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Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is a leading specialty retailer of natural and organic groceries, body care products, and dietary supplements. Founded in 1955 and headquartered in Lakewood, Colorado, the company operates 168 stores across 21 states. Known for its stringent quality guidelines, Natural Grocers ensures that its products do not contain artificial colors, flavors, preservatives, sweeteners, or hydrogenated oils. The company exclusively sells USDA-certified organic produce, pasture-raised, non-confinement dairy products, and free-range eggs.
Natural Grocers combines affordability with high-quality natural products and supplements while empowering communities through free health and nutrition education. Customers have access to over 30,000 natural and organic items, alongside educational resources such as science-based literature, nutritional counseling, and cooking demonstrations led by knowledgeable employees.
In line with its commitment to sustainability and community well-being, Natural Grocers has established several noteworthy initiatives and partnerships. For example, through its annual Ladybug Love campaign, the company collaborates with Beyond Pesticides to promote organic landscape management in local parks. Furthermore, Natural Grocers has been recognized for excellence, recently receiving the Circle of Excellence award from UNFI for outstanding achievements in performance, community impact, and partnership in 2023.
The company's financial performance remains robust, with record sales, margin expansion, and significant earnings growth reported for the second quarter of fiscal 2024. Net sales rose by 8.8% to $308.1 million, driven by an increase in both transaction size and transaction count. The company’s loyalty program, {N}power, and targeted marketing campaigns have played a significant role in customer engagement and sales growth.
Natural Grocers is also deeply engaged in community support, having recently donated funds to La Puente, a Colorado-based non-profit organization. The company also supports food security initiatives through its
Natural Grocers, a leading natural grocery retailer, announced a $1.00 hourly pay increase for its Crew members across 162 stores in 20 states, effective October 4, 2021. This change raises the average hourly pay for full-time Crew to $18.43. Starting October 18, 2021, new hourly Crew positions will see starting wages between $14.00 and $18.00. This initiative reflects the company’s commitment to employee welfare and is part of its broader strategy to ensure competitive pay and benefits for all employees.
On October 6, 2021, Natural Grocers announced its first-ever Non-GMO Month, taking place from October 14-16, where customers can save up to 50% on over 30 products. The initiative aims to educate consumers on the importance of choosing Non-GMO items and includes promotions such as free snack packs for {N}power members and daily doorbuster deals. Additionally, customers can enter a $500 gift card sweepstakes. The purpose of this campaign is to promote informed choices about GMOs and support health-focused shopping.
Natural Grocers has launched its first Autumn Scavenger Hunt for {N}power members, running throughout October. Members purchasing Natural Grocers Brand products across five categories—Grocery, Refrigerated & Frozen, Bulk, Supplements, and Cleaning—can earn rewards of $2 for three categories and $5 for all five. The rewards must be redeemed from November 4 to 17, 2021. Natural Grocers continues to expand its product line, which now features over 750 products, enhancing customer engagement while promoting its exclusive loyalty program.
Natural Grocers has opened its 7th location in Missouri, located in Springfield, MO, on September 29, 2021. The store features a wide range of organic products, a Nutrition Education Center, and a new Cottage Wine and Craft Beer shop expected in October. The grand opening celebration includes a prize contest running from September 29 to October 5, with discounts available on select organic produce and products until October 28. The company, founded in 1955, continues to expand its reach while maintaining its commitment to sustainable practices and community health education.
Natural Grocers has launched its good4u Meal Deal program, designed to provide affordable, nutritious meals, in line with its commitment to combat food insecurity. Introduced in April 2020, this program offers meals for families at competitive prices, including a Grilled Chicken Meal for under $13 and a Frittata Meal for under $12. The initiative reflects the company's mission to make healthy eating accessible for all. The program will run through October 31, 2021, with a variety of meal options available to members of its {N}power loyalty program.
Natural Grocers has pledged to participate in the Better Chicken Commitment (BCC) to enhance broiler chicken welfare. Currently, 90% of their chicken products meet BCC standards, with plans to transition the remaining 10% by 2026. The company emphasizes animal welfare as a core value, requiring enriched living conditions, prohibiting antibiotics and hormones, and ensuring humane processing methods. Natural Grocers aims to lead the initiative for more humane and sustainable broiler chicken farming, which aligns with their strict product standards.
Natural Grocers by Vitamin Cottage (NYSE: NGVC) has declared a quarterly cash dividend of $0.07 per share of common stock. This dividend will be paid on September 15, 2021, to stockholders of record as of the close of business on August 30, 2021. The company, which prides itself on selling natural and organic products, operates 161 stores across 20 states. This dividend reflects the company’s commitment to returning value to shareholders amid its ongoing growth strategy.
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