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Natural Grocers® Makes Appearance on 'Good Morning America' to Showcase FarmBox Foods' Vertical Hydroponic Farming in Action

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On June 22, 2022, Natural Grocers featured on Good Morning America to highlight its partnership with FarmBox Foods. This collaboration utilizes Vertical Hydroponic Farms to provide fresh, organic produce sourced directly from their stores, notably in Lakewood, Colorado. The initiative aims to reduce food sourcing costs, enhance food access, and minimize waste. FarmBox Foods CEO Rusty Walker emphasized their mission to ensure food security through innovative farming techniques, including insulated shipping containers that shield crops from climate impacts.

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  • Natural Grocers leverages Vertical Hydroponic Farms to source fresh produce locally.
  • The partnership with FarmBox Foods aims to reduce food sourcing costs and waste.
  • Innovation in farming reduces environmental impact and enhances food security.
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LAKEWOOD, Colo., June 22, 2022 /PRNewswire/ -- Good Morning America recently came to Colorado to showcase how businesses and nonprofits are using technology to sustainably grow food near the consumer, year-round. The segment focused on FarmBox Foods and two of their customers: Natural Grocers® and Centura Health.

Natural Grocers' GardenBox reduces food sourcing costs, improves access, and eliminates food waste.

On June 20th at its headquarters in Sedalia, Colorado, ABC News Chief Meteorologist, Ginger Zee spoke to FarmBox Foods CEO, Rusty Walker about the company's mission to build high-tech indoor farms that provide food security for those without reliable access to nutrient-dense food.

 

Zee also interviewed representatives from two FarmBox Foods customers, Natural Grocers and Centura Health about their use of Vertical Hydroponic Farms. These systems provide a hyperlocal source of fresh produce while reducing environmental impacts and unpredictability associated with traditional farming. The farms are housed inside upcycled, insulated shipping containers that are outfitted with plumbing, electrical and sensors to control conditions inside.

By growing food on site, the companies that use FarmBoxes seek to reduce food sourcing costs, improve access, and eliminate food waste because the veggies get to the plate much quicker.

The controlled-climate container farms provide an ideal growing environment for the plants and shield them from weather and climate impacts, including drought, heat waves and flooding.

Natural Grocers is growing organic lettuce behind its Green Mountain store in Lakewood, Colo., mere steps from the display case, and plans to expand the program elsewhere.

"Natural Grocers' GardenBox™ offering has been a great addition to our Green Mountain store, providing our customers with the freshest, organic greens possible. The folks at FarmBox have been a great team for Natural Grocers to partner with as they share the same goal of empowering local communities with access to wholesome, affordable foods. We look forward to growing this program to additional stores in the future," says Michael Boardman, GardenBox Manager for Natural Grocers.

ABOUT NATURAL GROCERS BY VITAMIN COTTAGE 

Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products, and dietary supplements. The products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial colors, flavors, preservatives or sweeteners, or partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products, and free-range eggs. Natural Grocers' flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean, and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers make informed health and nutrition choices. The Company, founded in 1955, has 162 stores in 20 states. Visit www.naturalgrocers.com for more information and store locations.

ABOUT FARMBOX FOODS

FarmBox Foods strives to change the way the world farms by connecting communities to sustainably sourced, locally grown food, year-round. They bring food security, safety, and sustainability to communities through their Vertical Hydroponic Farm (VHF) and Gourmet Mushroom Farm (GMF) and have been doing so since 2017. At FarmBox Foods, they are crafting alternatives to centralized food systems with their high-yield, low carbon footprint container farms. Their cutting-edge farm designs promote easy operation and maintenance while reducing the risk of food-borne illnesses. Not only can their farms be equipped with solar technology allowing for off-grid operation, but their innovative hydroponic watering system does not contribute to groundwater pollution.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/natural-grocers-makes-appearance-on-good-morning-america-to-showcase-farmbox-foods-vertical-hydroponic-farming-in-action-301573464.html

SOURCE Natural Grocers by Vitamin Cottage, Inc.

FAQ

What was Natural Grocers' highlight on Good Morning America?

Natural Grocers showcased its innovative partnership with FarmBox Foods, focusing on Vertical Hydroponic Farms to provide fresh produce.

How does Natural Grocers improve food access?

Through its GardenBox initiative, Natural Grocers grows organic produce on-site, which reduces food sourcing costs and waste.

What technology is used in Natural Grocers' farming initiative?

Natural Grocers employs Vertical Hydroponic Farms housed in insulated shipping containers to shield crops from climate impacts.

When did Natural Grocers appear on Good Morning America?

Natural Grocers appeared on Good Morning America on June 22, 2022.

What are the benefits of the partnership with FarmBox Foods?

The partnership focuses on enhancing food security, minimizing waste, and reducing food sourcing costs through local farming.

NATURAL GROCERS BY VITAMIN COTTAGE, INC

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