Promino Nutritional Sciences Inc. Announces that Promino(TM) Named Official Protein Drink of the Vegas Knight Hawks
Promino Nutritional Sciences (CSE: MUSL) (OTC Pink: MUSLF) has announced that its flagship product Promino™ has been named the Official Protein Drink of the Vegas Knight Hawks, a professional Indoor Football League team. The partnership, signed on April 15, 2025, marks a strategic expansion in the U.S. market, particularly in Las Vegas.
The agreement adds to Promino's growing presence in Las Vegas sports, joining existing partnerships with Team Promino athlete José Bautista's Las Vegas Lights FC and Vegas Golden Knights player Jack Eichel. Promino™, an NSF Certified for Sport® product, is a clinically validated muscle activator designed for enhanced muscle recovery and strength without dairy-based proteins.
The brand will be integrated into arena promotions, digital campaigns, and team training environments as part of this strategic partnership.
Promino Nutritional Sciences (CSE: MUSL) (OTC Pink: MUSLF) ha annunciato che il suo prodotto di punta Promino™ è stato nominato la Bevanda Ufficiale di Proteine dei Vegas Knight Hawks, una squadra professionistica della Indoor Football League. La partnership, firmata il 15 aprile 2025, rappresenta un'espansione strategica nel mercato statunitense, in particolare a Las Vegas.
L'accordo rafforza la presenza crescente di Promino nello sport di Las Vegas, unendosi alle collaborazioni già esistenti con l'atleta Team Promino José Bautista della Las Vegas Lights FC e il giocatore dei Vegas Golden Knights Jack Eichel. Promino™, prodotto certificato NSF Certified for Sport®, è un attivatore muscolare clinicamente validato, pensato per migliorare il recupero e la forza muscolare senza proteine di origine lattiero-casearia.
Il marchio sarà integrato nelle promozioni in arena, nelle campagne digitali e negli ambienti di allenamento della squadra come parte di questa partnership strategica.
Promino Nutritional Sciences (CSE: MUSL) (OTC Pink: MUSLF) ha anunciado que su producto estrella Promino™ ha sido nombrado la Bebida Oficial de Proteínas de los Vegas Knight Hawks, un equipo profesional de la Indoor Football League. La asociación, firmada el 15 de abril de 2025, representa una expansión estratégica en el mercado estadounidense, especialmente en Las Vegas.
El acuerdo suma a la creciente presencia de Promino en los deportes de Las Vegas, uniéndose a las colaboraciones existentes con el atleta del Team Promino José Bautista de Las Vegas Lights FC y el jugador de los Vegas Golden Knights Jack Eichel. Promino™, un producto certificado por NSF Certified for Sport®, es un activador muscular clínicamente validado diseñado para mejorar la recuperación y la fuerza muscular sin proteínas derivadas de lácteos.
La marca se integrará en promociones en la arena, campañas digitales y en los entornos de entrenamiento del equipo como parte de esta asociación estratégica.
Promino Nutritional Sciences (CSE: MUSL) (OTC Pink: MUSLF)는 주력 제품인 Promino™가 프로 인도어 풋볼 리그 팀인 Vegas Knight Hawks의 공식 단백질 음료로 선정되었다고 발표했습니다. 2025년 4월 15일에 체결된 이번 파트너십은 미국 시장, 특히 라스베이거스에서의 전략적 확장을 의미합니다.
이 계약은 Promino가 라스베이거스 스포츠 분야에서 점점 더 입지를 넓히는 데 기여하며, Team Promino 소속 선수인 호세 바우티스타의 라스베이거스 라이트 FC와 베가스 골든 나이츠의 잭 아이헬 선수와의 기존 파트너십에 합류하게 됩니다. NSF Certified for Sport® 인증을 받은 Promino™는 유제품 기반 단백질 없이 근육 회복과 근력 향상을 위해 임상적으로 검증된 근육 활성화 제품입니다.
브랜드는 이번 전략적 파트너십의 일환으로 경기장 프로모션, 디지털 캠페인, 팀 훈련 환경에 통합될 예정입니다.
Promino Nutritional Sciences (CSE : MUSL) (OTC Pink : MUSLF) a annoncé que son produit phare Promino™ a été désigné Boisson Protéinée Officielle des Vegas Knight Hawks, une équipe professionnelle de la Indoor Football League. Ce partenariat, signé le 15 avril 2025, marque une expansion stratégique sur le marché américain, notamment à Las Vegas.
L'accord renforce la présence croissante de Promino dans le sport à Las Vegas, rejoignant les partenariats existants avec l’athlète Team Promino José Bautista du Las Vegas Lights FC et le joueur des Vegas Golden Knights Jack Eichel. Promino™, produit certifié NSF Certified for Sport®, est un activateur musculaire cliniquement validé, conçu pour améliorer la récupération et la force musculaires sans protéines d'origine laitière.
La marque sera intégrée aux promotions en arène, aux campagnes digitales et aux environnements d’entraînement de l’équipe dans le cadre de ce partenariat stratégique.
Promino Nutritional Sciences (CSE: MUSL) (OTC Pink: MUSLF) hat bekannt gegeben, dass sein Flaggschiff-Produkt Promino™ zum offiziellen Protein-Drink der Vegas Knight Hawks, einem professionellen Team der Indoor Football League, ernannt wurde. Die Partnerschaft, die am 15. April 2025 unterzeichnet wurde, markiert eine strategische Expansion auf dem US-Markt, insbesondere in Las Vegas.
Die Vereinbarung erweitert Prominos wachsende Präsenz im Sport in Las Vegas und ergänzt bestehende Partnerschaften mit dem Team Promino-Athleten José Bautista von den Las Vegas Lights FC sowie dem Vegas Golden Knights-Spieler Jack Eichel. Promino™, ein NSF Certified for Sport®-Produkt, ist ein klinisch validierter Muskelaktivator, der für eine verbesserte Muskelregeneration und Kraftentwicklung ohne milchbasierte Proteine entwickelt wurde.
Die Marke wird im Rahmen dieser strategischen Partnerschaft in Arena-Promotions, digitale Kampagnen und Trainingsumgebungen des Teams integriert.
- Strategic expansion into U.S. sports market through Las Vegas partnership
- Product differentiation with NSF Certified for Sport® certification
- Multiple high-profile sports partnerships in Las Vegas market
- None.
- Expanding U.S. sports presence as brand aligns with Las Vegas franchises
Burlington, Ontario--(Newsfile Corp. - April 17, 2025) - Promino Nutritional Sciences Inc. (CSE: MUSL) (OTC Pink: MUSLF) (FSE: 93X) (the "Company" or "Promino"), a Canadian leader in muscle health and functional performance beverages, is pleased to announce that its flagship product Promino™ - NSF Certified for Sport® has been named the Official Protein Drink of the Vegas Knight Hawks, a professional Indoor Football League team based in Las Vegas, Nevada.
This partnership, executed on April 15, 2025, represents a significant milestone in Promino's U.S. expansion strategy and strengthens its position in one of America's fastest-growing sports markets. The Vegas Knight Hawks join a growing roster of Promino-affiliated teams and athletes in the Las Vegas market, including Team Promino athlete José Bautista's Las Vegas Lights FC and Vegas Golden Knights superstar Jack Eichel, who officially joined Team Promino in 2024.
"Las Vegas is more than just a sports town — it's where culture, performance, and visibility collide," said Vito Sanzone, CEO of Promino. "Our partnerships here are foundational to Promino's functional beverage strategy in the U.S. The energy of this city, and the caliber of its athletes and fans, align perfectly with our mission to redefine recovery and performance nutrition. Las Vegas is a proving ground, and we intend to win here."
"We're excited to welcome Promino as the Official Protein Drink of the Vegas Knight Hawks," said Gabe Mirabelli, Chief Business Officer of FEG Minor League Sports Properties. "Their focus on innovation and performance nutrition is a natural fit for our team, and we look forward to building this partnership on and off the field."
Promino™ is a clinically validated muscle activator designed to enhance muscle recovery, strength, and function without the use of traditional dairy-based proteins. The brand will be featured in-arena, across digital campaigns, and within team training environments.
About The Vegas Knight Hawks
The Vegas Knight Hawks are an Indoor Football League franchise operated by the Foley Entertainment Group. The Knight Hawks play their home games at Lee's Family Forum in Henderson, NV. For the latest news and information on the Knight Hawks visit KnightHawksFootball.com. Fans can follow the team on Facebook, Twitter and Instagram.
About Promino
Promino is an innovative and research driven Canadian nutraceutical company specializing in the development of patented and science-based products for the global consumer packaged goods market, with a portfolio focused specifically on muscle health. Promino's lead product, Rejuvenate Muscle™ Activator, is a patented proprietary formulation that is clinically proven to assist in the building, rebuilding, restoration and rejuvenation of natural muscle mass. Promino also offers Promino™, an elite performance supplement for both professional and amateur athletes to accelerate muscle recovery, build strength and accelerate recovery from injury. Promino was founded in 2015 and is located in Burlington, Ontario.
For more information about Rejuvenate Muscle™ Activator and where to purchase, visit www.rejuvenatemuscle.com.
Promino™ - NSF Certified for Sport® brand ambassadors include NHL Stanley Cup™ Champion Jack Eichel of the Vegas Golden Knights and MLB Legend and Toronto Blue Jays 6x All-Star José Bautista.
To learn more about Promino, visit www.drinkpromino.com.
Forward-Looking Statements
This news release contains "forward-looking information" and "forward-looking statements" (collectively, "forward-looking statements") within the meaning of applicable Canadian securities legislation. All statements, other than statements of historical fact, are forward-looking statements and are based on expectations, estimates and projections as at the date of this news release. All statements that address activities, events, or developments that the Company expects or anticipates will, or may, occur in the future, are forward-looking statements, including statements regarding the Company's business prospects, potential growth in the functional beverage market, future trends, plans and strategies. In some cases, forward looking statements are preceded by, followed by, or include words such as "may", "will," "would", "could", "should", "believes", "estimates", "projects", "potential", "expects", "plans", "anticipates", "continues", or the negative of those words or other similar or comparable words. In preparing the forward-looking statements in this news release, the Company has applied several material assumptions, including, but not limited to, that protein supplement market growth will continue as anticipated by the Company, and that general business and economic conditions will not change in a materially adverse manner. These forward-looking statements are based on reasonable assumptions and estimates of management of the Company at the time such statements were made. Actual future results may differ materially as forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company to materially differ from any future results, performance or achievements expressed or implied by such forward-looking statements. Although the forward-looking statements contained in this news release are based upon what management of the Company believes, or believed at the time, to be reasonable assumptions, the Company cannot assure shareholders that actual results will be consistent with such forward-looking statements, as there may be other factors that cause results not to be as anticipated, estimated or intended. Readers should not place undue reliance on the forward-looking statements and information contained in this news release. The Company assumes no obligation to update the forward-looking statements of beliefs, opinions, projections, or other factors.
No stock exchange, securities commission or other regulatory authority has approved or disapproved the information contained herein.
For further information about Promino:
Vito Sanzone, CEO, vsanzone@drinkpromino.com, 289-348-1970 ext. 222
Marc Charbin, Investor Relations, marc.charbin@loderockadvisors.com, 416-467-5229
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/248836
FAQ
What is the significance of Promino (MUSLF) partnering with Vegas Knight Hawks in April 2025?
Which other Las Vegas sports partnerships does Promino (MUSLF) currently have?
How will Promino (MUSLF) be featured in the Vegas Knight Hawks partnership?
What distinguishes Promino's protein drink from traditional sports beverages?
