris entre 622 et 718 millions de RMB, prévoyant une croissance de 30 à 50 % par rapport à l'année précédente.

Niu Technologies hat die Finanzergebnisse für das dritte Quartal 2024 bekannt gegeben, mit einem Umsatz von 1.023,9 Millionen RMB, was einem Anstieg von 10,5 % im Vergleich zum Vorjahr entspricht. Das Verkaufsvolumen von E-Scootern stieg um 17,5 % auf 312.405 Einheiten, wobei die Verkäufe in China um 12,4 % und die internationalen Verkäufe um 50,3 % zunahmen. Das Unternehmen sah sich jedoch Herausforderungen gegenüber, da die Bruttomarge von 21,4 % im dritten Quartal 2023 auf 13,8 % fiel. Der Nettoverlust verbesserte sich auf 40,9 Millionen RMB im Vergleich zu 79,4 Millionen RMB im gleichen Zeitraum des Vorjahres. Das Unternehmen betreibt 3.345 zertifizierte Geschäfte in China und hat 57 Distributoren in 53 Ländern. Für das vierte Quartal 2024 erwartet NIU einen Umsatz zwischen 622 und 718 Millionen RMB und prognostiziert ein Wachstum von 30-50 % im Vergleich zum Vorjahr.

Positive
  • Revenue increased 10.5% YoY to RMB 1,023.9 million
  • E-scooter sales volume grew 17.5% YoY to 312,405 units
  • International market sales volume increased 50.3% YoY
  • Net loss improved from RMB 79.4 million to RMB 40.9 million YoY
  • Strong Q4 guidance of 30-50% revenue growth
Negative
  • Gross margin declined from 21.4% to 13.8% YoY
  • Revenue per e-scooter decreased 6.0% YoY
  • Cost per e-scooter increased 3.0% YoY
  • Continued net loss of RMB 40.9 million in Q3

Insights

NIU Technologies' Q3 results show mixed signals. While revenue grew 10.5% to RMB 1,023.9 million, gross margin declined significantly to 13.8% from 21.4% year-over-year. The company managed to reduce its net loss to RMB 40.9 million from RMB 79.4 million last year.

Notable improvements in operational efficiency are evident with operating expenses decreasing 30.5% year-over-year. The international market shows promising growth with e-scooter sales up 50.3%, though lower-margin kick-scooters are impacting profitability. The company's Q4 guidance of 30-50% revenue growth suggests confidence in near-term market conditions despite recent policy changes in China.

The expanding international presence across 53 countries through 57 distributors represents a strategic diversification from the Chinese market. However, the decline in revenue per e-scooter by 6% and significant gross margin compression indicate pricing pressures and shifting product mix. The growth in China's retail network to 3,345 franchised stores demonstrates strong domestic expansion, though recent policy changes are creating headwinds. The focus on premium series in China alongside more affordable kick-scooters internationally shows a nuanced market approach, balancing growth with profitability challenges.

-- Third Quarter Revenues of RMB 1,023.9 million, an increase of 10.5% year-over-year

-- Third Quarter Net Loss of RMB 40.9 million, compared to Net Loss of RMB 79.4 million in the same period of last year

BEIJING, Nov. 18, 2024 (GLOBE NEWSWIRE) -- Niu Technologies (“NIU”, or “the Company”) (NASDAQ: NIU), the world’s leading provider of smart urban mobility solutions, today announced its unaudited financial results for the third quarter ended September 30, 2024.

Third Quarter 2024 Financial Highlights

  • Revenues were RMB 1,023.9 million, an increase of 10.5% year-over-year
  • Gross margin was 13.8%, compared with 21.4% in the third quarter of 2023
  • Net loss was RMB 40.9 million, compared with net loss of RMB 79.4 million in the third quarter of 2023
  • Adjusted net loss (non-GAAP)1 was RMB 34.2 million, compared with adjusted net loss of RMB 70.0 million in the third quarter of 2023

Third Quarter 2024 Operating Highlights

  • The number of e-scooters sold was 312,405, up 17.5% year-over-year
  • The number of e-scooters sold in China was 259,094, up 12.4% year-over-year
  • The number of e-scooters sold in the international markets was 53,311, up 50.3% year-over-year
  • The number of franchised stores in China was 3,345 as of September 30, 2024
  • The number of distributors of our international sales network was 57, covering 53 countries as of September 30, 2024

Dr. Yan Li, Chief Executive Officer of the Company, remarked, “Our Q3 sales growth fell short of expectations, primarily due to recent policy changes in China that have impacted sales timing. Nevertheless, our retail sales momentum remains strong, and our upcoming product lineup fully complies with the new standards, positioning us to navigate these changes effectively. In the electric motorcycle segment, the launch of the NX Hyper marks a significant milestone, showcasing our commitment to performance and innovation.”

Dr. Li continued, “We continue to maintain a rapid pace of new store openings this year, laying a solid foundation for driving future sales growth. Earlier this month we continued our annual presence at Milan EICMA where we introduced a range of new scooters highlighting our advanced design capabilities and innovative technologies. Those models will be available in the EU and the US in the coming weeks. Overall, we are well-equipped to embrace changes and are confident in our ability to deliver strong performance in the future.”

Third Quarter 2024 Financial Results

Revenues were RMB 1,023.9 million, an increase of 10.5% year-over-year, mainly due to an increase in sales volume of 17.5%, partially offset by a decrease in revenues per e-scooter of 6.0%. The following table shows the revenue breakdown and revenues per e-scooter in the periods presented:

Revenues
(in RMB million)
 2024
Q3
 2023
Q3
 % change
YoY
E-scooter sales from China market 797.5 710.9 +12.2%
E-scooter sales from international markets 130.2 121.7 +7.1%
E-scooter sales, sub-total 927.7 832.6 +11.4%
Accessories, spare parts and services 96.2 94.4 +1.8%
Total 1,023.9 927.0 +10.5%


Revenues per e-scooter
(in RMB)
 2024
Q3
 2023
Q3
 % change
YoY
E-scooter sales from China market2 3,078 3,085 -0.2%
E-scooter sales from international markets2 2,444 3,430 -28.7%
E-scooter sales 2,970 3,131 -5.1%
Accessories, spare parts and services3 307 355 -13.5%
Revenues per e-scooter 3,277 3,486 -6.0%
        
  • E-scooter sales revenues from China market were RMB 797.5 million, an increase of 12.2% year-over-year, and represented 86.0% of total e-scooter revenues. The increase was mainly due to the increased sales volume of e-scooter in China market.
  • E-scooter sales revenues from international markets were RMB 130.2 million, an increase of 7.1% year-over-year, and represented 14.0% of total e-scooter revenues. The increase was mainly due to increased sales of kick-scooters, partially offset by a decrease in revenues per e-scooter in international markets.
  • Accessories, spare parts sales and services revenues were RMB 96.2 million, an increase of 1.8% year-over-year and represented 9.4% of total revenues. The increase was mainly due to an increase in accessories and spare parts sales in China market.
  • Revenues per e-scooter was RMB 2,970, a decrease of 5.1% year-over-year, mainly due to higher proportion and changes in product mix of kick-scooter in international markets.

Cost of revenues was RMB 882.4 million, an increase of 21.0% year-over-year, mainly due to an increase in sales volume. The cost per e-scooter, defined as cost of revenues divided by the number of e-scooters sold in a specific period, was RMB 2,824, an increase of 3.0% from RMB 2,724 in the third quarter of 2023. This increase was mainly due to a higher proportion of premium series sales in China market with higher cost per e-scooter, partially offset by the higher proportion of kick-scooter sales in international markets, which have lower cost per e-scooter.

Gross margin was 13.8%, compared with 21.4% in the same period of 2023. The decrease was mainly due to a higher proportion of kick-scooters sales in international markets, and changes in product mix of e-scooters and increased sales incentives to franchisees in China market.

Operating expenses were RMB 200.6 million, a decrease of 30.5% year-over-year. Operating expenses as a percentage of revenues was 19.6%, compared with 31.1% in the third quarter of 2023.

  • Selling and marketing expenses were RMB 127.7 million (including RMB 2.4 million of share-based compensation), an increase of 4.1% from RMB 122.7 million in the third quarter of 2023, mainly due to increased promotions of RMB 6.2 million for offline marketing activities in international markets. Selling and marketing expenses as a percentage of revenues was 12.5%, compared with 13.2% in the third quarter of 2023.
  • Research and development expenses were RMB 30.3 million (including RMB 2.0 million of share-based compensation), a decrease of 22.4% from RMB 39.1 million in the third quarter of 2023, mainly due to a decrease of RMB 4.1 million in staff cost and share-based compensation, and a decrease of RMB 3.3 million in sample purchase fees. Research and development expenses as a percentage of revenues was 3.0%, compared with 4.2% in the third quarter of 2023.
  • General and administrative expenses were RMB 42.6 million (including RMB 2.1 million of share-based compensation), a decrease of 66.4% from RMB 126.8 million in the third quarter of 2023, mainly due to the decrease in allowance for doubtful accounts of RMB 87.1 million. General and administrative expenses as a percentage of revenues was 4.2%, compared with 13.7% in the third quarter of 2023.

Operating expenses excluding share-based compensation were RMB 194.0 million, decreased by 30.6% year-over-year, and represented 18.9% of revenues, compared with 30.1% in the third quarter of 2023.

  • Selling and marketing expenses excluding share-based compensation were RMB 125.3 million, an increase of 4.1% year-over-year, and represented 12.2% of revenues, compared with 13.0% in the third quarter of 2023.
  • Research and development expenses excluding share-based compensation were RMB 28.3 million, a decrease of 20.3% year-over-year, and represented 2.8% of revenues, compared with 3.8% in the third quarter of 2023.
  • General and administrative expenses excluding share-based compensation were RMB 40.4 million, a decrease of 67.3% year-over-year, and represented 4.0% of revenues, compared with 13.3% in the third quarter of 2023.

Share-based compensation was RMB 6.7 million, compared with RMB 9.5 million in the same period of 2023.

Income tax benefit was RMB 8.6 million, compared with income tax expense of RMB 0.2 million in the same period of 2023.

Net loss was RMB 40.9 million, compared with RMB 79.4 million in the third quarter of 2023. The net loss margin was 4.0%, compared with 8.6% in the same period of 2023.

Adjusted net loss (non-GAAP) was RMB 34.2 million, compared with RMB 70.0 million in the third quarter of 2023. The adjusted net loss margin4 was 3.3%, compared with 7.5% in the same period of 2023.

Basic and diluted net loss per ADS were both RMB 0.52 (US$ 0.07).

Balance Sheet

As of September 30, 2024, the Company had cash and cash equivalents, term deposits and short-term investments of RMB 1,045.2 million in aggregate. The Company had restricted cash of RMB 210.2 million and short-term bank borrowings of RMB 200.0 million.

Business Outlook

NIU expects revenues of the fourth quarter 2024 to be in the range of RMB 622 million to RMB 718 million, representing a year-over-year increase of 30% to 50%.

The above outlook is based on information available as of the date of this press release and reflects the Company’s current and preliminary expectation and is subject to change.

Conference Call

The Company will host an earnings conference call on Monday, November 18, 2024 at 8:00 AM U.S. Eastern Time (9:00 PM Beijing/Hong Kong Time) to discuss its third quarter financial and business results and provide a corporate update.

To join via phone, participants need to register in advance of the conference call using the link provided below. Upon registration, participants will receive dial-in numbers and a personal PIN, which will be used to join the conference call.

Event:Niu Technologies Third Quarter 2024 Financial Results Conference Call
Registration Link:https://register.vevent.com/register/BI290f95e1806f442f8f27dbbdded0c229
  

A live and archived webcast of the conference call will be available on the investor relations website at https://ir.niu.com/news-and-events/webcasts-and-presentations.

About NIU

As the world’s leading provider of smart urban mobility solutions, NIU designs, manufactures and sells high-performance electric motorcycles, mopeds, bicycles, as well as kick-scooters and e-bikes. NIU has a diversified product portfolio that caters to the various demands of our users and addresses different urban travel scenarios. Currently, NIU offers two model lineups, comprising a number of different vehicle types. These include (i) the electric motorcycle, moped and bicycle series, including the NQi, MQi, UQi, F series and others, and (ii) the micro-mobility series, including the kick-scooter series KQi and the e-bike series BQi. NIU has adopted an omnichannel retail model, integrating the offline and online channels, to sell its products and provide services to users.
For more information, please visit www.niu.com.

Use of Non-GAAP Financial Measures

To supplement NIU’s consolidated financial results presented in accordance with the accounting principles generally accepted in the United States of America (“GAAP”), NIU uses the following non-GAAP financial measures: adjusted net income (loss) and adjusted net income (loss) margin. The presentation of these non-GAAP financial measures is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with GAAP. NIU believes that these non-GAAP financial measures provide meaningful supplemental information regarding its performance and liquidity by excluding certain items that may not be indicative of its operating results. The Company believes that both management and investors benefit from referring to these non-GAAP financial measures in assessing its performance and when planning and forecasting future periods. These non-GAAP financial measures also facilitate management’s internal comparisons to NIU’s historical performance. The Company believes these non-GAAP financial measures are useful to investors in allowing for greater transparency with respect to supplemental information used by management in its financial and operational decision making. A limitation of using these non-GAAP financial measures is that these non-GAAP measures exclude certain items that have been and will continue to be for the foreseeable future a significant component in the Company’s results of operations. These non-GAAP financial measures presented here may not be comparable to similarly titled measures presented by other companies. Other companies may calculate similarly titled measures differently, limiting their usefulness as comparative measures to the Company’s data.

Adjusted net income (loss) is defined as net income (loss) excluding share-based compensation expenses. Adjusted net income (loss) margin is defined as adjusted net income (loss) as a percentage of the revenues.

For more information on non-GAAP financial measures, please see the tables captioned “Reconciliation of GAAP and Non-GAAP Results”.

Exchange Rate

This announcement contains translations of certain RMB amounts into U.S. dollars (“US$”) at specified rates solely for the convenience of the readers. Unless otherwise stated, all translations from RMB to US$ were made at the rate of RMB 7.0176 to US$ 1.00, the exchange rate in effect as of September 30, 2024, as set forth in the H.10 Statistical release of the Board of Governors of the Federal Reserve System. The Company makes no representation that the RMB or US$ amounts referred could be converted into US$ or RMB, as the case may be, at any particular rate or at all.

Safe Harbor Statement

This press release contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “aims,” “future,” “intends,” “plans,” “believes,” “estimates,” “likely to” and similar statements. Among other things, the business outlook and quotations from management in this announcement, as well as NIU’s strategic and operational plans, contain forward-looking statements. NIU may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about NIU’s beliefs, plans and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: NIU’s strategies; NIU’s future business development, financial condition and results of operations; NIU’s ability to maintain and enhance its “NIU” brand; its ability to innovate and successfully launch new products and services; its ability to maintain and expand its offline distribution network; its ability to satisfy the mandated safety standards relating to e-scooters; its ability to secure supply of components and raw materials used in e-scooters; its ability to manufacture, launch and sell smart e-scooters meeting customer expectations; its ability to grow collaboration with operation partners; its ability to control costs associated with its operations; general economic and business conditions in China and globally; and assumptions underlying or related to any of the foregoing. Further information regarding these and other risks is included in NIU’s filings with the Securities and Exchange Commission. All information provided in this press release is as of the date of this press release, and NIU does not undertake any obligation to update any forward-looking statement, except as required under applicable law.

Investor Relations Contact:

Niu Technologies
E-mail: ir@niu.com

NIU TECHNOLOGIES
UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS
      
 As of
 December 31, September 30, September 30,
 2023  2024  2024 
  RMB   RMB  US$
ASSETS     
Current assets     
Cash and cash equivalents872,573,460  743,347,527  105,926,175 
Term deposits97,555,565  291,844,595  41,587,522 
Restricted cash107,666,733  210,222,000  29,956,395 
Short-term investments-  10,002,510  1,425,346 
Accounts receivable, net94,956,170  185,531,113  26,437,972 
Inventories392,790,141  699,311,558  99,651,100 
Prepayments and other current assets195,072,129  260,622,686  37,138,436 
Total current assets 1,760,614,198    2,400,881,989    342,122,946  
      
Non-current assets     
Property, plant and equipment, net323,112,366  313,739,089  44,707,463 
Intangible assets, net1,306,401  1,106,369  157,656 
Operating lease right-of-use assets76,821,285  72,148,758  10,281,116 
Deferred income tax assets20,747,021  29,352,611  4,182,714 
Other non-current assets6,730,378  9,925,077  1,414,312 
Total non-current assets 428,717,451    426,271,904    60,743,261  
      
Total assets 2,189,331,649    2,827,153,893    402,866,207  
      
LIABILITIES     
Current liabilities     
Short-term bank borrowings100,000,000  200,000,000  28,499,772 
Notes payable167,282,688  249,991,484  35,623,501 
Accounts payable575,724,288  1,026,271,878  146,242,573 
Income taxes payable1,357,913  1,054,237  150,228 
Advances from customers19,304,488  71,339,217  10,165,757 
Deferred revenue-current41,755,097  47,552,465  6,776,172 
Accrued expenses and other current liabilities165,511,396  212,566,533  30,290,489 
Total current liabilities 1,070,935,870    1,808,775,814    257,748,492  
      
Deferred revenue-non-current13,168,111  16,022,221  2,283,148 
Deferred income tax liabilities2,362,494  5,014,454  714,554 
Operating lease liabilities280,421  119,331  17,005 
Other non-current liabilities8,968,519  9,539,200  1,359,325 
Total non-current liabilities 24,779,545    30,695,206    4,374,032  
      
Total liabilities 1,095,715,415    1,839,471,020    262,122,524  
      
SHAREHOLDERS’ EQUITY:     
Class A ordinary shares90,031  90,450  12,889 
Class B ordinary shares10,316  10,316  1,470 
Additional paid-in capital1,964,138,365  1,982,764,831  282,541,728 
Accumulated other comprehensive loss(9,495,674) (13,393,350) (1,908,537)
Accumulated deficit(861,126,804) (981,789,374) (139,903,867)
Total shareholders’ equity 1,093,616,234    987,682,873    140,743,683  
      
Total liabilities and shareholders’ equity 2,189,331,649    2,827,153,893    402,866,207  
      


NIU TECHNOLOGIES
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME (LOSS)
          
 Three Months Ended September 30, Nine Months Ended September 30,
 2023  2024  2023  2024 
 RMB RMBUS$ RMB RMBUS$
Revenues927,022,630  1,023,896,776 145,904,123  2,173,069,852  2,469,116,667 351,846,310 
Cost of revenues(a)(729,071,439) (882,352,543)(125,734,232) (1,693,267,053) (2,072,337,778)(295,305,771)
Gross profit 197,951,191    141,544,233   20,169,891    479,802,799    396,778,889   56,540,539  
          
Operating expenses:         
Selling and marketing expenses(a)(122,663,357) (127,674,970)(18,193,538) (304,565,382) (353,235,333)(50,335,632)
Research and development expenses(a)(39,059,530) (30,299,955)(4,317,709) (115,351,728) (91,488,651)(13,037,028)
General and administrative expenses(a)(126,821,515) (42,583,209)(6,068,059) (225,122,249) (112,541,644)(16,037,056)
Total operating expenses (288,544,402)  (200,558,134) (28,579,306)  (645,039,359)  (557,265,628) (79,409,716)
Government grants1,070,500  520,000 74,099  1,897,473  523,756 74,635 
Operating loss (89,522,711)  (58,493,901) (8,335,316)  (163,339,087)  (159,962,983) (22,794,542)
          
Interest expenses(524,748) (1,537,621)(219,109) (606,268) (4,024,904)(573,544)
Interest income10,282,848  9,512,697 1,355,548  25,545,664  27,530,058 3,923,002 
Investment income558,506  985,634 140,452  985,342  1,987,535 283,221 
Loss before income taxes (79,206,105)  (49,533,191) (7,058,425)  (137,414,349)  (134,470,294) (19,161,863)
Income tax (expense) benefit(216,221) 8,586,698 1,223,595  (4,251,721) 13,807,724 1,967,585 
Net loss (79,422,326)  (40,946,493) (5,834,830)  (141,666,070)  (120,662,570) (17,194,278)
          
Other comprehensive (loss) income         
Foreign currency translation adjustment, net of nil income taxes(2,644,910) (6,430,430)(916,329) 12,842,854  (3,897,676)(555,414)
Unrealized gain on available-for-sale securities, net of reclassification -    -   -   (345,356) - - 
Comprehensive loss (82,067,236)  (47,376,923) (6,751,159)  (129,168,572)  (124,560,246) (17,749,692)
Net loss per ordinary share         
—Basic(0.51) (0.26)(0.04) (0.90) (0.76)(0.11)
—Diluted(0.51) (0.26)(0.04) (0.90) (0.76)(0.11)
Net loss per ADS         
—Basic(1.01) (0.52)(0.07) (1.81) (1.52)(0.22)
—Diluted(1.01) (0.52)(0.07) (1.81) (1.52)(0.22)
          
Weighted average number of ordinary shares and ordinary shares equivalents
outstanding used in computing net loss per ordinary share
      
—Basic157,165,708  158,808,425 158,808,425  156,594,219  158,356,359 158,356,359 
—Diluted157,165,708  158,808,425 158,808,425  156,594,219  158,356,359 158,356,359 
Weighted average number of ADS outstanding used in computing net loss per ADS         
—Basic78,582,854  79,404,213 79,404,213  78,297,110  79,178,180 79,178,180 
—Diluted78,582,854  79,404,213 79,404,213  78,297,110  79,178,180 79,178,180 
          
Note:         
(a) Includes share-based compensation expenses as follows:
 Three Months Ended September 30, Nine Months Ended September 30,
 2023  2024  2023  2024 
 RMB RMBUS$ RMB RMBUS$
Cost of revenues311,157  154,379 21,999  902,677  596,268 84,968 
Selling and marketing expenses2,374,275  2,408,003 343,138  8,207,677  5,746,819 818,915 
Research and development expenses3,550,989  1,997,306 284,614  18,656,349  5,270,563 751,049 
General and administrative expenses3,224,049  2,138,305 304,706  12,152,242  6,764,744 963,968 
Total share-based compensation expenses 9,460,470    6,697,993   954,457    39,918,945    18,378,394   2,618,900  
          


NIU TECHNOLOGIES
RECONCILIATION OF GAAP AND NON-GAAP RESULTS
          
 Three Months Ended September 30, Nine Months Ended September 30,
 2023  2024  2023  2024 
 RMB  RMB US$ RMB  RMB US$
Net loss (79,422,326)  (40,946,493) (5,834,830)  (141,666,070)  (120,662,570) (17,194,278)
Add:         
Share-based compensation expenses9,460,470  6,697,993 954,457  39,918,945  18,378,394 2,618,900 
Adjusted net loss (69,961,856)  (34,248,500) (4,880,373)  (101,747,125)  (102,284,176) (14,575,378)
          

____________________

1 Adjusted net income (loss) (non-GAAP) is defined as net income (loss) excluding share-based compensation expenses
2 Revenues per e-scooter on e-scooter sales from China or international markets is defined as e-scooter sales revenues from China or international markets divided by the number of e-scooters sold in China or international markets in a specific period
3 Revenues per e-scooter on accessories, spare parts and services is defined as accessories, spare parts and services revenues divided by the total number of e-scooters sold in a specific period
4 Adjusted net income (loss) margin is defined as adjusted net income (loss) (non-GAAP) as a percentage of the revenues



FAQ

What was NIU's revenue growth in Q3 2024?

NIU's revenue grew 10.5% year-over-year to RMB 1,023.9 million in Q3 2024.

How many e-scooters did NIU sell in Q3 2024?

NIU sold 312,405 e-scooters in Q3 2024, representing a 17.5% increase year-over-year.

What is NIU's Q4 2024 revenue guidance?

NIU expects Q4 2024 revenues to be between RMB 622 million to RMB 718 million, representing 30-50% year-over-year growth.

What was NIU's gross margin in Q3 2024?

NIU's gross margin was 13.8% in Q3 2024, down from 21.4% in Q3 2023.

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