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US LBM Scores Exclusive Naming Rights for Inaugural Pac-12 Coast-to-Coast Challenge

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The Pac-12 Conference and Oak View Group announced US LBM as the exclusive naming rights partner for the inaugural Pac-12 Coast-to-Coast Challenge, presented by MGM Resorts International. The event will take place on Dec. 19 at T-Mobile Arena in Las Vegas and feature matchups including Stanford vs. Texas (men) and Arizona vs. Texas (women). Tickets are available now. This partnership aims to grow the event into a marquee national basketball showcase, highlighting both men's and women's collegiate teams.

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  • US LBM becomes exclusive naming rights partner for the Pac-12 Coast-to-Coast Challenge, enhancing brand visibility.
  • Event scheduled for Dec. 19 is poised to attract significant attendance and viewership, benefiting all stakeholders.
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LOS ANGELES and SAN FRANCISCO, Nov. 22, 2021 /PRNewswire/ -- The Pac-12 Conference and Oak View Group (OVG) announced today US LBM, a leading distributor of specialty building materials in the United States, will be the exclusive naming rights partner for the upcoming inaugural Pac-12 Coast-to-Coast Challenge.

Presented by MGM Resorts International, in partnership with OVG, Basketball Promotions & Events (BPE), and T-Mobile Arena, a men's and women's basketball non-conference scheduling series Dec. 19 college basketball doubleheader at T-Mobile Arena (3780 Las Vegas Blvd. South) in Las Vegas will feature Stanford versus Texas in the men's matchup and 2021 NCAA finalist Arizona against the Longhorns in the women's tilt. The Pac-12 US LBM Coast-to-Coast Challenge offers a one-of-a-kind scheduling model in which both men's and women's teams from Power 5 Conferences will compete in the same venue in back-to-back games. This year, the matchups offer a unique opportunity to see Texas men and women together in Las Vegas.

"US LBM is excited to partner in this unique, one-of-a-kind college basketball showcase featuring some of the most talented women's and men's student-athletes in the country," said US LBM President and CEO L.T. Gibson. "US LBM is proud to make a positive impact in our communities, through the products we distribute that build and renovate homes and businesses and supporting unique events such as the Pac-12 US LBM Coast-to-Coast Challenge that contribute to host communities and support the athletic and academic development of the young women and men competing. We are also excited to be able to give back to the local Las Vegas community and join with our partners in this event to provide tickets to active military members and local youth."

"We are pleased to align with US LBM as the lead partner for the Pac 12 US LBM Coast-to-Coast Challenge," said Dan Shell, president of OVG Collegiate. "With teams from conferences that are among the best brands in the sport participating in this elite event, it is a perfect fit to partner with a company like US LBM, that is also elite within their industry. We look forward to developing this event into one of the best in the country, with US LBM and their quality leadership by our side."

"The Pac-12, along with partners OVG and BPE, are thankful and thrilled to add US LBM as naming rights partner for our Coast-to-Coast Challenge," said Jamie Zaninovich, Pac-12 Deputy Commissioner and Chief Operating Officer. "It is fitting to have a building-materials leader like US LBM join the team as we seek to grow the Pac-12 Coast-to-Coast Challenge into a marquee national basketball event that provides competitive opportunities to our member programs."

Tickets for the inaugural Pac-12 US LBM Coast-to-Coast Challenge are now available on Ticketsmarter.com. Click here for general public on-sale tickets. Any purchaser questions or inquiries, please contact the T-Mobile Arena Box Office (702-692-1616, boxoffice@tmobilearena.com) open from 9:00 a.m.-6:00 p.m. PT daily.

In its first year, the Pac-12 US LBM Coast-to-Coast Challenge will feature a nationally televised men's and women's doubleheader at T-Mobile Arena in Las Vegas on Sunday, Dec. 19. The marquee event will get underway with a men's tilt between Stanford and Texas at 12:00 p.m. PT on ABC. As part of the doubleheader, the 2021 National Championship game participant Arizona and Texas will meet in the women's game at 2:30 p.m. PT on ESPN.

2021 Pac-12 US LBM Coast-to-Coast Challenge (presented by MGM Resorts International)
Sunday, Dec. 19 - T-Mobile Arena - Las Vegas
12:00 p.m. PTStanford vs. Texas (men) - ABC
2:30 p.m. PTArizona vs. Texas (women) - ESPN

In subsequent seasons, the Pac-12 US LBM Coast-to-Coast Challenge is slated to include a rotation of Pac-12 programs against Power 5 Conference opponents in T-Mobile Arena and other neutral-site venues in major markets around the nation.

The men's programs at Stanford and Texas are committed to meeting again when the event shifts to Dallas' American Airlines Arena in 2022. Additional matchup(s) for Dallas and other sites will be announced at a later date.

About US LBM
US LBM the largest privately owned, full-line distributor of specialty building materials in the United States. Offering a comprehensive portfolio of specialty products, including windows, doors, millwork, wallboard, roofing, siding, engineered components and cabinetry, US LBM combines the scale and operational advantages of a national platform with a local go-to-market strategy through its national network of locations across the country. For more information, please visit uslbm.com or follow US LBM on LinkedIn.

About the Pac-12 Conference
The Conference has a tradition as the "Conference of Champions," leading the nation in NCAA Championships in 55 of the last 61 years, with 537 NCAA team titles overall. The Conference comprises 12 leading U.S. universities - the University of Arizona, Arizona State University, the University of California, Berkeley, the University of California at Los Angeles (UCLA), the University of Colorado, the University of Oregon, Oregon State University, Stanford University, the University of Southern California, the University of Utah, the University of Washington and Washington State University. For more information on the Conference's programs, member institutions, and Commissioner George Kliavkoff, go to Pac-12.com/conference.

About Oak View Group (OVG)
Oak View Group (OVG) is a global sports and entertainment company founded by Tim Leiweke and Irving Azoff in 2015. OVG is focused on being a positive disruption to business as usual in the sports and live entertainment industry and currently has eight divisions across four global offices (Los Angeles, New York, London, and Philadelphia). OVG is leading the redevelopment and operations of Climate Pledge Arena at Seattle Center as well as leading arena development projects for UBS Arena in Belmont Park, NY; Moody Center in Austin, TX; New Arena in Coachella Valley, CA; and Co-op Live in Manchester, UK. OVG Global Partnerships, a division of OVG, is the sales and marketing arm responsible for selling across all OVG arena development projects. OVG Facilities, a division of OVG, is the facility management, booking, security, and sanitization services arm that performs services for both OVG's arena development projects and clients on a 3rd party basis. OVG Media & Conferences, a division of OVG, publishes Pollstar and VenuesNow, in addition to hosting live entertainment-centric conferences around the world. OVG's Arena Alliance, a division of OVG, is a collection of the top 32 venues in North America that provides a platform for booking, content, and sponsorship sales opportunities. Learn more at OakViewGroup.com, and follow OVG on Facebook, Instagram, Twitter, and LinkedIn.

About Basketball Promotions & Events (BPE)
Basketball Promotions & Events and its president Chris Spencer have been organizing and operating college basketball events since 1995.  During this span BPE has coordinated more than 150 tournaments including the first multi-team event (MTE) in the City of Las Vegas in 2000.

About MGM Resorts International
MGM Resorts International (NYSE: MGM) is an S&P 500® global entertainment company with national and international locations featuring best-in-class hotels and casinos, state-of-the-art meetings and conference spaces, incredible live and theatrical entertainment experiences, and an extensive array of restaurant, nightlife and retail offerings. MGM Resorts creates immersive, iconic experiences through its suite of Las Vegas-inspired brands. The MGM Resorts portfolio encompasses 30 unique hotel and destination gaming offerings including some of the most recognizable resort brands in the industry. Expanding throughout the U.S. and around the world, the company recently acquired the operations of Empire City Casino in New York and MGM Northfield Park. In 2018, MGM Resorts opened MGM Springfield in Massachusetts, MGM COTAI in Macau, and the first Bellagio-branded hotel in Shanghai. The 82,000 global employees of MGM Resorts are proud of their company for being recognized as one of FORTUNE® Magazine's World's Most Admired Companies®. For more information visit us at www.mgmresorts.com.

Media Contacts
Larry Solters, Sam Threadgill, Erik Stein
Scoop Marketing for Oak View Group
(818) 761-6100
solters@solters.com, sthreadgill@solters.com, estein@solters.com

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SOURCE US LBM

FAQ

What is the Pac-12 Coast-to-Coast Challenge?

The Pac-12 Coast-to-Coast Challenge is a college basketball event featuring men's and women's teams from the Pac-12 and other major conferences, aimed at showcasing talent on a national stage.

When is the Pac-12 Coast-to-Coast Challenge taking place?

The event will take place on December 19 at T-Mobile Arena in Las Vegas.

What teams are participating in the inaugural Coast-to-Coast Challenge?

The inaugural event features Stanford vs. Texas for the men's game and Arizona vs. Texas for the women's game.

Who is sponsoring the Pac-12 Coast-to-Coast Challenge?

MGM Resorts International is the presenting sponsor of the Pac-12 Coast-to-Coast Challenge.

Where can I buy tickets for the Pac-12 Coast-to-Coast Challenge?

Tickets are available on Ticketsmarter.com for the Pac-12 Coast-to-Coast Challenge.

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