Lowe's Welcomes Its First Female Athlete Anna Cockrell to the Lowe's Home Team and Partners with USA Track & Field
Lowe's (LOW) has announced a partnership with Charlotte-based track and field star Anna Cockrell, making her the first female athlete to join the Lowe's Home Team. This move follows successful collaborations with other high-profile athletes, including Lionel Messi. Cockrell, a gold medalist and Olympian, joins a roster of notable sports figures on the team.
To celebrate its partnership with USA Track & Field, Lowe's will offer a free American flag to the first 50 eligible loyalty program members at local stores on July 27, 2024. This initiative aligns with Lowe's commitment to community engagement and customer appreciation. The company's Home Team has been actively involved in nationwide community initiatives since 2020, working alongside professional athletes, associates, and contractors.
Lowe's (LOW) ha annunciato una collaborazione con la stella dell'atletica leggera di Charlotte, Anna Cockrell, che diventa la prima atleta donna a unirsi al Lowe's Home Team. Questo passo segue alle collaborazioni di successo con altri atleti di alto profilo, tra cui Lionel Messi. Cockrell, medaglia d'oro e olimpionica, si unisce a un roster di figure sportive di rilievo nel team.
Per celebrare la sua partnership con il USA Track & Field, Lowe's offrirà una bandiera americana gratuita ai primi 50 membri idonei del programma di fedeltà nei negozi locali il 27 luglio 2024. Questa iniziativa si allinea con l'impegno di Lowe's per il coinvolgimento della comunità e l'apprezzamento dei clienti. Il team Home di Lowe's è stato attivamente coinvolto in iniziative comunitarie a livello nazionale dal 2020, lavorando insieme ad atleti professionisti, associati e appaltatori.
Lowe's (LOW) ha anunciado una colaboración con la estrella de atletismo de Charlotte, Anna Cockrell, convirtiéndose en la primera atleta mujer en unirse al equipo de Lowe's Home Team. Este movimiento sigue las colaboraciones exitosas con otros atletas de alto perfil, incluyendo a Lionel Messi. Cockrell, medallista de oro y olímpica, se une a una lista de figuras deportivas notables en el equipo.
Para celebrar su asociación con USA Track & Field, Lowe's ofrecerá una bandera estadounidense gratuita a los primeros 50 miembros elegibles del programa de lealtad en las tiendas locales el 27 de julio de 2024. Esta iniciativa se alinea con el compromiso de Lowe's hacia el compromiso comunitario y la apreciación del cliente. El equipo Home de la compañía ha estado involucrado activamente en iniciativas comunitarias a nivel nacional desde 2020, trabajando junto a atletas profesionales, asociados y contratistas.
Lowe's (LOW)는 샬럿 출신의 육상 스타인 안나 콕렐과 파트너십을 맺었다고 발표하였으며, 그녀는 Lowe's Home Team에 합류한 첫 여성 운동선수가 됩니다. 이 결정은 리오넬 메시를 포함한 다른 유명 운동선수들과의 성공적인 협업에 이어진 것입니다. 금메달리스트이자 올림피언인 콕렐은 팀의 저명한 스포츠 인물 목록에 합류합니다.
USA Track & Field와의 파트너십을 축하하기 위해, Lowe's는 2024년 7월 27일 지역 매장에서 첫 50명의 적격 로열티 프로그램 회원에게 무료 미국 국기를 제공합니다. 이 이니셔티브는 Lowe's의 지역 사회 참여 및 고객 감사를 향한 헌신과 일치합니다. 회사의 Home Team은 2020년부터 전문 운동선수, 직원, 계약자와 함께 국가적 지역 사회 이니셔티브에 적극적으로 참여하고 있습니다.
Lowe's (LOW) a annoncé un partenariat avec la star de l'athlétisme de Charlotte, Anna Cockrell, faisant d'elle la première athlète femme à rejoindre le Lowe's Home Team. Ce geste fait suite à des collaborations réussies avec d'autres athlètes de haut profil, y compris Lionel Messi. Cockrell, médaillée d'or et olympienne, rejoint une liste de personnalités sportives notables dans l'équipe.
Pour célébrer son partenariat avec USA Track & Field, Lowe's offrira une drapeau américain gratuit aux 50 premiers membres éligibles du programme de fidélité dans les magasins locaux le 27 juillet 2024. Cette initiative s'aligne avec l'engagement de Lowe's envers l'engagement communautaire et l'appréciation des clients. L'équipe Home de l'entreprise est active dans des initiatives communautaires nationales depuis 2020, travaillant aux côtés d'athlètes professionnels, d'employés et d'entrepreneurs.
Lowe's (LOW) hat eine Partnerschaft mit der in Charlotte ansässigen Leichtathletin Anna Cockrell angekündigt und macht sie zur ersten weiblichen Sportlerin im Lowe's Home Team. Dieser Schritt folgt erfolgreichen Kooperationen mit anderen prominenten Sportlern, darunter Lionel Messi. Cockrell, die Olympiasiegerin und Goldmedaillengewinnerin ist, reiht sich in ein Team von bemerkenswerten Sportpersönlichkeiten ein.
Um die Partnerschaft mit USA Track & Field zu feiern, wird Lowe's am 27. Juli 2024 in lokalen Geschäften der ersten 50 berechtigten Mitglieder des Treueprogramms eine kostenlose amerikanische Flagge anbieten. Diese Initiative entspricht dem Engagement von Lowe's für die Gemeinschaft und die Wertschätzung der Kunden. Das Home Team des Unternehmens ist seit 2020 aktiv an landesweiten Gemeinschaftsinitiativen beteiligt, arbeitet mit Profisportlern, Mitarbeitern und Auftragnehmern zusammen.
- Partnership with Olympic athlete Anna Cockrell may enhance brand visibility and appeal
- Free American flag promotion for loyalty members could boost store traffic and customer engagement
- Continued expansion of the Lowe's Home Team with high-profile athletes may increase marketing reach
- None.
To Celebrate its Partnership with
Cockrell won the gold medal in the women's 400 meters hurdles event, with a personal best of 55.20s, at the 2016 IAAF World U20 Championships held in Bydgoszcz,
"As a brand that is committed to being the most helpful brand in home improvement, one way Lowe's demonstrates our helpfulness is through our long-standing commitment to giving back to our communities and uniting our diverse audiences with this common goal," said Jen Wilson, Lowe's senior vice president, chief marketing officer. "Anna's spirit and her own personal commitment to uniting her hometown of
Free American Flag for Loyalty Members
In celebration of its partnership with
USATF is the leading track and Field team in the world. At the 2023 World Championships, USATF won 29 medals, far exceeding every other country participating.
Since 2020, the Lowe's Home Team has been actively involved in community initiatives nationwide, partnering with professional athletes, red vest associates and professional contractors to make a positive impact. For more information about Lowe's Home Team, visit Lowes.com/hometeam. For more information about MyLowe's Rewards, visit lowes.com/MyLowesRewards. For more information about MVPs Pro Rewards, visit lowes.com/Pro.
*NO PURCHASE NECESSARY. Begins at 10 AM Eastern Time on July 27, 2024 & ends when Offer Items are depleted at participating Lowe's store for legal residents of US/DC, 18+ & age of majority in state of residence who have a valid Lowes.com account at time of participation. Void where prohibited. Limit 1 Offer Item/person. While supplies last Offer. Visit Lowes.com/AmericanFlagGiveaway for full rules, including how to enter, odds, prize details and restrictions. MyLowe's Rewards Program and MVPs Pro Rewards Program subject to Terms & Conditions. See Lowes.com/Terms for details. Subject to change.
About Lowe's
Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 16 million customer transactions a week in
Contact:
Amanda Caskey
Lowe's Companies, Inc.
amanda.caskey@lowes.com
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SOURCE Lowe's Companies, Inc.
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