E*TRADE from Morgan Stanley Recognized as #1 Web Trading Platform by StockBrokers.com
E*TRADE from Morgan Stanley has secured top recognition in StockBrokers.com's 2025 Annual Awards, earning a perfect 5-star rating and maintaining its position as the #1 Web Trading Platform for the 13th consecutive year. The company received 15 'Best in Class' distinctions, including achievements in mobile trading apps, research, education, and platforms & tools.
Notable platform enhancements include improved charting capabilities on etrade.com, featuring customizable tools and new technical analysis studies, an expanded Bond Resource Center with enhanced features, and improved mobile functionality through the Power E*TRADE app. The platform received praise for its professional-grade research, innovative tools, and seamless trading experience, with StockBrokers.com's evaluation covering 16 online brokers across more than 200 variables in seven key categories.
E*TRADE di Morgan Stanley ha ottenuto un riconoscimento di alto livello agli Annual Awards 2025 di StockBrokers.com, guadagnando un punteggio perfetto di 5 stelle e mantenendo la sua posizione come la migliore piattaforma di trading online per il 13° anno consecutivo. L'azienda ha ricevuto 15 riconoscimenti 'Best in Class', inclusi risultati nelle app di trading mobile, nella ricerca, nell'istruzione e nelle piattaforme e strumenti.
Tra i miglioramenti significativi della piattaforma ci sono capacità di grafico migliorate su etrade.com, con strumenti personalizzabili e nuovi studi di analisi tecnica, un Centro Risorse Obbligazionarie ampliato con funzionalità migliorate, e una maggiore funzionalità mobile tramite l'app Power E*TRADE. La piattaforma è stata elogiata per la sua ricerca di livello professionale, strumenti innovativi e un'esperienza di trading senza soluzione di continuità, con la valutazione di StockBrokers.com che copre 16 broker online su più di 200 variabili in sette categorie chiave.
E*TRADE de Morgan Stanley ha obtenido un reconocimiento destacado en los Premios Anuales 2025 de StockBrokers.com, logrando una calificación perfecta de 5 estrellas y manteniendo su posición como la mejor plataforma de trading web por 13 años consecutivos. La compañía recibió 15 distinciones 'Best in Class', incluyendo logros en aplicaciones de trading móvil, investigación, educación y plataformas y herramientas.
Las mejoras notables de la plataforma incluyen capacidades de gráficos mejoradas en etrade.com, con herramientas personalizables y nuevos estudios de análisis técnico, un Centro de Recursos de Bonos ampliado con características mejoradas, y una mejor funcionalidad móvil a través de la app Power E*TRADE. La plataforma ha sido elogiada por su investigación de calidad profesional, herramientas innovadoras y una experiencia de trading fluida, con la evaluación de StockBrokers.com abarcando 16 corredores en línea a través de más de 200 variables en siete categorías clave.
모건 스탠리의 E*TRADE가 StockBrokers.com의 2025 연례 시상식에서 최고의 인정을 받으며 완벽한 5성급 평가를 획득하고 13년 연속 최고의 웹 거래 플랫폼으로 자리 잡았습니다. 이 회사는 모바일 거래 앱, 연구, 교육, 플랫폼 및 도구에서의 성과를 포함하여 15개의 '최고 클래스' 상을 받았습니다.
주목할 만한 플랫폼 개선 사항으로는 etrade.com에서 개선된 차트 기능, 사용자 정의 도구 및 새로운 기술 분석 연구가 포함되며, 향상된 기능을 갖춘 확대된 채권 리소스 센터와 Power E*TRADE 앱을 통한 개선된 모바일 기능이 있습니다. 이 플랫폼은 전문 수준의 연구, 혁신적인 도구 및 원활한 거래 경험으로 찬사를 받았으며, StockBrokers.com의 평가는 7개 주요 카테고리에서 200개 이상의 변수를 포함한 16개의 온라인 브로커를 포괄합니다.
E*TRADE de Morgan Stanley a obtenu une reconnaissance de premier plan lors des Prix Annuels 2025 de StockBrokers.com, obtenant une note parfaite de 5 étoiles et maintenant sa position en tant que meilleure plateforme de trading en ligne pour la 13e année consécutive. L'entreprise a reçu 15 distinctions 'Best in Class', y compris des réalisations dans les applications de trading mobile, la recherche, l'éducation, et les plateformes et outils.
Les améliorations notables de la plateforme comprennent des capacités de graphique améliorées sur etrade.com, avec des outils personnalisables et de nouvelles études d'analyse technique, un Centre de Ressources Obligataires élargi avec des fonctionnalités améliorées, et une meilleure fonctionnalité mobile grâce à l'application Power E*TRADE. La plateforme a été louée pour sa recherche de niveau professionnel, ses outils innovants et son expérience de trading fluide, l'évaluation de StockBrokers.com couvrant 16 courtiers en ligne sur plus de 200 variables dans sept catégories clés.
E*TRADE von Morgan Stanley hat bei den Annual Awards 2025 von StockBrokers.com höchste Anerkennung erhalten, eine perfekte 5-Sterne-Bewertung erzielt und sich zum besten Online-Trading-Plattform für das 13. Jahr in Folge etabliert. Das Unternehmen erhielt 15 'Best in Class'-Auszeichnungen, darunter Erfolge in mobilen Handelsanwendungen, Forschung, Bildung sowie Plattformen und Tools.
Zu den bemerkenswerten Verbesserungen der Plattform gehören verbesserte Charting-Funktionen auf etrade.com mit anpassbaren Werkzeugen und neuen technischen Analyse-Studien, ein erweiterter Bond Resource Center mit verbesserten Funktionen sowie eine verbesserte mobile Funktionalität über die Power E*TRADE-App. Die Plattform wurde für ihre professionelle Forschung, innovativen Werkzeuge und nahtloses Trading-Erlebnis gelobt, wobei die Bewertung von StockBrokers.com 16 Online-Broker über mehr als 200 Variablen in sieben Schlüssel-Kategorien abdeckte.
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E*TRADE from Morgan Stanley also earns 15 “Best in Class” distinctions, including mobile trading apps, research, education, and platforms & tools.
- Overall: Best in Class 15 years running
- Mobile Trading Apps: Best in Class 13 years running
- Platforms & Tools: Best in Class three years running
- Range of Investments: Best in Class five years running
- Options Trading: Best in Class nine years running1
- Research: Best in Class three years running
- Beginners: Best in Class eight years running
- Education: Best in Class four years running
- Ease of Use: Best in Class four years running
- Futures Trading: Best in Class six years running
- Retirement Accounts: Best in Class six years running
- High Net Worth Investors: Best in Class two years running
- Active Traders (first year)
- Passive Investors (first year)
- Casual Investors (first year)
StockBrokers.com highlighted E*TRADE from Morgan Stanley’s professional-grade research, innovative tools, and seamless trading experience.
“My hands-on experience with E*TRADE’s platforms and trading tools left me confident that it offers something valuable for every type of investor,” said reviewer Jessica Inskip, Director of Investor Research and lead writer at StockBrokers.com. “E*TRADE strikes a solid balance between functionality and accessibility, making it a strong contender for self-directed investors across experience levels. Backed by Morgan Stanley, E*TRADE offers superb tools, diverse investment options, and comprehensive research.”
The StockBrokers.com 2025 Annual Awards evaluated 16 online brokers on more than 200 variables across seven key categories.
“By integrating market-leading research, intuitive technology, and a comprehensive suite of investment options, our platform is designed to give investors the resources they need to achieve their goals,” said Chris Larkin, Head of Trading and Investing at E*TRADE from Morgan Stanley. “By combining professional-grade tools with access to Morgan Stanley capabilities, we have a proven ability to meet clients wherever they are on their financial journey.”
Notable enhancements from the past year include:
- Enhanced charting on the flagship website (www.etrade.com), including: customizable tools with built-in definitions and education, new technical analysis studies, drawing tools, and chart types, and new display choices that allow traders to visualize market information from multiple vantage points.
- An expanded Bond Resource Center that provides one-stop-shopping for all fixed-income clients, from new investors to experienced traders. New features include an enhanced Taxable Equivalent Yield Calculator, an updated Bond Detail Page that provides a more streamlined user experience, along with dedicated space for offering documents and integrated watchlists.
- Access to all Education and Events content directly through the Power E*TRADE mobile app, allowing clients to sign up for events, read articles, or watch demo videos on the go.
- Power E*TRADE added new customizable table views that give traders additional ways to analyze market data.
- The Power E*TRADE mobile app now includes Behind the Move, powered by Benzinga, which provides brief contextual explanations of significant price moves, including other symbols that may be impacted.
E*TRADE from Morgan Stanley’s mission is to enhance the financial independence of traders and investors through a powerful digital offering and professional guidance. To learn more about our trading and investing platforms and tools, visit etrade.com.
About Morgan Stanley Wealth Management
Morgan Stanley Wealth Management, a global leader, provides access to a wide range of products and services to individuals, businesses and institutions, including brokerage and investment advisory services, financial and wealth planning, cash management and lending products and services, annuities and insurance, retirement and trust services.
About Morgan Stanley
Morgan Stanley (NYSE: MS) is a leading global financial services firm providing a wide range of investment banking, securities, wealth management and investment management services. With offices in 42 countries, the Firm’s employees serve clients worldwide including corporations, governments, institutions and individuals. For further information about Morgan Stanley, please visit www.morganstanley.com.
1 OptionsHouse secured: Best in Class Distinction for Options Trading seven years in a row before being acquired by E*TRADE in 2016.
In the StockBrokers.com 2025 Annual Awards, which evaluated 16 firms across more than 200 variables, E*TRADE was recognized as the #1 Web Trading Platform. In addition, E*TRADE received 15 “Best in Class” distinctions: Overall, Mobile Trading Apps, Platforms & Tools, Range of Investments, Options Trading, Research, Beginners, Education, Ease of Use, Futures Trading, Retirement Accounts, High Net Worth Investors, Active Traders, Passive Investors, and Casual Investors. E*TRADE's star ratings for all category rankings: Overall (5/5), Mobile Trading Apps (5/5), Ease of Use (5/5), Range of Investments (4.5/5), Platforms & Tools (4/5), Education (5/5), Research (5/5). Read the StockBrokers.com review of E*TRADE.
About StockBrokers.com
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NOT ALL PRODUCTS AND SERVICES ARE AVAILABLE IN ALL JURISDICTIONS OR COUNTRIES.
The tools available on Power E*TRADE are not designed to yield variable results specific to your individual financial situation, risk tolerance, or investment goals, and none of the tools should be relied upon in any way to determine the suitability of an investment for you. Before buying or selling any investment, you should carefully consider your individual financial situation, investment objectives, risk tolerance, and liquidity needs, and consult licensed financial and tax professionals to determine for yourself whether the investment is suitable for you.
Options involve risk and are not suitable for all investors. For more information, please read the Characteristics and Risks of Standardized Options before you begin trading options. Because of the importance of tax considerations to all options transactions, the investor considering options should consult their tax advisor as to how taxes affect the outcome of each options strategy. Commissions and other costs may be a significant factor. An options investor may lose the entire amount of their investment in a relatively short period of time.
About E*TRADE from Morgan Stanley and Important Notices
E*TRADE from Morgan Stanley provides financial services to retail customers. Securities products and services offered by Morgan Stanley Smith Barney LLC, Member SIPC. Investment advisory services offered by Morgan Stanley Smith Barney LLC, a Registered Investment Adviser. Commodity futures and options on futures products and services offered by E*TRADE Futures LLC, Member NFA. Banking products and services are offered by Morgan Stanley Private Bank, National Association, Member FDIC. All separate but affiliated subsidiaries of Morgan Stanley.
More information is available at www.etrade.com.
The material provided by E*TRADE from Morgan Stanley or its affiliates is for educational purposes only and is not an individualized recommendation. This information neither is, nor should be construed as, an offer or a solicitation of an offer to buy, sell, or hold any security, financial product, or instrument discussed herein or to engage in any specific investment strategy by E*TRADE from Morgan Stanley.
E*TRADE from Morgan Stanley, E*TRADE, and the E*TRADE logo are registered trademarks of Morgan Stanley or its affiliates.
© 2025 E*TRADE from Morgan Stanley. All rights reserved.
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FAQ
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