Life Time Launches All-New 60XT Challenge with $200,000 in Grand Prizes on the Line, Including $10K Cash for Top Five Finishers
Life Time (NYSE: LTH) has announced the launch of its new 60XT Challenge, an eight-week body transformation competition starting March 24, 2025. The challenge is available to members across its 175+ athletic country clubs in North America.
Participants will receive a one-on-one training session with a Life Time Dynamic Personal Trainer and exclusive perks. The program offers substantial prizes totaling over $200,000 in value, with the top five finishers receiving $10,000 cash each, along with premium rewards including a resort trip, fitness equipment, and various brand partnerships.
The challenge runs through May 22, with winners selected based on before/after photos and transformation stories. Ten finalists will be chosen by an expert committee, followed by online voting, with grand prize winners announced in late June.
Life Time (NYSE: LTH) ha annunciato il lancio della sua nuova 60XT Challenge, una competizione di trasformazione corporea della durata di otto settimane che inizierà il 24 marzo 2025. La sfida è disponibile per i membri dei suoi oltre 175 club sportivi in Nord America.
I partecipanti riceveranno una sessione di allenamento individuale con un Personal Trainer Dinamico di Life Time e vantaggi esclusivi. Il programma offre premi significativi per un valore totale superiore a $200,000, con i primi cinque classificati che riceveranno ciascuno $10,000 in contanti, insieme a premi di alta qualità tra cui un viaggio in un resort, attrezzature fitness e varie collaborazioni con marchi.
La sfida si svolgerà fino al 22 maggio, con i vincitori selezionati in base a foto prima/dopo e storie di trasformazione. Dieci finalisti saranno scelti da una commissione di esperti, seguiti da un voto online, con i vincitori del grande premio annunciati a fine giugno.
Life Time (NYSE: LTH) ha anunciado el lanzamiento de su nuevo 60XT Challenge, una competencia de transformación corporal de ocho semanas que comenzará el 24 de marzo de 2025. El desafío está disponible para los miembros de sus más de 175 clubes atléticos en América del Norte.
Los participantes recibirán una sesión de entrenamiento individual con un Entrenador Personal Dinámico de Life Time y beneficios exclusivos. El programa ofrece premios sustanciales con un valor total de más de $200,000, siendo los cinco primeros clasificados premiados con $10,000 en efectivo cada uno, además de recompensas premium que incluyen un viaje a un resort, equipo de fitness y diversas colaboraciones con marcas.
El desafío se llevará a cabo hasta el 22 de mayo, con los ganadores seleccionados en base a fotos de antes/después y relatos de transformación. Diez finalistas serán elegidos por un comité de expertos, seguidos de una votación en línea, con los ganadores del gran premio anunciados a finales de junio.
라이프 타임 (NYSE: LTH)이 새로운 60XT 챌린지의 시작을 발표했습니다. 이는 2025년 3월 24일부터 시작되는 8주간의 신체 변형 대회입니다. 이 챌린지는 북미에 있는 175개 이상의 스포츠 클럽 회원들에게 제공됩니다.
참가자들은 라이프 타임의 다이내믹 퍼스널 트레이너와의 1:1 훈련 세션과 독점적인 혜택을 받게 됩니다. 이 프로그램은 총 $200,000 이상의 상당한 상금을 제공하며, 상위 5명의 수상자는 각 $10,000의 현금을 받게 되며, 리조트 여행, 피트니스 장비, 다양한 브랜드 파트너십을 포함한 프리미엄 보상도 포함됩니다.
챌린지는 5월 22일까지 진행되며, 수상자는 전후 사진과 변형 이야기를 기반으로 선정됩니다. 10명의 결선 진출자가 전문가 위원회에 의해 선정되며, 이후 온라인 투표가 진행되고, 6월 말에 최종 수상자가 발표됩니다.
Life Time (NYSE: LTH) a annoncé le lancement de son nouveau 60XT Challenge, un concours de transformation corporelle de huit semaines qui débutera le 24 mars 2025. Le défi est accessible aux membres de ses plus de 175 clubs sportifs en Amérique du Nord.
Les participants bénéficieront d'une séance d'entraînement individuelle avec un entraîneur personnel dynamique de Life Time et d'avantages exclusifs. Le programme offre des prix substantiels d'une valeur totale de plus de $200,000, les cinq premiers recevant chacun $10,000 en espèces, ainsi que des récompenses premium comprenant un voyage dans un resort, du matériel de fitness et divers partenariats de marque.
Le défi se déroulera jusqu'au 22 mai, avec des gagnants sélectionnés sur la base de photos avant/après et d'histoires de transformation. Dix finalistes seront choisis par un comité d'experts, suivis d'un vote en ligne, avec les grands gagnants annoncés fin juin.
Life Time (NYSE: LTH) hat den Start seiner neuen 60XT Challenge angekündigt, einem achtwöchigen Körpertransformationswettbewerb, der am 24. März 2025 beginnt. Die Herausforderung steht Mitgliedern in über 175 Sportclubs in Nordamerika zur Verfügung.
Teilnehmer erhalten eine persönliche Trainingseinheit mit einem Dynamischen Personal Trainer von Life Time sowie exklusive Vorteile. Das Programm bietet erhebliche Preise im Gesamtwert von über $200,000, wobei die fünf besten Teilnehmer jeweils $10,000 in bar erhalten, zusätzlich zu hochwertigen Belohnungen, darunter eine Reise in ein Resort, Fitnessgeräte und verschiedene Markenpartnerschaften.
Die Herausforderung läuft bis zum 22. Mai, wobei die Gewinner anhand von Vorher/Nachher-Fotos und Transformationsgeschichten ausgewählt werden. Zehn Finalisten werden von einem Expertengremium ausgewählt, gefolgt von einer Online-Abstimmung, mit den Hauptpreisträgern, die Ende Juni bekannt gegeben werden.
- Launch of new revenue-generating fitness program across 175+ locations
- Significant prize pool of $200,000 could drive strong member participation
- Program builds on successful 12-year track record of 60day Challenges
- Substantial prize costs may impact quarterly expenses
- Program to existing members only, restricting potential revenue
Eight-week training plan offers participants a chance to transform their health—and compete for prizes
The Challenge kicks off March 24, and registration is now open via the Life Time app or in club for the eight-week paid body transformation competition. It's open to all Life Time members from each of its more than 175 athletic country clubs throughout
To set challengers up for success, Life Time experts have created an eight-week plan with participants receiving a one-on-one training session with a Life Time Dynamic Personal Trainer, exclusive participant perks and a chance to win big. The 60XT Challenge is targeted for those seeking structure and support to achieve a total body health transformation. The name stands for the length of challenge (60 days) and (X) being a multiplier to transformation (T).
"The Life Time 60XT Challenge is about more than a physical transformation, it's about building lasting habits that go beyond the 60 days to create healthy, happy and strong lives," said Danny King, Director of Performance and Recovery at Life Time. "Every day we're inspired by incredible member stories and this Challenge comes at a time when we know people may need extra motivation before summer. We can't wait to support those who are ready to take charge of their wellness with 60XT."
At the end of the Challenge, participants have the option to submit their success story for a chance to win prize packages with a value starting at
Grand prize winners will be selected from an expert committee who will judge those who wish to enter for the grand prizes. Ten finalists will be selected, determined on "before" and "after" photos and a written essay about the participants transformation story. The finalists will then be included in an online voting process, with grand prize winners announced at the end of June. The 60XT Challenge kicks off on March 24, and runs through May 22.
The top five finishers will receive a multitude of prizes including:
$10,000 - 4-night all-inclusive Breathless Resorts & Spa trip for 2 adults
- The Plunge Modern with Evolve Pro Chiller
- Normatec Elite Boots
- Hypervolt Pro
- Hypersphere
- Garmin Forerunner 965
- Kenetik product—6 month supply
- LSKD Gift Card
- Ten Thousand Gift Card
- LT Gift Card provided by CHOMPS
- DEXCOM Stelo Glucose Biosensor 3-month supply
- Xero shoes
60XT Challenge registration is open for Life Time club members on the Life Time app, or in-person by talking to a Life Time Dynamic Personal Trainer. The program builds off the success of Life Time's prior 60day Challenges, which helped tens of thousands of Life Time members find success for more than 12 years. For those who want to join Life Time, they can visit www.lifetime.life/join or their local location.
For more information about Life Time, visit www.lifetime.life or follow on social media at Facebook, the Life Time Trainers Instagram and LinkedIn.
About Life Time
Life Time (NYSE: LTH) empowers people to live healthy, happy lives through its portfolio of more than 175 athletic country clubs across
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SOURCE Life Time, Inc.
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