Discover the Newest Place to Play at Topgolf Akron Opening Nov. 8
Topgolf announced the opening of its fourth Ohio location in Akron on November 8, 2023, at the former BigShots Golf Firestone site. The venue features 44 outdoor climate-controlled hitting bays across two levels, equipped with Toptracer technology for tracking ball metrics. To celebrate the opening, Topgolf is offering half-price gameplay from November 8-21. The facility will employ approximately 100 staff members and includes a full-service restaurant, private event rooms, and various gaming options including the new Block Party game. The venue will honor BigShots Golf Firestone gift cards and offers year-round half-price gameplay every Tuesday.
Topgolf ha annunciato l'apertura della sua quarta sede in Ohio, ad Akron, il 8 novembre 2023, nel precedente sito di BigShots Golf Firestone. La struttura presenta 44 postazioni esterne di golf climatizzate su due livelli, dotate della tecnologia Toptracer per tracciare le metriche della palla. Per festeggiare l'apertura, Topgolf offre giochi a metà prezzo dal 8 al 21 novembre. La struttura impiegherà circa 100 membri del personale e include un ristorante a servizio completo, sale per eventi privati e diverse opzioni di intrattenimento, tra cui il nuovo gioco Block Party. Il locale accetterà le gift card di BigShots Golf Firestone e offrirà giochi a metà prezzo tutto l'anno ogni martedì.
Topgolf anunció la apertura de su cuarta ubicación en Ohio, en Akron, el 8 de noviembre de 2023, en el antiguo sitio de BigShots Golf Firestone. El lugar cuenta con 44 bays de golf climatizados al aire libre, distribuidos en dos niveles, equipados con la tecnología Toptracer para rastrear las métricas de la pelota. Para celebrar la apertura, Topgolf ofrece juegos a mitad de precio del 8 al 21 de noviembre. La instalación empleará aproximadamente a 100 miembros del personal e incluye un restaurante de servicio completo, salas para eventos privados y diversas opciones de juegos, incluido el nuevo juego Block Party. El lugar honrará las tarjetas de regalo de BigShots Golf Firestone y ofrecerá juegos a mitad de precio durante todo el año cada martes.
탑골프는 2023년 11월 8일에 아크론에 네 번째 오하이오 지점을 오픈한다고 발표했습니다. 이전 BigShots Golf Firestone 자리에서 열립니다. 이 장소는 두 개의 층에 걸쳐 44개의 야외 기후 조절 타격 베이를 갖추고 있으며, 공의 메트릭스를 추적할 수 있는 탑트레이서 기술가 적용되어 있습니다. 개장을 축하하기 위해, 탑골프는 11월 8일부터 21일까지 반값 게임을 제공합니다. 이 시설은 약 100명의 직원을 고용하고 있으며, 풀 서비스 레스토랑, 개인 이벤트룸 및 새로운 Block Party 게임을 포함한 다양한 게임 옵션을 제공합니다. 이 장소는 BigShots Golf Firestone의 상품권을 honoring하며, 매주 화요일 연중 반값 게임을 제공합니다.
Topgolf a annoncé l'ouverture de son quatrième emplacement dans l'Ohio, à Akron, le 8 novembre 2023, sur l'ancien site de BigShots Golf Firestone. Le lieu comprend 44 postes de frappe extérieurs climatisés sur deux niveaux, équipés de la technologie Toptracer pour suivre les métriques de la balle. Pour célébrer l'ouverture, Topgolf propose des jeux à moitié prix du 8 au 21 novembre. L'établissement emploiera environ 100 membres du personnel et comprend un restaurant à service complet, des salles d'événements privés et diverses options de jeux, y compris le nouveau jeu Block Party. Le lieu honore les cartes-cadeaux de BigShots Golf Firestone et propose des jeux à moitié prix toute l'année chaque mardi.
Topgolf hat die Eröffnung seines vierten Standorts in Ohio, in Akron, am 8. November 2023 im ehemaligen Standort von BigShots Golf Firestone bekannt gegeben. Das Veranstaltungsort verfügt über 44 klimatisierte Outdoor-Tee-Bereiche auf zwei Ebenen, ausgestattet mit Toptracer-Technologie zur Verfolgung der Ballmetriken. Zur Feier der Eröffnung bietet Topgolf vom 8. bis 21. November Spiele zum halben Preis an. Die Einrichtung wird etwa 100 Mitarbeiter beschäftigen und umfasst ein Restaurant mit vollem Service, private Veranstaltungsräume und verschiedene Spielmöglichkeiten, einschließlich des neuen Spiels Block Party. Das Veranstaltungsort akzeptiert die Geschenkkarten von BigShots Golf Firestone und bietet das ganze Jahr über jeden Dienstag Spiele zum halben Preis an.
- Strategic expansion with fourth location in Ohio market
- Acquisition and conversion of existing facility (BigShots) reducing development costs
- Multiple revenue streams: gaming, food service, and private events
- Technology integration with Toptracer system enhancing customer experience
- Significant promotional discounting (half-price gameplay) may impact initial revenue
- Seasonal business model with outdoor facilities in cold-weather market
- Substantial operating costs with 100-person staffing requirement
Insights
The opening of a new Topgolf location in Akron represents incremental revenue growth for Modern Golf Entertainment (MODG), but the impact is relatively modest given the company's market size. The venue's 44 bays and 100 employees align with standard Topgolf location metrics. The half-price promotion for the first two weeks will likely impact initial revenue but helps drive customer acquisition.
The acquisition and conversion of the former BigShots facility demonstrates MODG's strategic approach to market expansion through existing infrastructure rather than ground-up development, potentially offering better returns on investment. The venue's technology upgrades and new amenities should help drive per-venue revenue in line with company averages, typically
Half-price gameplay offer invites Players to 'come play around'
Topgolf Basics
- Never been to a Topgolf venue? Think of it as a modern golf experience where anyone – including people who have never picked up a golf club and those who want to perfect their swing – can participate in the sport in a relaxed, no-pressure environment.
- The venue will employ roughly 100 Playmakers (aka employees) – think bay hosts, bartenders, ball picker upper people, etc.
- Can't swing a golf club to save your life? You'll be in good company. Topgolf celebrates the bad shots just as much as the beautiful swings. Topgolf's new golf club, The Sure Thing, is designed to make golf less hard for beginners (or those whose game just isn't that great).
New Games & Play
- Topgolf Akron features 44 outdoor climate-controlled hitting bays spanning two levels. Each bay has lounge-type furniture or high-top tables where groups can cheer – or heckle – the other Players.
- The venue is equipped with Topgolf's Toptracer technology, which traces each golf ball's flight path, distance and other cool metrics.
- Players aim at giant surface targets on the field while playing one of Topgolf's six game options or virtual courses, which feature some of the most iconic golf courses in the world.
- Topgolf's newest game, Block Party, is designed for everyone and helps level the playing field since the whole outfield is scorable. (That means first-timers have an excellent shot at beating more seasoned Players!)
- Players can even partake in lessons through Topgolf's Coach program, led by the venue's Director of Instruction.
- Music and year-round family-friendly programming round out the Topgolf experience.
New Offers
- Topgolf is serious about play, and to celebrate its arrival to
Akron , all Players will receive half-price gameplay from Friday, Nov. 8, through Thursday, Nov. 21. The offer is available for both reservations and walk-in Players (events excluded). - Topgolf Akron will honor BigShots Golf Firestone gift cards.
- The deals don't end there, though: Topgolf offers half-price gameplay every Tuesday year-round!
New Food & Drink
- Topgolf takes its "not golf" very seriously. Exhibit A: A full-service restaurant helmed by executive chefs serving up Player favorites like injectable donut holes, boneless chicken wings and cheesy macaroni bites.
- Private event rooms are prime spots for team outings, family gatherings, meetings or really anything Players are looking to celebrate.
New Tech
- The venue will be equipped with Topgolf's state-of-the-art Toptracer technology, which traces each golf ball's flight path, distance and other cool metrics.
- New HDTVs, ball dispensers and game panels are installed throughout the venue.
What They Said
- Topgolf Chief Operating Officer Erin Chamberlin: "We are excited to welcome the
Akron community to Topgolf. Consider this an open invitation to come out, have fun and play around. There is no golf experience needed to have a great time!"
For more info on Topgolf Akron, visit the venue's location page. Those interested in joining the team can apply on Topgolf's career website.
About Topgolf
A Topgolf Callaway Brands Corp. (NYSE: MODG) brand, Topgolf is the ultimate instigator of play. Thanks to our 100+ outdoor Topgolf venues around the globe, industry-leading Toptracer technology, mobile game and app, we're leading the charge of modern golf wherever our Players are. We offer a variety of tech-driven games, a top-tier food and drink menu, and a vibe focused on more play for all. Topgolf brands are on a mission to enable Players to hit 50 billion golf balls between 2022 and 2025. To learn more or make plans to come play around, visit topgolf.com.
About Topgolf Callaway Brands
Topgolf Callaway Brands Corp. (NYSE: MODG) is an unrivaled tech-enabled Modern Golf and active lifestyle company delivering leading golf equipment, apparel and entertainment, with a portfolio of global brands including Topgolf, Callaway Golf, TravisMathew, Toptracer, Odyssey, OGIO and Jack Wolfskin. "Modern Golf" is the dynamic and inclusive ecosystem that includes both on-course and off-course golf. Learn more at topgolfcallawaybrands.com.
Email: press@topgolf.com
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SOURCE Topgolf
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