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Mondelez International, Inc. (Nasdaq: MDLZ) is an American multinational leader in the confectionery, food, and beverage industry, headquartered in Chicago. Since its inception following the split from Kraft Foods North American grocery business in October 2012, Mondelez has established itself as a key player in the global snack food market.
The company generates annual revenues of approximately $26 billion and operates in around 160 countries. Mondelez's diverse product portfolio includes some of the world’s most beloved brands such as Oreo, Chips Ahoy, Halls, and Cadbury. As of the end of fiscal 2023, its business segments are divided into biscuits (49% of sales), chocolate (30%), gum/candy (12%), beverages (3%), and cheese and grocery items (6%). The geographical revenue distribution is also extensive, with over a third coming from developing markets, just more than a third from Europe, and the rest from North America.
In recent developments, Mondelez has joined the Hedera Council, focusing on pioneering distributed ledger technology (DLT) solutions to innovate digital transformation in supply chain management and enhance business processes. They are exploring projects like the SKUx digital payment system to offer real-time consumer offers and improve customer experiences.
Mondelez continues to engage in significant corporate social responsibility initiatives. Notably, the Sour Patch Kids brand has launched the 'Mischief for Change' scholarship program in partnership with the Thurgood Marshall College Fund, which supports students at Historically Black Colleges and Universities (HBCUs).
The company is also proactive in its marketing and community engagement efforts, as demonstrated by the recent 'The Art of (Re)Play' campaign by Oreo in Shanghai. This initiative blends artistic expressions inspired by traditional Chinese culture with modern elements to foster community interaction and promote well-being.
Financially, Mondelez posted robust earnings and free cash flow in the first quarter of 2024, credited to strong pricing execution and effective cost management. Their outlook for 2024 includes a projected organic net revenue growth of 3-5% and high single-digit adjusted EPS growth.
Mondelez’s commitment to sustainable practices is reflected in its progress toward environmental, social, and governance (ESG) goals. The company continues to invest in renewable energy, regenerative agricultural practices, and aims to achieve net-zero carbon emissions by 2050.
With a strong global presence and a focus on innovation and sustainability, Mondelez International is poised to continue leading the snack food industry, driving growth, and creating value for its stakeholders.
On April 5, 2023, SOUR PATCH KIDS announced its third annual "Mischief for Change" scholarship program, partnering with the Thurgood Marshall College Fund to offer $1 million in scholarships over five years to students at Historically Black Colleges and Universities (HBCUs). This initiative has already supported 21 students, emphasizing the brand's commitment to empowering future leaders. Additionally, the "Sample Our Schools" program invites HBCU marching band fans to create custom music mixes, promoting the diverse talents found in HBCUs. Applications for the scholarship are open until May 8, 2023.
Chips Ahoy! celebrates its 60th birthday with the Happiest Birthday Party, offering fans a unique experience aboard a private yacht in Miami. The brand is hosting a sweepstakes from March 13 to May 15, where two winners can enjoy a day filled with fun, including cookie-shaped water floaties, mocktails, and entertainment. Additionally, 300 participants will receive limited-edition birthday kits designed by streetwear artist Vandy The Pink. The brand is also launching its Chewy Confetti Cake Flavored Cookies to celebrate this milestone. For contest details, visit ChipsHappiestBirthday.com.
Mondelēz International highlights its leadership journey in Sweden and Finland through a recent press release. The Managing Director shares insights into the company's growth, emphasizing brand success and a commitment to sustainability, including an 88% reduction in CO2 emissions in transportation. The company's engagement with the Swedish football association aims to empower female coaches, fostering diversity and role models within the industry. The leadership team encourages aspiring women leaders to embrace challenges, stay curious, and seek diverse experiences for personal growth. Marabou, a beloved chocolate brand, also receives recognition.
Mondelēz International has announced a significant investment in renewable energy by signing a 12-year Virtual Power Purchase Agreement with GoldenPeaks Capital in Poland. This partnership will provide approximately 126 gigawatt hours of carbon-free electricity annually, contributing to Mondelēz's aim of achieving net zero greenhouse gas emissions by 2050. The initiative will offset the carbon footprint of eight production plants in Poland, saving over 1 million metric tons of CO2 during the agreement's duration. Energy production is set to commence in March 2023, supporting Mondelēz's ambition to create a more sustainable snacking company.
Mondelēz International released its fourth annual State of Snacking report, revealing that snacking remains a preferred choice over traditional meals for the fourth consecutive year. The report, developed with The Harris Poll, indicates that 71% of consumers snack at least twice daily, with 55% replacing meals with snacks. Notably, 78% of respondents report mindful snacking, and 72% prefer sustainable snack options. Amid rising costs, consumers still consider snacks essential, with many ready to pay a premium for sustainable products. The findings emphasize the evolving role of snacking in modern consumer habits, outlining a growing demand for responsible consumption.
The TRISCUIT Crackers brand has launched a new advertising campaign titled "Unapologetically Wholesome," featuring celebrity chef Gordon Ramsay. This initiative aims to celebrate authenticity and wholesome living, aligning with consumer preferences for real products. The campaign highlights the crunchiness and wholesome qualities of TRISCUIT Crackers and is designed to resonate with the brand's 120-year heritage. The advertisements will be showcased nationally on TV and across digital platforms, including Ramsay's TikTok, where he will engage with fans through unique recipes involving TRISCUIT Crackers.
Mondelēz International (Nasdaq: MDLZ) recently outlined its growth strategies at the 2023 CAGNY Conference. The company is focusing on its core categories, including well-known brands such as Oreo, Cadbury Dairy Milk, and Tate’s Bake Shop. The marketing and sales transformation aims to enhance consumer connectivity through a digital approach. CEO Dirk Van de Put emphasized a shift towards profit growth and executing high-return investments. Key strategies include driving execution in chocolate and snacks, enhancing brand strength, and pursuing growth-accretive M&A, backed by a robust 2022 revenue of approximately $31 billion.
On February 7, 2023, Mondelēz International (Nasdaq: MDLZ) announced that its leadership team, including Dirk Van de Put, Luca Zaramella, and Martin Renaud, will participate in the Consumer Analyst Group of New York (CAGNY) Conference on February 21 at 3:00 p.m. ET. A listen-only webcast will be available on the company's website, with a replay option provided afterwards. Mondelēz, with 2022 net revenues of approximately $31 billion, operates in over 150 countries, featuring renowned brands like Oreo, Cadbury, and Toblerone.
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