2025 Hot Wheels™ Legends Tour Opens Vehicle Submissions in the Global Hunt for the Next Hot Wheels® Die-cast
Hot Wheels has launched its 2025 Legends Tour, the world's largest traveling car show, opening submissions for custom car builders globally. The eighth annual tour will span 16 countries with 24 total stops, beginning April 26 in Tampa, Florida.
New for 2025, the tour introduces three regional finals covering Europe and the Middle East, Latin America, and the United States, with a virtual Global Grand Finale. The tour expands to include new stops in Benelux, Peru, and Turkey, with 10 events exclusively at Walmart locations throughout the US and one at Mattel Headquarters in El Segundo.
Vehicles will be judged on three key criteria: authenticity, creativity, and garage spirit. The winning custom car will be immortalized as a 1:64-scale Hot Wheels die-cast model and inducted into the Garage of Legends™. Events will feature interactive experiences including life-size cars, play spaces, and special edition products available exclusively at Walmart.
Hot Wheels ha lanciato il suo Tour delle Leggende 2025, il più grande show automobilistico itinerante al mondo, aprendo le iscrizioni per i costruttori di auto personalizzate a livello globale. L'ottavo tour annuale coprirà 16 paesi con 24 tappe totali, iniziando il 26 aprile a Tampa, Florida.
Novità per il 2025, il tour introduce tre finali regionali che coprono Europa e Medio Oriente, America Latina e Stati Uniti, con un finale globale virtuale. Il tour si espande per includere nuove tappe in Benelux, Perù e Turchia, con 10 eventi esclusivamente presso i punti vendita Walmart negli Stati Uniti e uno presso la sede della Mattel a El Segundo.
I veicoli saranno giudicati su tre criteri chiave: autenticità, creatività e spirito di garage. L'auto personalizzata vincente sarà immortalata come un modello in scala 1:64 di Hot Wheels e sarà inserita nel Garage delle Leggende™. Gli eventi presenteranno esperienze interattive tra cui auto a grandezza naturale, spazi di gioco e prodotti in edizione speciale disponibili esclusivamente presso Walmart.
Hot Wheels ha lanzado su Tour de Leyendas 2025, el mayor espectáculo automovilístico itinerante del mundo, abriendo las inscripciones para constructores de autos personalizados a nivel global. La octava gira anual abarcará 16 países con un total de 24 paradas, comenzando el 26 de abril en Tampa, Florida.
Novedad para 2025, el tour introduce tres finales regionales que cubren Europa y Medio Oriente, América Latina y Estados Unidos, con una Gran Final Global virtual. El tour se expande para incluir nuevas paradas en Benelux, Perú y Turquía, con 10 eventos exclusivamente en ubicaciones de Walmart en todo EE.UU. y uno en la sede de Mattel en El Segundo.
Los vehículos serán juzgados según tres criterios clave: autenticidad, creatividad y espíritu de taller. El auto personalizado ganador será inmortalizado como un modelo a escala 1:64 de Hot Wheels y será incluido en el Garage de Leyendas™. Los eventos contarán con experiencias interactivas que incluyen autos a tamaño real, espacios de juego y productos de edición especial disponibles exclusivamente en Walmart.
핫휠스가 2025 레전드 투어를 시작했습니다. 이는 세계에서 가장 큰 이동 자동차 쇼로, 전 세계 맞춤형 자동차 제작자들을 위한 신청을 받습니다. 제8회 연례 투어는 16개국에서 총 24개의 정거장을 포함하며, 4월 26일 플로리다주 탬파에서 시작됩니다.
2025년의 새로운 점은 유럽과 중동, 라틴 아메리카, 미국을 아우르는 세 개의 지역 결선이 도입되며, 가상 글로벌 그랜드 피날레가 있습니다. 투어는 베네룩스, 페루, 터키에 새로운 정거장을 포함하여 확장되며, 미국 전역의 월마트 매장에서 독점적으로 10개의 이벤트와 엘 세군도에 있는 마텔 본사에서 하나의 이벤트를 진행합니다.
차량은 세 가지 주요 기준인 진정성, 창의성 및 차고 정신에 따라 평가됩니다. 우승한 맞춤형 자동차는 핫휠스 1:64 스케일 다이캐스트 모델로 영원히 남게 되며, 레전드 차고™에 헌액됩니다. 이벤트에서는 실물 크기의 자동차, 놀이 공간 및 월마트에서만 제공되는 특별판 제품을 포함한 인터랙티브한 경험이 제공됩니다.
Hot Wheels a lancé sa tournée des légendes 2025, le plus grand salon automobile itinérant au monde, ouvrant les soumissions pour les constructeurs de voitures personnalisées à l'échelle mondiale. La huitième tournée annuelle s'étendra sur 16 pays avec un total de 24 arrêts, débutant le 26 avril à Tampa, en Floride.
Nouvelle pour 2025, la tournée introduit trois finales régionales couvrant l'Europe et le Moyen-Orient, l'Amérique latine et les États-Unis, avec une grande finale mondiale virtuelle. La tournée s'élargit pour inclure de nouveaux arrêts au Benelux, au Pérou et en Turquie, avec 10 événements exclusivement dans des magasins Walmart à travers les États-Unis et un à la siège de Mattel à El Segundo.
Les véhicules seront jugés selon trois critères clés : authenticité, créativité et esprit de garage. La voiture personnalisée gagnante sera immortalisée sous forme de modèle en métal de Hot Wheels au 1:64 et sera intronisée au Garage des Légendes™. Les événements proposeront des expériences interactives, y compris des voitures à taille réelle, des espaces de jeu et des produits en édition spéciale disponibles uniquement chez Walmart.
Hot Wheels hat seine 2025 Legends Tour gestartet, die größte reisende Automobilausstellung der Welt, und eröffnet die Einsendungen für individuelle Autobauer weltweit. Die achte jährliche Tour wird 16 Länder mit insgesamt 24 Stopps umfassen und beginnt am 26. April in Tampa, Florida.
Neu für 2025 führt die Tour drei regionale Finales ein, die Europa und den Nahen Osten, Lateinamerika und die Vereinigten Staaten abdecken, mit einem virtuellen globalen Finale. Die Tour erweitert sich um neue Stopps in Benelux, Peru und der Türkei, mit 10 Veranstaltungen ausschließlich an Walmart-Standorten in den USA und einer in der Mattel-Zentrale in El Segundo.
Fahrzeuge werden nach drei Hauptkriterien bewertet: Authentizität, Kreativität und Garage-Geist. Das siegreiche individuelle Auto wird als 1:64 Maßstab Hot Wheels Modell verewigt und in die Garage der Legenden™ aufgenommen. Die Veranstaltungen bieten interaktive Erlebnisse, darunter lebensgroße Autos, Spielräume und spezielle Produkte, die ausschließlich bei Walmart erhältlich sind.
- Global expansion into new markets (Benelux, Peru, Turkey) indicates business growth
- Partnership continuation with Walmart provides strong retail distribution channel
- Exclusive product offerings at Walmart stores create additional revenue stream
- None.
- The world’s largest traveling car show will travel to 16 countries with 24 total stops on a mission to select the next Hot Wheels die-cast model
-
The eighth annual Hot Wheels Legends Tour begins April 26 at a
Tampa, Fla. area Walmart location
-
New for 2025, the Tour will feature three regional finals, including
Europe and theMiddle East ,Latin America andthe United States , concluding with a virtual Global Grand Finale
- Vehicle submissions are now open for the 2025 Hot Wheels Legends Tour at HotWheelsLegends.com
Submissions for the 2025 Hot Wheels Legends Tour presented by Mobil 1 are officially open to custom car builders around the world who want a chance to have their car made into a Hot Wheels die-cast car and inducted into the Garage of Legends™.
Building off the enthusiasm and drive displayed by Hot Wheels fans and car enthusiasts around the world, the 2025 Hot Wheels Legends Tour has expanded to include new stops in Benelux,
New for 2025, the culmination of the tour will become more global in nature with three distinct regional finals -
Hot Wheels will celebrate its ongoing partnership with Walmart by bringing back the
“What began as a series of
Each of this year’s expected vehicle entries will be assessed by a panel of Hot Wheels designers and local celebrity judges. The vehicles competing to join the prestigious Garage of Legends, a collection of the brand’s most iconic and historic vehicles, will be evaluated based on three key categories:
- Authenticity – Hot Wheels vehicles stand out from the crowd and the judges expect the next entry to the Garage of Legends to continue pushing the boundaries of automotive design.
- Creativity – The judges want to see unique and exciting projects that also exude purpose-built performance.
- Garage Spirit – It should be evident to the judges that early mornings, late nights, grit, and determination went into the project.
The
2025 Hot Wheels Legends Tour dates include:
-
April 26: Event at Walmart in
Tampa, Fla. -
April 19: Event in the
United Arab Emirates -
May 3: Event at Walmart in
Atlanta, Georgia -
May 17: Event at Walmart in
Charlotte, North Carolina -
May 31: Event at Walmart in
Detroit, Michigan -
June 6: Event in
France -
June 27: Event in
Germany -
June 28: Event at Walmart in
Milwaukee, Wisconsin -
July 12: Event at Walmart in
Kansas City, KS -
July 26: Event at Walmart in
Austin, Texas -
August 2: Event at Walmart in
Houston, Texas - September 12: Event in Benelux
-
September 20: Event at Walmart in
Las Vegas, Nevada -
September 20: Event in
Spain /Portugal -
September 27: Event at Walmart in
San Diego, California -
October 4: Event at Hot Wheels Headquarters in
El Segundo, California
More events in
Previous champions include the inaugural 2018-winning 2 JetZ™, 2019-winning THE NASH™, 2020-winning 1970 Pontiac® Firebird™, 2021-winning 1969 Volvo P1800 Gasser, 2022-winning “Texas Toot” 1992 Autozam Scrum micro truck, 2023-winning "Chimera” 1990 Mazda MX-5 roadster, and last year’s 2024 winner, a 1968 Baufer-Ford Falcon Sport Prototype nicknamed "La Liebre."
About Mattel
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends™, UNO®, Masters of the Universe®, Matchbox®, Monster High®, MEGA® and Polly Pocket®, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential. Visit us at mattel.com.
About Mobil 1
For over 50 years, the Mobil 1 brand has been trusted by drivers to keep their engines running like new. Our products exceed the toughest standards of vehicle manufacturers—so drivers can get the most out of their time behind the wheel. Join the Mobil 1 DR1VRS Clubsm at http://loveofdriving.us for exclusive offers and celebrate the love of driving with @Mobil1 on Instagram.
MAT-W
View source version on businesswire.com: https://www.businesswire.com/news/home/20250319941245/en/
Source: Mattel
FAQ
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