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Noodles & Company Announces Multi-Unit Franchise Agreement to Expand in West Texas and Southern New Mexico

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Noodles & Company (Nasdaq: NDLS) announced a franchise agreement with Carlos Hill of Tsunami Enterprises, LLC, to open four new restaurants in the El Paso & Las Cruces area over three years, with the first location set to open by Fall 2022. This partnership aims to expand the Noodles brand into new markets, with Carlos Hill expressing confidence in the brand's appeal to diverse dietary needs. The company has over 450 locations and has received recognition for its workplace culture and commitment to diversity.

Positive
  • Franchise agreement signed for four new restaurants in growth markets.
  • Targeting underserved areas in El Paso & Las Cruces with expansion plans.
  • Partnership with a passionate franchisee, Carlos Hill, who believes in the brand.
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  • None.

BROOMFIELD, Colo., Aug. 24, 2021 (GLOBE NEWSWIRE) -- Noodles & Company (Nasdaq: NDLS) today announced that it has entered into a multi-unit franchise and area development agreement with Carlos Hill, the President of Tsunami Enterprises, LLC. Four new Noodles & Company restaurants are planned for the El Paso & Las Cruces metropolitan area during the next three years, with the first scheduled to open its doors by the Fall of 2022.

“We are thrilled to partner with Carlos and his team as we expand the Noodles’ brand in new territories,” said John Ramsay, vice president of franchise sales. “Our goal is to seek operators who share our brand values and who are passionate about meeting our guests’ needs, and we believe Carlos is an ideal partner. We are confident that the Noodles’ unique brand strengths and brand activation strategy will resonate in this new market and our team is ready to support Carlos as he opens these new restaurants.”

“I look forward to expanding Noodles & Company’s presence in West Texas and Southern New Mexico,” said Carlos Hill, owner of Tsunami Enterprises, LLC. “I’ve always been a fan of the brand and its impressive and unique offering of global flavors. The Noodles & Company brand appeals to a broad range of lifestyles, convenience, and dietary needs, and I believe there are many underserved fans in this area who will be ecstatic when our new restaurants open.”

Potential franchise partners can visit www.noodles.com/franchising/ to start the discovery and application process, including financial disclosures and requirements.

About Noodles & Company
Since 1995, Noodles & Company has been serving noodles your way, with noodles and flavors that you know and love as well as new ones, you're about to discover. From indulgent Wisconsin Mac & Cheese to better-for-you Zoodles and Other Noodles, the company serves a world of flavor in every bowl. Made up of more than 450 restaurants and thousands of passionate team members, Noodles was recently named by Forbes as a winner of America's Best Employers for Diversity Award 2021 and America's Best Employers for Women Award 2021. Additionally, Noodles & Company also has been named one of the Best Places to Work by the Denver Business Journal for its unique culture built on the value of "Loving Life" which begins by nourishing and inspiring every team member and guest who walks through the door. Noodles has also earned the Women in the Lead Certification for its investment in women-empowering initiatives for its female team members and has proudly partnered with the Multicultural Foodservice & Hospitality Alliance to build cultural intelligence within its teams. To learn more and to find the location nearest you, visit www.noodles.com.

Contacts:
Investor Relations
investorrelations@noodles.com  

Media
Danielle Moore
press@noodles.com

Source: Noodles & Company


FAQ

What is the new franchise agreement Noodles & Company announced regarding NDLS?

Noodles & Company announced a franchise agreement with Tsunami Enterprises, LLC, to open four new restaurants in the El Paso & Las Cruces area over the next three years.

When is the first Noodles & Company restaurant expected to open in El Paso?

The first Noodles & Company restaurant in El Paso is scheduled to open by Fall 2022.

Who is the franchisee partnering with Noodles & Company for the new locations?

Carlos Hill, President of Tsunami Enterprises, LLC, is the franchisee partnering with Noodles & Company.

How many total locations does Noodles & Company currently operate?

Noodles & Company operates over 450 locations.

What regions are included in the new restaurant expansion for NDLS?

The new restaurant expansion includes the El Paso & Las Cruces metropolitan area.

Noodles & Company

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