LiveOne’s LiveZone Daily Approved as Official Discover Partner on Snapchat
LiveOne (NASDAQ: LVO) has announced that its music and pop-culture news show, LiveZone Daily, has joined Snapchat as a Discover Partner, targeting its 363 million daily active users. The show has recently gained 20 million views and 1.5 million engagements on TikTok in just 60 days, showcasing its rapid growth. Since its launch in 2018, LiveZone has amassed over 117 million views and garnered significant attention through exclusive interviews with top artists. LiveOne indicated excitement over expanding its reach through Snapchat, aiming to attract a younger audience seeking entertainment news.
- LiveZone Daily has joined Snapchat as a Discover Partner, increasing visibility to 363 million users.
- The show amassed over 20 million views and 1.5 million engagements on TikTok in 60 days.
- LiveZone has reached over 117 million views since its launch, indicating strong audience interest.
- None.
LiveZone Breaks Over 1 Billion Engagements
Expands Distribution and Revenue of LiveZone Daily Starring Chelsea Briggs to Snapchat’s 363 Million Daily Active Users Worldwide
LiveZone Daily Amassed 20 Million Views and 1.5 Million Engagements on TikTok in Last 60 Days
Los Angeles, CA, March 13, 2023 (GLOBE NEWSWIRE) -- via NewMediaWire – LiveOne (NASDAQ: LVO), an award-winning, creator-first, music, entertainment and technology platform, announced today that LiveZone Daily, LiveOne's daily music and pop-culture news show, has joined Snapchat as a Discover Partner in order to expand its audience and reach to millions of younger entertainment-seeking fans. Earlier this month, LiveZone Daily kicked off its daily music news bites on Snapchat Discover to Snapchat’s 363 million daily active users.
LiveZone Daily is a social media spinoff from LiveOne’s LiveZone, which launched in 2018 as a livestreaming music news show reporting directly from music festivals around the world. The show provided exclusive live interviews with artists and real-time coverage from on-stage, backstage and out among the music fans, all livestreamed on LiveOne. From 2018-2022, LiveZone’s views soared to over 117 million, providing over 15 million views for multiple iHeart Festivals and over 77 million views for LiveOne-produced events, including Music Lives, Music Lives On and Social Gloves.
Launched on TikTok in 2022, LiveZone Daily has skyrocketed to well over 20 million views and over 1.5 million engagements in the last 60 days, with multiple videos garnering over 2-9 million views. Gaining over 280K followers in the past year, LiveZone Daily is one of the fastest growing music news shows on TikTok that features breaking music news, exclusive artist interviews, festival and awards show coverage, and 24/7 entertainment news updates.
The show's on-camera host, Radio and TV personality and pop culture/lifestyle enthusiast Chelsea Briggs (Billboard, AMP Radio, HollywireTV) has made headlines over the last 11+ years interviewing hundreds of indie and major label artists, including Madonna, Dolly Parton, Billie Eilish, Adele, Alicia Keys, Pink, Olivia Rodrigo, Selena Gomez, Luke Bryan, Saweetie, Nickelback, just to name a few.
Snapchat reported having 107.9 million users in the US, making it the second-largest market after India, which has 144.4 million users. Briggs expressed excitement about expanding LiveZone Daily to Snapchat, stating, “This is an exciting step for LiveZone to branch out, and we are thrilled to join with Snapchat in helping us launch into a whole new stratosphere of viewers.”
About LiveZone
All the music news you need, crammed into one handy place. The LiveZone crew digs deep into the biggest stories impacting the worlds of music and pop culture.
About Snapchat
Snapchat began as a platform for private photo sharing but has since expanded to include video sharing, live video chatting, messaging, Bitmoji avatars, and "Stories" that can be shared with all followers. As of December 2022, Snapchat has 363 million daily active users, with the largest user base in India at 144.35 million and 107.9 million in the US. Snapchat has more female users than male, and users aged 18-24 make up the largest advertising audience. Snapchat's global yearly revenue for 2021 was
(Sources: Pocket-lint and The Social Shepherd)
About LiveOne, Inc.
Headquartered in Los Angeles, California, LiveOne, Inc. (NASDAQ: LVO) (the "Company") is an award-winning, creator-first, music, entertainment and technology platform focused on delivering premium experiences and content worldwide through memberships and live and virtual events. The Company's wholly-owned subsidiaries include Slacker Radio, a membership music streaming service, and PodcastOne, which generates more than 2.3 billion downloads per year, 350+ hours distributed weekly, and 14M+ monthly unique listeners. Nearly all new Tesla EVs sold in the U.S. come with a paid membership to LiveOne’s Slacker Radio (that now includes PodcastOne) which is paid by Tesla. As of March 3, 2023, the Company has accrued a paid and free ad-supported membership base of approximately 2.85 million**. The Company was awarded Best Live Moment by Digiday for its “Social Gloves” PPV Event, and has been a finalist for 8 more awards, including Best Live Event, Best Virtual Event, Best Overall Social Media Excellence, and Best Original Programming from Cynopsis and Digiday. As of February 9, 2023, the Company has streamed over 2,900 artists, has a library of 30 million songs, 600 curated radio stations, over 300 podcasts/vodcasts, hundreds of pay-per-views, personalized merchandise, released music-related NFTs, and created a valuable connection between fans, brands, and bands. The Company's other wholly-owned subsidiaries include React Presents, PPVOne, Gramophone Media, Palm Beach Records, Custom Personalization Solutions, and LiveXLive. LiveOne is available on iOS, Android, Roku, Apple TV, Amazon Fire, and through OTT, STIRR, and XUMO. For more information, visit liveone.com and follow us on Facebook, Instagram, TikTok, and Twitter at @liveone.
Forward-Looking Statements
All statements other than statements of historical facts contained in this press release are "forward-looking statements," which may often, but not always, be identified by the use of such words as "may," "might," "will," "will likely result," "would," "should," "estimate," "plan," "project," "forecast," "intend," "expect," "anticipate," "believe," "seek," "continue," "target" or the negative of such terms or other similar expressions. These statements involve known and unknown risks, uncertainties and other factors, which may cause actual results, performance or achievements to differ materially from those expressed or implied by such statements, including: the Company's reliance on one key customer for a substantial percentage of its revenue; the Company's ability to consummate any proposed financing, acquisition, spin-out, special dividend, distribution or transaction, including the proposed special dividend and spin-out of PodcastOne, Slacker or its pay-per-view business, the timing of the consummation of such proposed event, including the risks that a condition to consummation of such event would not be satisfied within the expected timeframe or at all, or that the consummation of any proposed financing, acquisition, spin-out, special dividend, distribution or transaction will not occur or whether any such event will enhance shareholder value; PodcastOne's or Slacker’s ability to list on a national exchange; the Company's ability to continue as a going concern; the Company's ability to attract, maintain and increase the number of its users and paid members; the Company identifying, acquiring, securing and developing content; the Company's intent to repurchase shares of its common stock from time to time under its announced stock repurchase program and the timing, price, and quantity of repurchases, if any, under the program; the Company's ability to maintain compliance with certain financial and other covenants; the Company successfully implementing its growth strategy, including relating to its technology platforms and applications; management's relationships with industry stakeholders; the effects of the global Covid-19 pandemic; uncertain and unfavorable outcomes in legal proceedings; changes in economic conditions; competition; risks and uncertainties applicable to the businesses of the Company's subsidiaries; and other risks, uncertainties and factors including, but not limited to, those described in the Company's Annual Report on Form 10-K for the fiscal year ended March 31, 2022, filed with the U.S. Securities and Exchange Commission (the "SEC") on June 29, 2022, Quarterly Report on Form 10-Q for the fiscal quarter ended December 31, 2022, filed with the SEC on February 14, 2023, and in the Company's other filings and submissions with the SEC. These forward-looking statements speak only as of the date hereof, and the Company disclaims any obligations to update these statements, except as may be required by law. The Company intends that all forward-looking statements be subject to the safe-harbor provisions of the Private Securities Litigation Reform Act of 1995.
** Included in the total number of paid members for the reported periods are certain members which are the subject of a contractual dispute. LiveOne is currently not recognizing revenue related to these members.
LiveOne IR Contact:
(310) 601-2505
ir@LiveOne.com
LiveOne Press Contacts:
LiveOne
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