STOCK TITAN

Barney Financial Services Joins LPL Financial, Returns to JFC Advisor Network

Rhea-AI Impact
(Low)
Rhea-AI Sentiment
(Very Positive)
Tags
Rhea-AI Summary

LPL Financial announced that Barney Financial Services has joined its platforms, serving approximately $200 million in advisory, brokerage, and retirement assets. Founded in 1997 by Ronald Eckloff, Barney Financial aims to enhance client service through innovative technology and increased support after rejoining JFC Advisor Network. The team prioritizes proactive financial planning for retirees. LPL welcomes the team, citing the value of its resources and commitment to advisor independence as key benefits for their clients.

Positive
  • Barney Financial Services brings approximately $200 million in advisory, brokerage, and retirement assets to LPL.
  • The firm's move enhances its client service through innovative technology and improved back office support.
  • Barney Financial focuses on proactive financial planning, addressing the needs of retirees and pre-retirees.
Negative
  • None.

CHARLOTTE, N.C., Nov. 02, 2022 (GLOBE NEWSWIRE) -- LPL Financial LLC announced today that the team at Barney Financial Services has joined LPL Financial’s broker-dealer, RIA and custodial platforms, aligned with JFC Advisor Network. They reported having served approximately $200 million in advisory, brokerage and retirement assets*, and join LPL from Securities America, part of the Advisor Group network of broker-dealers.

The Kearney, Neb. team, which celebrated its 25th anniversary last month, was founded by financial advisor Ronald Eckloff CFP® in 1997. A member of Kingdom Advisors, Eckloff established the faith-based practice with a mission to help clients use their “God-given resources in the very best way possible.” He is joined by his daughter Emily Jameson CFP®, who is a partner and financial advisor, along with Amy Bettles, partner and client services manager. The team also includes four office support staff members.

“We take a proactive financial planning approach and prepare a complete financial analysis to ensure that each client’s investment choices best fit their needs and goals,” Eckloff said. “Our clients are predominantly retirees and pre-retirees, typically saving for the future or wanting to make sure their money will last throughout retirement. And that’s our No. 1 priority – to help them take care of themselves and their family.”

Each member of the Barney Financial team was born and raised in Central Nebraska and they all have deep roots in the community. Eckloff has held leadership roles in the Kearney YMCA Board, Kearney Evangelical Free Church, CHI Good Samaritan Foundation Board and Buffalo County CASA. Jameson is active in the Kearney Young Professionals Network, a local chapter of Business Network International (BNI), Kearney Evangelical Free Church, the Kearney YMCA and has served on the board of the Kearney Area Children’s Museum. Bettles is involved in the Kearney Area Chamber of Commerce and First Baptist Church.

Looking to enhance their practice with innovative technology and increased back office support, the team decided to rejoin JFC Advisor Network and move to LPL. “We were previously with JFC for nearly 15 years up until a couple of years ago, so we’re rejoining old friends,” Eckloff said.

“We believe the innovative capabilities and more responsive support from LPL and JFC will be a step forward for our practice and allow us to provide better service to our clients,” Jameson said. “The technology, such as the account opening process and consolidated statements, will enhance the client experience, simplify processes and streamline operations, ultimately giving us more time to spend taking care of our clients.”

JFC Advisor Network President Jack Connealy stated, “We are thrilled to be supporting Ron Eckloff, Emily Jameson, Amy Bettles and the entire team at Barney Financial Services once more. The family business led by Ron, Emily and Amy is truly remarkable and their devotion to their clients is unrivaled. We could not be prouder that this group has recognized the value offered by JFC and have chosen to resume our partnership. Our goal is to deliver the best experience in the industry by providing personalized comprehensive support backed by the industry leading platforms and technology provided by LPL, and we look forward to supporting the continued growth and success of Barney Financial Services.”

Scott Posner, LPL Executive Vice President, Business Development, added, “We welcome Ron, Emily, Amy and their entire team to the LPL community, and it’s wonderful to see them reunite with their friends at JFC. We’re thrilled they chose to move to LPL and that they see the value in the market-leading resources and capabilities our advisors can access to enable their growth and provide differentiated experiences to clients. We will continue to invest and innovate to deliver value to their clients and business. We wish Barney Financial Services and JFC Advisor Network great success for years to come.”

Related

Advisors, find an LPL business development representative near you.

About LPL Financial
LPL Financial (Nasdaq: LPLA) was founded on the principle that the firm should work for the advisor, and not the other way around. Today, LPL is a leader in the markets we serve,** supporting nearly 21,000 financial advisors, and approximately 1,100 institution-based investment programs and 500 independent RIA firms nationwide. We are steadfast in our commitment to the advisor-centered model and the belief that Americans deserve access to personalized guidance from a financial advisor. At LPL, independence means that advisors have the freedom they deserve to choose the business model, services, and technology resources that allow them to run their perfect practice. And they have the freedom to manage their client relationships, because they know their clients best. Simply put, we take care of our advisors, so they can take care of their clients.

*Value approximated based on asset and holding details provided to LPL from year-end 2021.

**Top RIA custodian (Cerulli Associates, 2020 U.S. RIA Marketplace Report); No. 1 Independent Broker-Dealer in the U.S. (Based on total revenues, Financial Planning magazine 1996-2022); among third-party providers of brokerage services to banks and credit unions, No. 1 in AUM Growth from Financial Institutions; No. 1 in Market Share of AUM from Financial Institutions; No. 1 in Market Share of Revenue from Financial Institutions; No. 1 on Financial Institution Market Share; No. 1 on Share of Advisors. (2021-2022 Kehrer Bielan Research & Consulting Annual TPM Report). Fortune 500 as of June 2021.

LPL and its affiliated companies provide financial services only from the United States.
Securities and advisory services offered through LPL Financial, a registered investment advisor. Member FINRA/SIPC. Barney Financial Services, JFC Advisor Network, Kingdom Advisors and LPL Financial are separate entities.

Throughout this communication, the terms “financial advisors” and “advisors” are used to refer to registered representatives and/or investment advisor representatives affiliated with LPL Financial LLC.

We routinely disclose information that may be important to shareholders in the “Investor Relations” or “Press Releases” section of our website.

Connect with Us!

https://twitter.com/lpl

https://www.linkedin.com/company/lpl-financial

https://www.facebook.com/LPLFinancialLLC

https://www.youtube.com/user/lplfinancialllc

Media Contact:
Media.relations@LPLFinancial.com
(704) 996-1840


FAQ

What is the significance of Barney Financial Services joining LPL Financial?

Barney Financial Services is bringing approximately $200 million in assets to LPL, enhancing its capabilities and client services.

When did Barney Financial Services join LPL Financial?

Barney Financial Services joined LPL Financial on November 2, 2022.

What are the expected benefits of Barney Financial's move to LPL Financial?

The team expects improved technology, increased back office support, and enhanced client service as benefits of their move.

Who founded Barney Financial Services?

Barney Financial Services was founded by Ronald Eckloff in 1997.

What is the focus of Barney Financial Services after joining LPL?

Barney Financial Services prioritizes proactive financial planning, especially for retirees and pre-retirees.

LPL Financial Holdings Inc.

NASDAQ:LPLA

LPLA Rankings

LPLA Latest News

LPLA Stock Data

24.33B
73.63M
0.68%
97.11%
1.21%
Capital Markets
Security & Commodity Brokers, Dealers, Exchanges & Services
Link
United States of America
SAN DIEGO