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Mega Matrix Subsidiary Yuder PTE. LTD. Signs MOU with Snail Games (Nasdaq: SNAL) for Joint Short-Drama Development

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Mega Matrix (NYSE: MPU) has announced that its subsidiary Yuder has signed a non-binding, non-exclusive Memorandum of Understanding (MOU) with Interactive Films, a subsidiary of Snail Games (Nasdaq: SNAL), for joint short-drama development and distribution.

The collaboration aims to combine MPU's production and distribution capabilities with Snail Games' AI and interactive technologies expertise. According to WiseGuyReports, the global mini-program short drama market is projected to grow from $5.66 billion in 2024 to $25.68 billion by 2032, with a CAGR of 20.81%. North America is expected to generate $1.89 billion in revenue in 2024.

The parties plan to enter into a definitive agreement within 45 days. The partnership will focus on creative direction, script development, production, and global distribution of short-form dramas across North America, Southeast Asia, and other regions.

Mega Matrix (NYSE: MPU) ha annunciato che la sua controllata Yuder ha firmato un Memorandum d'Intesa (MOU) non vincolante e non esclusivo con Interactive Films, una controllata di Snail Games (Nasdaq: SNAL), per lo sviluppo e la distribuzione congiunta di cortometraggi drammatici.

La collaborazione punta a unire le capacità di produzione e distribuzione di MPU con l'esperienza di Snail Games nelle tecnologie AI e interattive. Secondo WiseGuyReports, il mercato globale dei mini-programmi di corti drammatici è previsto crescere da 5,66 miliardi di dollari nel 2024 a 25,68 miliardi di dollari entro il 2032, con un CAGR del 20,81%. Il Nord America dovrebbe generare 1,89 miliardi di dollari di ricavi nel 2024.

Le parti intendono stipulare un accordo definitivo entro 45 giorni. La partnership si concentrerà sulla direzione creativa, sviluppo della sceneggiatura, produzione e distribuzione globale di drammi brevi in Nord America, Sud-est asiatico e altre regioni.

Mega Matrix (NYSE: MPU) ha anunciado que su subsidiaria Yuder ha firmado un Memorando de Entendimiento (MOU) no vinculante y no exclusivo con Interactive Films, una filial de Snail Games (Nasdaq: SNAL), para el desarrollo y distribución conjunta de cortometrajes dramáticos.

La colaboración busca combinar las capacidades de producción y distribución de MPU con la experiencia en tecnologías de IA e interactivas de Snail Games. Según WiseGuyReports, se proyecta que el mercado global de cortometrajes en mini-programas crecerá de , con una tasa compuesta anual del 20.81%. Se espera que Norteamérica genere ingresos por $1.89 mil millones en 2024.

Las partes planean formalizar un acuerdo definitivo dentro de 45 días. La asociación se centrará en la dirección creativa, desarrollo de guiones, producción y distribución global de dramas cortos en Norteamérica, el sudeste asiático y otras regiones.

Mega Matrix (NYSE: MPU)는 자회사 Yuder가 Snail Games (Nasdaq: SNAL)의 자회사인 Interactive Films와 단기 드라마 공동 개발 및 배포를 위한 비구속적 비독점 양해각서(MOU)를 체결했다고 발표했습니다.

이번 협력은 MPU의 제작 및 배포 역량과 Snail Games의 AI 및 인터랙티브 기술 전문성을 결합하는 것을 목표로 합니다. WiseGuyReports에 따르면, 글로벌 미니 프로그램 단편 드라마 시장은 2024년 56.6억 달러에서 2032년 256.8억 달러로 성장할 것으로 예상되며, 연평균 성장률(CAGR)은 20.81%입니다. 북미 지역은 2024년에 18.9억 달러의 매출을 기록할 것으로 예상됩니다.

양측은 45일 이내에 최종 계약을 체결할 계획입니다. 이번 파트너십은 북미, 동남아시아 및 기타 지역에서 단편 드라마의 창작 방향, 대본 개발, 제작 및 글로벌 배포에 중점을 둘 것입니다.

Mega Matrix (NYSE : MPU) a annoncé que sa filiale Yuder a signé un protocole d'accord (MOU) non contraignant et non exclusif avec Interactive Films, une filiale de Snail Games (Nasdaq : SNAL), pour le développement et la distribution conjointe de courts drames.

Cette collaboration vise à combiner les capacités de production et de distribution de MPU avec l'expertise de Snail Games en technologies d'IA et interactives. Selon WiseGuyReports, le marché mondial des mini-programmes de courts drames devrait passer de 5,66 milliards de dollars en 2024 à 25,68 milliards de dollars d'ici 2032, avec un taux de croissance annuel composé (CAGR) de 20,81 %. L'Amérique du Nord devrait générer 1,89 milliard de dollars de revenus en 2024.

Les parties prévoient de conclure un accord définitif dans les 45 jours. Le partenariat se concentrera sur la direction créative, le développement de scénarios, la production et la distribution mondiale de courts drames en Amérique du Nord, en Asie du Sud-Est et dans d'autres régions.

Mega Matrix (NYSE: MPU) hat bekannt gegeben, dass seine Tochtergesellschaft Yuder eine unverbindliche, nicht-exklusive Absichtserklärung (MOU) mit Interactive Films, einer Tochtergesellschaft von Snail Games (Nasdaq: SNAL), für die gemeinsame Entwicklung und Verbreitung von Kurzdramen unterzeichnet hat.

Die Zusammenarbeit zielt darauf ab, die Produktions- und Vertriebskapazitäten von MPU mit der Expertise von Snail Games in KI- und interaktiven Technologien zu verbinden. Laut WiseGuyReports wird der globale Markt für Mini-Programm-Kurzdramen von 5,66 Milliarden US-Dollar im Jahr 2024 auf 25,68 Milliarden US-Dollar bis 2032 wachsen, mit einer jährlichen Wachstumsrate (CAGR) von 20,81 %. Für Nordamerika wird für 2024 ein Umsatz von 1,89 Milliarden US-Dollar erwartet.

Die Parteien planen, innerhalb von 45 Tagen eine verbindliche Vereinbarung abzuschließen. Die Partnerschaft wird sich auf kreative Leitung, Drehbuchentwicklung, Produktion und weltweite Verbreitung von Kurzdramen in Nordamerika, Südostasien und anderen Regionen konzentrieren.

Positive
  • Partnership provides access to growing short drama market projected at $25.68B by 2032
  • Combines MPU's distribution capabilities with Snail Games' AI technology
  • Expands MPU's presence in global entertainment sector
  • Leverages established international distribution channels across multiple regions
Negative
  • MOU is non-binding and non-exclusive, creating uncertainty about final terms
  • No specific financial terms or revenue projections disclosed
  • 45-day timeline for definitive agreement adds execution risk

Insights

MPU-Snail Games MOU for short-drama development represents potential new market entry with significant uncertainty due to non-binding nature.

The non-binding MOU between Mega Matrix's subsidiary Yuder and Snail Games' Interactive Films focuses on joint development of short-form video content, a rapidly expanding market segment. The agreement outlines cooperation on creative direction, script development, production, and global distribution of short dramas.

Market context is significant here: according to WiseGuyReports cited in the article, the global mini-program short drama market is projected to grow from $5.66 billion in 2024 to $25.68 billion by 2032, representing a 20.81% CAGR. North America alone is expected to generate $1.89 billion in 2024.

Several limiting factors should be noted. First, this MOU is explicitly described as non-binding and non-exclusive, creating uncertainty about the ultimate structure and terms of any formal arrangement. Second, the parties have only committed to attempting to reach a definitive agreement within 45 days, with no guarantee of success. Third, no financial terms or investment amounts are disclosed.

The complementary capabilities described include MPU's production and distribution capabilities paired with Snail Games' AI and interactive technology expertise from its gaming business. The partnership appears to represent Snail Games' first formal step into the short-drama segment, while expanding MPU's existing content portfolio.

Preliminary partnership aims to integrate gaming AI technology into short-form content; technical implementation details remain undefined.

The exploratory MOU between MPU and Snail Games highlights a technical convergence trend where interactive gaming technologies are being applied to traditional video content formats. The proposed collaboration specifically mentions integrating Snail Games' AI capabilities—developed through game creation—into short-form dramas through personalized recommendations and interactive storytelling elements.

This technical approach aligns with evolving consumer preferences for short, serialized content that offers more immersive experiences. The article notes that MPU will leverage its "experienced in-house team and extensive expertise in short-drama production" to oversee production and post-production, while Snail Games contributes its interactive technology capabilities.

Distribution technology is another key component, with both companies planning to utilize their "well-established international distribution channels in gaming and micro-drama markets" to reach audiences across North America, Southeast Asia, and other global regions.

However, the MOU lacks specific technical implementation details, timeline for technology development, or metrics for measuring success. The technical integration is described in conceptual terms rather than concrete plans, with phrases like "may be integrated" indicating the preliminary nature of these discussions.

The technological challenges of successfully merging gaming-style interactivity with narrative short-form content should not be underestimated, as these represent distinctly different consumption patterns and user expectations.

SINGAPORE, April 21, 2025 /PRNewswire/ -- Mega Matrix Inc. (NYSE American: MPU) announced that Yuder Pte. Ltd. ("Yuder"), a indirectly wholly owned subsidiary of it, has signed a Memorandum of Understanding (MOU) with Interactive Films LLC ("Interactive Films"), a subsidiary of Snail, Inc. (Nasdaq: SNAL) ("Snail Games"), a leading global independent developer and publisher of interactive digital entertainment. Under this MOU, both parties will leverage their respective strengths to establish a comprehensive collaboration framework for the joint development, production, and global distribution of short dramas, further enhancing their presence in the entertainment industry.

Mr. Yucheng Hu, CEO of MPU, also commented, "This partnership marks an important step for MPU as we expand our content portfolio and strengthen our presence in the global short-drama industry. Short dramas are seeing increasing popularity, with audience demand for binge-worthy, serialized content on the rise. With Snail Games' growing integration in artificial intelligence (AI) in its development pipeline and its track record of immersive, story-driven digital entertainment, combined with MPU's established production and distribution capabilities, we believe this collaboration has the potential to deliver engaging content that resonates with global audiences".

Snail Games (NasdaqCM: SNAL) is a leading, global independent developer and publisher of interactive digital entertainment for consumers around the world, with a premier portfolio of premium games designed for use on a variety of platforms, including consoles, PCs and mobile devices.

Mr. Hai Shi, Chairman and Co-CEO of Snail Games, commented, "Today's announcement marks the official launch of our short-drama business. According to WiseGuyReports, the global mini-program short drama market is projected to expand from USD 5.66 billion in 2024 to USD 25.68 billion by 2032, reflecting a strong CAGR of 20.81%. North America, a key market for short-form content, is expected to generate USD 1.89 billion in revenue in 2024, driven by the rapid adoption of streaming services and the growing presence of major industry players. This upward trend underscores the increasing consumer demand for short-form video content, presenting a timely opportunity for our collaboration with MPU to deliver engaging short dramas to audiences worldwide."

Under the non-binding, non-exclusive MOU, through Yuder and Interactive Film, MPU and Snail Games will explore collaboration on the creative direction and script development of short dramas, production and global distribution of short-form dramas. Leveraging its experienced in-house team and extensive expertise in short-drama production, MPU will oversee outsourced production and post-production to ensure high-quality content. Additionally, Snail Games' expertise in AI and interactive technologies, honed through game development, may be integrated into personalized recommendations and interactive storytelling, delivering a next-generation immersive viewing experience for audiences.

Although the MOU is non-binding, it reflects the parties' shared intention to explore co-development of a pipeline of short dramas. By utilizing their well-established international distribution channels in gaming and micro-drama markets, these productions will quickly reach audiences across North America, Southeast Asia, and other global regions, further amplifying both companies' influence in the global entertainment sector.
Under the terms of the MOU, the parties intend to enter into definitive agreement within 45 days.

This strategic partnership marks a significant step of the short drama business for Snail Games and a significant milestone in MPU's expansion within the entertainment industry. By aligning with Snail Games, MPU can integrate both parties' strengths in content creation and technology while leveraging MPU' global distribution resources to accelerate the worldwide rollout of short dramas. This collaboration is expected to accelerate Snail Games' entry of the short drama market while providing audiences with a diverse selection of high-quality short dramas.

About Mega Matrix Inc.: Mega Matrix Inc. (NYSE American: MPU) is a holding company and operates FlexTV, a short-video streaming platform and producer of short dramas, through its subsidiary, Yuder Pte, Ltd. Mega Matrix Inc. is a Cayman Island corporation headquartered in Singapore. For more information, please contact info@megamatrix.io or visit: http://www.megamatrix.io.

About Snail Games: Snail Games (NasdaqCM: SNAL), is a leading, global independent developer and publisher of interactive digital entertainment for consumers around the world, with a premier portfolio of premium games designed for use on a variety of platforms, including consoles, PCs and mobile devices. For more information, please visit: https://snail.com/ 

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the "safe harbor" provisions of the United States Private Securities Litigation Reform Act of 1995. All statements in this press release other than statements that are purely historical are forward looking statements. When used in this press release, the words "estimates," "projected," "expects," "anticipates," "forecasts," "plans," "intends," "believes," "seeks," "may," "will," "should," "future," "propose," and variations of these words or similar expressions (or the negative versions of such words or expressions) are intended to identify forward-looking statements. These forward-looking statements are not guarantees for future performance, conditions or results, and involve a number of known and unknown risks, uncertainties, assumptions and other important factors, many of which are outside the Company's control, that could cause actual results or outcomes to differ materially from those discussed in the forward-looking statements. Important factors, among others, are: that Yuder and Interactive Films will enter into definitive agreements; that the mini-program short drama market will continue to expand as anticipated; the ability to manage growth; ability to identify and integrate future acquisitions; ability to grow and expand our FlexTV business; ability to obtain additional financing in the future to fund capital expenditures; fluctuations in general economic and business conditions; costs or other factors adversely affecting the Company's profitability; litigation involving patents, intellectual property, and other matters; potential changes in the legislative and regulatory environment; a pandemic or epidemic; the possibility that the Company may not succeed in developing its new lines of businesses due to, among other things, changes in the business environment, competition, changes in regulation, or other economic and policy factors; and the possibility that the Company's new lines of business may be adversely affected by other economic, business, and/or competitive factors. The forward-looking statements in this press release and the Company's future results of operations are subject to additional risks and uncertainties set forth under the heading "Risk Factors" in documents filed by the Company with the Securities and Exchange Commission ("SEC"), including the Company's latest annual report on Form 20-F, filed with the SEC on March 28, 2025, and are based on information available to the Company on the date hereof. In addition, such risks and uncertainties include the Company's inability to predict or control bankruptcy proceedings and the uncertainties surrounding the ability to generate cash proceeds through the sale or other monetization of the Company's assets. The Company undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by applicable law. Readers are cautioned not to place undue reliance on forward-looking statements, which speak only as of the date of this press release.

Disclosure Channels

We announce material information about the Company and its services and for complying with our disclosure obligation under Regulation FD via the following social media channels:

X (f/k/a Twitter):

twitter.com/MegaMatrixMPU

Facebook:

facebook.com/megamatrixmpu


facebook.com/flextvus

LinkedIn:

linkedin.com/company/megamatrixmpu

TikTok:

tiktok.com/@flextv_english

YouTube:

youtube.com/@FlexTV_English

The Company will also use its landing page on its corporate website (www.megamatrix.io) to host social media disclosures and/or links to/from such disclosures. The information we post through these social media channels may be deemed material. Accordingly, investors should monitor these social media channels in addition to following our website, press releases, SEC filings and public conference calls and webcasts. The social media channels that we intend to use as a means of disclosing the information described above may be updated from time to time as listed on our website.

For inquiries, please contact: Info@megamatrix.io 

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/mega-matrix-subsidiary-yuder-pte-ltd-signs-mou-with-snail-games-nasdaq-snal-for-joint-short-drama-development-302432279.html

SOURCE Mega Matrix Inc.

FAQ

What is the projected market size for mini-program short dramas by 2032 according to WiseGuyReports?

According to WiseGuyReports, the global mini-program short drama market is expected to reach USD 25.68 billion by 2032, growing from USD 5.66 billion in 2024.

What is the expected CAGR for the short drama market mentioned in MPU's announcement?

The short drama market is projected to grow at a CAGR of 20.81% from 2024 to 2032.

What are the key terms of the MOU between MPU's subsidiary Yuder and Snail Games?

The MOU is non-binding and non-exclusive, focusing on joint development, production, and global distribution of short dramas. The parties intend to enter into a definitive agreement within 45 days.

How much revenue is North America expected to generate in the short-form content market in 2024?

North America is expected to generate USD 1.89 billion in revenue in 2024 from short-form content.
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