STOCK TITAN

Promino Nutritional Sciences Inc. Partners with Fastbreak AI and Provides Corporate Update

Rhea-AI Impact
(Moderate)
Rhea-AI Sentiment
(Positive)
Tags
partnership AI

Promino Nutritional Sciences (CSE: MUSL) (OTC: MUSLF) has announced a partnership with Fastbreak AI for four sampling events in February 2025. The events include the Boys Winter Invitational, MyHockey Tampa Presidential Power Play, North American Youth Football Championships, and USA Volleyball Florida Region.

Through these events, Promino will distribute over 3,000 samples of their NSF Certified for Sport® product to athletes and create media content. The partnership leverages Fastbreak Connect's platform, which already hosts brands like adidas and Gatorade, reaching over 850,000 athletes and users.

Additionally, the company has entered into advisory agreements for direct-to-consumer marketing and business re-commercialization efforts. As compensation, advisors will receive 800,000 common shares issued in tranches over an 18-month term, subject to a four-month statutory hold period.

Promino Nutritional Sciences (CSE: MUSL) (OTC: MUSLF) ha annunciato una partnership con Fastbreak AI per quattro eventi di campionamento che si svolgeranno a febbraio 2025. Gli eventi includono il Boys Winter Invitational, il MyHockey Tampa Presidential Power Play, il North American Youth Football Championships e il USA Volleyball Florida Region.

Attraverso questi eventi, Promino distribuirà oltre 3.000 campioni del loro prodotto NSF Certified for Sport® agli atleti e creerà contenuti multimediali. La partnership sfrutta la piattaforma di Fastbreak Connect, che già ospita marchi come adidas e Gatorade, raggiungendo oltre 850.000 atleti e utenti.

Inoltre, l'azienda ha stipulato accordi di consulenza per il marketing diretto al consumatore e gli sforzi di ri-commercializzazione aziendale. In cambio, i consulenti riceveranno 800.000 azioni comuni emesse in tranche su un periodo di 18 mesi, soggette a un periodo di blocco statutario di quattro mesi.

Promino Nutritional Sciences (CSE: MUSL) (OTC: MUSLF) ha anunciado una asociación con Fastbreak AI para cuatro eventos de muestreo en febrero de 2025. Los eventos incluyen el Boys Winter Invitational, el MyHockey Tampa Presidential Power Play, el North American Youth Football Championships y el USA Volleyball Florida Region.

A través de estos eventos, Promino distribuirá más de 3,000 muestras de su producto NSF Certified for Sport® a los atletas y creará contenido multimedia. La asociación aprovecha la plataforma de Fastbreak Connect, que ya alberga marcas como adidas y Gatorade, alcanzando a más de 850,000 atletas y usuarios.

Además, la empresa ha firmado acuerdos de asesoría para el marketing directo al consumidor y los esfuerzos de re-comercialización empresarial. Como compensación, los asesores recibirán 800,000 acciones comunes emitidas en tramos durante un período de 18 meses, sujeto a un período de retención legal de cuatro meses.

Promino Nutritional Sciences (CSE: MUSL) (OTC: MUSLF)는 2025년 2월에 진행되는 네 개의 샘플링 이벤트를 위해 Fastbreak AI와 파트너십을 맺었다고 발표했다. 이 이벤트에는 Boys Winter Invitational, MyHockey Tampa Presidential Power Play, North American Youth Football Championships, USA Volleyball Florida Region이 포함된다.

이 이벤트를 통해 Promino는 NSF Certified for Sport® 제품의 3,000개 이상의 샘플을 운동 선수들에게 배포하고 미디어 콘텐츠를 제작할 예정이다. 이 파트너십은 이미 adidas와 Gatorade와 같은 브랜드를 호스팅하고 있는 Fastbreak Connect 플랫폼을 활용하여 850,000명 이상의 운동 선수와 사용자에게 도달한다.

또한, 회사는 소비자 직접 마케팅 및 비즈니스 재상업화 노력을 위한 자문 계약을 체결했다. 보상으로 자문가는 18개월 동안 분할 지급되는 800,000주 일반 주식을 받게 되며, 4개월의 법적 보유 기간이 적용된다.

Promino Nutritional Sciences (CSE: MUSL) (OTC: MUSLF) a annoncé un partenariat avec Fastbreak AI pour quatre événements d'échantillonnage en février 2025. Les événements incluent le Boys Winter Invitational, le MyHockey Tampa Presidential Power Play, les North American Youth Football Championships et le USA Volleyball Florida Region.

À travers ces événements, Promino distribuera plus de 3 000 échantillons de son produit NSF Certified for Sport® aux athlètes et créera du contenu médiatique. Le partenariat exploite la plateforme Fastbreak Connect, qui héberge déjà des marques telles qu'adidas et Gatorade, atteignant plus de 850 000 athlètes et utilisateurs.

De plus, l'entreprise a conclu des accords de conseil pour le marketing direct aux consommateurs et les efforts de re-commercialisation. En compensation, les conseillers recevront 800 000 actions ordinaires émises par tranches sur une période de 18 mois, sous réserve d'une période de blocage légale de quatre mois.

Promino Nutritional Sciences (CSE: MUSL) (OTC: MUSLF) hat eine Partnerschaft mit Fastbreak AI für vier Sampling-Events im Februar 2025 angekündigt. Die Veranstaltungen umfassen das Boys Winter Invitational, das MyHockey Tampa Presidential Power Play, die North American Youth Football Championships und die USA Volleyball Florida Region.

Im Rahmen dieser Veranstaltungen wird Promino über 3.000 Proben seines NSF Certified for Sport®-Produkts an Athleten verteilen und Medieninhalte erstellen. Die Partnerschaft nutzt die Plattform von Fastbreak Connect, die bereits Marken wie adidas und Gatorade hostet und über 850.000 Athleten und Nutzer erreicht.

Zusätzlich hat das Unternehmen Beratungsverträge für das Direct-to-Consumer-Marketing und die Wiedervermarktungsbemühungen abgeschlossen. Als Vergütung erhalten die Berater 800.000 Stammaktien, die in Tranchen über einen Zeitraum von 18 Monaten ausgegeben werden, vorbehaltlich einer viermonatigen gesetzlichen Haltedauer.

Positive
  • Partnership with Fastbreak AI provides access to 850,000+ athletes and users
  • Opportunity to distribute 3,000+ product samples at major sporting events
  • Association with established brands like adidas and Gatorade on the platform
Negative
  • Share issuance of 800,000 common shares for advisory services may cause dilution

Burlington, Ontario--(Newsfile Corp. - February 18, 2025) - Promino Nutritional Sciences Inc. (CSE: MUSL) (OTC Pink: MUSLF) (FSE: 93X) (the "Company" or "Promino") is pleased to announce a partnership with Fastbreak AI and its Fastbreak Connect product, a turnkey brand activation platform that connects brands with youth athletes and their families at sports events in the USA and measures economic impact of sports tournaments for cities.

Promino and Fastbreak will team up for four sampling events throughout February 2025:

  • Boys Winter Invitational at Grand Park, February 15 to 17, 2025

  • MyHockey Tampa Presidential Power Play, February 15 to 17, 2025

  • North American Youth Football Championships, Central Florida, February 22 to 23, 2025

  • USA Volleyball, Florida Region, February 22 to 23 2025

Throughout these events, Promino will have the opportunity to hand-deliver over 3,000 samples of Promino™ - NSF Certified for Sport® to athletes and capture content of these athletes in action with the product, creating free, high-quality media content, for event attendees.

Promino Chief Executive Officer Vito Sanzone said, "We are keen to partner with Fastbreak Connect and join other brands such as adidas and Gatorade and over 850,000 athletes and other users on the platform. We want Promino to be a part of the next generation of muscle and performance health and, to do that, it's imperative that we team up with partners innovating in sports and athletics."

"Fastbreak AI is thrilled to partner with Promino Nutritional Sciences on these exciting events," said John Stewart, CEO of Fastbreak AI. "Through our Fastbreak Connect platform, we aim to connect innovative brands like Promino with the youth sports community. This partnership exemplifies how technology and collaboration can create impactful in-person engagement to increase brand awareness, elevate attendee experiences, and provide tournament organizers with meaningful economic benefits."

Direct-to-Consumer Marketing and Re-Commercialization Advisory Agreements

The Company today announced it has entered into advisory agreements with two advisors to provide certain services to the Company, including advising on all direct-to-consumer marketing efforts of the Company and the re-commercialization of the Company's business overall. In consideration for the services provided to the Company, the advisors will receive an aggregate of 800,000 common shares of the Company issuable in tranches during the initial eighteen-month term of the agreements. The advisors are arm's length to the Company. All securities issued to the advisors will be subject to a statutory hold period of four months and one day.

About Fastbreak AI

Fastbreak AI is the ultimate AI-powered sports operations engine, offering fully integrated solutions for scheduling, tournament management, and sponsorship activation. Fastbreak Connect is a turnkey solution for experiential brand activations, connecting sponsors to millions of youth athletes and their families at 10,000 tournaments across the United States. Powered by advanced artificial intelligence and machine learning, Fastbreak's products simplify operations, optimize league scheduling, and deliver actionable insights, empowering customers to deliver exceptional sporting experiences. Learn more at www.fastbreak.ai.

About Promino

Promino is an innovative and research driven Canadian nutraceutical company specializing in the development of patented and science-based products for the global consumer packaged goods market, with a portfolio focused specifically on muscle health. Promino's lead product, Rejuvenate Muscle™ Activator, is a patented proprietary formulation that is clinically proven to assist in the building, rebuilding, restoration and rejuvenation of natural muscle mass. Promino also offers Promino™, an elite performance supplement for both professional and amateur athletes to accelerate muscle recovery, build strength and accelerate recovery from injury. Promino was founded in 2015 and is located in Burlington, Ontario.

Promino™ - NSF Certified for Sport® brand ambassadors include NHL Stanley Cup™ Champion Jack Eichel of the Vegas Golden Knights and MLB Legend and Toronto Blue Jays 6x All-Star José Bautista.

To learn more about Promino, visit www.drinkpromino.com.

For more information about Rejuvenate Muscle™ Activator and where to purchase, visit www.rejuvenatemuscle.com.

Forward-Looking Statements

This news release contains "forward-looking information" and "forward-looking statements" (collectively, "forward-looking statements") within the meaning of applicable Canadian securities legislation. All statements, other than statements of historical fact, are forward-looking statements and are based on expectations, estimates and projections as at the date of this news release. All statements that address activities, events, or developments that the Company expects or anticipates will, or may, occur in the future, are forward-looking statements, including statements regarding the expected benefits to the Company from the partnership with Fastbreak AI and services provided by the advisors and the consideration therefor, and the Company's business prospects, potential growth in the functional beverage market, future trends, plans and strategies. In some cases, forward looking statements are preceded by, followed by, or include words such as "may", "will," "would", "could", "should", "believes", "estimates", "projects", "potential", "expects", "plans", "anticipates", "continues", or the negative of those words or other similar or comparable words. In preparing the forward-looking statements in this news release, the Company has applied several material assumptions, including, but not limited to, that protein supplement market growth will continue as anticipated by the Company, and that general business and economic conditions will not change in a materially adverse manner. These forward-looking statements are based on reasonable assumptions and estimates of management of the Company at the time such statements were made. Actual future results may differ materially as forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company to materially differ from any future results, performance or achievements expressed or implied by such forward-looking statements. Although the forward-looking statements contained in this news release are based upon what management of the Company believes, or believed at the time, to be reasonable assumptions, the Company cannot assure shareholders that actual results will be consistent with such forward-looking statements, as there may be other factors that cause results not to be as anticipated, estimated or intended. Readers should not place undue reliance on the forward-looking statements and information contained in this news release. The Company assumes no obligation to update the forward-looking statements of beliefs, opinions, projections, or other factors.

No stock exchange, securities commission or other regulatory authority has approved or disapproved the information contained herein.

For further information about Promino:
Vito Sanzone, CEO, vsanzone@drinkpromino.com, 289-348-1970 ext. 222
Marc Charbin, Investor Relations, marc.charbin@loderockadvisors.com, 416-467-5229

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/241130

FAQ

What sporting events will MUSLF participate in during February 2025?

MUSLF will participate in four events: Boys Winter Invitational at Grand Park, MyHockey Tampa Presidential Power Play, North American Youth Football Championships in Central Florida, and USA Volleyball Florida Region events.

How many product samples will MUSLF distribute through the Fastbreak AI partnership?

MUSLF will distribute over 3,000 samples of Promino™ - NSF Certified for Sport® products during the February 2025 events.

How many shares will MUSLF issue for the new advisory agreements?

MUSLF will issue 800,000 common shares in tranches over an 18-month period as compensation for the advisory services.

What is the reach of the Fastbreak Connect platform that MUSLF is partnering with?

The Fastbreak Connect platform reaches over 850,000 athletes and users, and includes major brands like adidas and Gatorade.

Promino Nutritional Sciences Inc

OTC:MUSLF

MUSLF Rankings

MUSLF Latest News

MUSLF Stock Data

4.39M
114.87M
1.09%
Packaged Foods
Consumer Defensive
Link
Canada
Burlington