Post-it and Scotch Brand have your back to school with JoAnna Garcia Swisher
Post-it and Scotch Brand have announced a Back-to-School Countdown Kit in collaboration with actress JoAnna Garcia Swisher. The kit provides tools and tips to help parents and students prepare for the school year, featuring Post-it Notes and Scotch Brand products like scissors and various types of tape. The kit includes a countdown calendar with 21 projects and activities. It is available through a giveaway from July 11 to July 19, 2024. The initiative aims to support families in organizing and planning for the upcoming school season.
- The launch of the Back-to-School Countdown Kit highlights 3M's commitment to consumer-centric product innovation.
- Collaboration with public figure JoAnna Garcia Swisher can enhance brand visibility and appeal.
- The -edition giveaway can drive consumer engagement and interest in Post-it and Scotch Brand products.
- The availability of the kits may lead to consumer dissatisfaction if demand exceeds supply.
The iconic brands announce a limited edition Back-to-School Countdown Kit giveaway to jump-start the school year
"I've taken a new approach to back-to-school preparation this year. We're starting early, getting organized, and having fun as we ease into the season," says Swisher. "Just like all parents, I want to ensure the best for my family and be ready for whatever comes our way throughout the year. The Post-it and Scotch Brand Back-to-School Countdown Kit helps us achieve just that! It's keeping us energized and focused – we're making our lists, preserving our favorite summer memories, and setting new goals for the upcoming year."
The Back-to-School Countdown Kit is a desktop organizer that contains everything you need to gear up for the year ahead. It features 21 projects, activities, and all the Post-it and Scotch Brand products you need to build excitement as you count down to the big day:
- Countdown Calendar: The 21 featured projects can be done daily as outlined in the calendar or as however best supports your back-to-school preparation.
- Post-it Brand Products: An assortment of vibrant Post-it Notes in different, sizes, and colors - Post-it®
100% Recycled Super Sticky Notes, Post-it® Super Sticky Notes (Available in an array of colourful collections), and Post-it® Transparent Notes, Assorted Colors and clear. - Scotch Brand Products: A pair of Scotch® Brand Scissors and a variety of Scotch Brand Tape: Scotch® Magic™ Tape, Scotch® Super-Hold Tape, Scotch® Double-Sided Tape, and Scotch® Wall-Safe Tape.
"We are thrilled to support parents and students as they set up for a successful back-to-school season," says Heather Green, president, Consumer Business Portfolio at 3M. "We're committed to offering ways to reinvent our products and provide solutions that make life a little easier -- whether organizing, creating, or planning, it enables us to meet the needs of our consumers in impactful and meaningful ways. The collaboration of Post-it and Scotch Brand is another step in doing that, giving you the perfect duo to support your back-to-school needs and more."
A limited number of kits will be available today through Friday, July 19. Please visit Post-it.com/BacktoSchoolSweepstakes to learn more and request your Back-to-School Countdown Kit to enjoy with your family. In addition to those who win, a printable version of the projects, activities, and tips are available at Post-it.com/BacktoSchool.
NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. Open to legal residents of the 50 United States (D.C), 18 years and older (19 in AL and NE and 21 in MS). Void where prohibited. Begins on July 11, 2024 at 8:01a.m. ET and ends on July 19, 2024 at 11:59p.m. ET. For Official Rules, prize descriptions and odds disclosure, visit Post-it.com/BacktoSchoolSweepstakesRules. Sponsor: 3M Company, 3M Center,
About Post-it® Brand
Post-it® Brand can help you get your ideas out into the world because they can be the spark of something bigger. Think big, then Think Loud. For more information about Post-it® Brand, like or follow us on Facebook, Instagram or Pinterest.
About Scotch™ Brand
At Scotch™ Brand, we believe in resourcefulness and ingenuity. We exist to help people discover the magic of being hands on. But to do a job well, you need the right tools. Since the invention of the first transparent tape in 1930, Scotch™ Brand and 3M have offered more than 400 varieties of adhesive tape and countless other products from spray adhesives and super glue to tape dispensers and laminators. For every project there's an ideal tool. We'd like to help you find it. Follow us on: Facebook, Instagram or Pinterest.
About 3M
3M (NYSE: MMM) believes science helps create a brighter world for everyone. By unlocking the power of people, ideas and science to reimagine what's possible, our global team uniquely addresses the opportunities and challenges of our customers, communities, and planet. Learn how we're working to improve lives and make what's next at 3M.com/news.
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SOURCE 3M Company
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