HGTV Home® by Sherwin-Williams Announces Timeless and Serene "Naturally Refined" as 2025 Color Collection of the Year
HGTV Home by Sherwin-Williams has announced 'Naturally Refined' as its 2025 Color Collection of the Year, with Quietude (HGSW6212) named as the 2025 Color of the Year. The collection features 10 unique shades that exude quiet comfort and luxury through softened colors with subtle contrast. To celebrate the launch, HGTV Home by Sherwin-Williams has partnered with Palazzo, an AI-powered home visualization tool, becoming the first paint brand to collaborate with this innovative platform.
The 'Naturally Refined' palette includes creamy neutrals, warm browns and orange, and muted yellows and greens. Quietude, a soft sage green with blue undertones, is designed to create a serene environment and has been chosen for its classic elegance and staying power across various design styles. The collection is available exclusively at Lowe's stores nationwide and on Lowes.com.
HGTV Home by Sherwin-Williams ha annunciato 'Naturally Refined' come la sua Collezione di Colori dell'Anno 2025, con Quietude (HGSW6212) nominato Colore dell'Anno 2025. La collezione presenta 10 tonalità uniche che emanano comfort silenzioso e lusso attraverso colori attenuati con un sottile contrasto. Per celebrare il lancio, HGTV Home by Sherwin-Williams ha collaborato con Palazzo, uno strumento di visualizzazione domestica alimentato da intelligenza artificiale, diventando il primo marchio di vernici a collaborare con questa piattaforma innovativa.
La palette di 'Naturally Refined' comprende neutri cremosi, marroni caldi e arancioni, e gialli e verdi attenuati. Quietude, un verde salvia morbido con sottotoni blu, è progettato per creare un ambiente sereno ed è stato scelto per la sua eleganza classica e la sua resistenza attraverso vari stili di design. La collezione è disponibile esclusivamente nei negozi Lowe's a livello nazionale e su Lowes.com.
HGTV Home by Sherwin-Williams ha anunciado 'Naturally Refined' como su Colección de Color del Año 2025, con Quietude (HGSW6212) nombrado Color del Año 2025. La colección presenta 10 tonos únicos que irradian comodidad silenciosa y lujo a través de colores suavizados con sutiles contrastes. Para celebrar el lanzamiento, HGTV Home by Sherwin-Williams se ha asociado con Palazzo, una herramienta de visualización del hogar impulsada por inteligencia artificial, convirtiéndose en la primera marca de pintura en colaborar con esta plataforma innovadora.
La paleta de 'Naturally Refined' incluye neutros cremosos, marrones y naranjas cálidos, y amarillos y verdes apagados. Quietude, un suave verde salvia con matices azules, está diseñado para crear un ambiente sereno y ha sido elegido por su elegancia clásica y perdurabilidad a través de varios estilos de diseño. La colección está disponible exclusivamente en las tiendas Lowe's a nivel nacional y en Lowes.com.
HGTV Home by Sherwin-Williams는 'Naturally Refined'를 2025년 올해의 컬러 컬렉션으로 발표하며, Quietude (HGSW6212)를 2025년 올해의 컬러로 선정했습니다. 이 컬렉션은 부드러운 색조와 섬세한 대비를 통해 조용한 편안함과 고급스러움을 발산하는 10가지 독특한 색상을 특징으로 합니다. 출시를 기념하기 위해, HGTV Home by Sherwin-Williams는 AI 기반의 주택 시각화 도구인 Palazzo와 협력하여 이 혁신적인 플랫폼과 협력한 최초의 페인트 브랜드가 되었습니다.
'Naturally Refined' 팔레트는 크리미한 뉴트럴, 따뜻한 갈색 및 주황색, 그리고 은은한 노랑과 초록색을 포함합니다. Quietude는 부드러운 세이지 그린에 푸른 기운이 감도는 색상으로, 평온한 환경을 조성하도록 설계되었으며, 다양한 디자인 스타일에서의 고전적인 우아함과 지속성을 바탕으로 선택되었습니다. 컬렉션은 전국의 Lowe's 매장과 Lowes.com에서 독점 판매됩니다.
HGTV Home by Sherwin-Williams a annoncé 'Naturally Refined' comme sa Collection de Couleurs de l'Année 2025, avec Quietude (HGSW6212) désigné comme Couleur de l'Année 2025. La collection se compose de 10 teintes uniques qui dégagent un confort silencieux et un luxe grâce à des couleurs adoucies avec un contraste subtil. Pour célébrer le lancement, HGTV Home by Sherwin-Williams a fait équipe avec Palazzo, un outil de visualisation de maison basé sur l'IA, devenant ainsi la première marque de peinture à collaborer avec cette plateforme innovante.
La palette 'Naturally Refined' comprend des neutres crémeux, des marrons chauds et des oranges, ainsi que des jaunes et des verts atténués. Quietude, un doux vert sauge avec des sous-tons bleus, est conçu pour créer un environnement serein et a été choisi pour son élégance classique et sa durabilité à travers divers styles de design. La collection est disponible exclusivement dans les magasins Lowe's à l'échelle nationale et sur Lowes.com.
HGTV Home by Sherwin-Williams hat 'Naturally Refined' als Farbkollektion des Jahres 2025 bekannt gegeben, wobei Quietude (HGSW6212) als Farbe des Jahres 2025 ausgezeichnet wurde. Die Kollektion umfasst 10 einzigartige Farbtöne, die ruhigen Komfort und Luxus durch sanfte Farben mit subtilen Kontrasten ausstrahlen. Zur Feier des Launchs hat HGTV Home by Sherwin-Williams mit Palazzo zusammengearbeitet, einem KI-gesteuerten Werkzeug zur Hausvisualisierung, und ist damit die erste Farbmarke, die mit dieser innovativen Plattform kooperiert.
Die 'Naturally Refined'-Palette umfasst cremige Neutraltöne, warme Brauntöne und Orange sowie gedämpfte Gelb- und Grüntöne. Quietude, ein sanftes Salbeigrün mit blauen Untertönen, wurde entworfen, um eine ruhige Umgebung zu schaffen, und wurde für seine klassische Eleganz und Haltbarkeit über verschiedene Designstile hinweg ausgewählt. Die Kollektion ist exklusiv in Lowe's-Filialen landesweit und auf Lowes.com erhältlich.
- Partnership with AI-powered home visualization tool Palazzo, enhancing customer experience
- Exclusive availability at Lowe's stores nationwide and on Lowes.com, potentially driving sales
- Launch of a new color collection, potentially attracting new customers and increasing brand visibility
- None.
To celebrate the launch of the all-new collection, HGTV Home by Sherwin-Williams becomes first paint brand to collaborate with cutting-edge interior design and technology company Palazzo to provide exciting new ways to instantly bring colors to life
"The 'Naturally Refined' Color Collection embraces the desire for simplicity and slower living," said Ashley Banbury, color marketing manager at HGTV Home by Sherwin-Williams. "Thoughtfully curated with longevity in mind, each shade emanates elements of timeless design and quiet luxury to help support a living space that feels meaningful. Within the collection, the softened sage green Quietude stands out as the 2025 Color of the Year and sets the stage for a quiet space to promote relaxation."
To help consumers experience the 2025 Color Collection of the Year in the comfort of their own homes, HGTV Home by Sherwin-Williams is collaborating with recently launched innovative AI-powered home visualization tool Palazzo. By harnessing AI, Palazzo's cutting-edge technology curates a selection of design ideas and finishes that align with users' visions by interacting with the platform's AI-powered design assistant, Vinci. Founded by tennis champion and entrepreneur Venus Williams alongside Raffi Holzer and Edward Lando, Palazzo is unique in the digital design space in that users are now able to upload photos of their actual spaces and leverage Vinci's capabilities to provide customized designs for those rooms, providing consumers with the confidence to bring their vision to life. This exciting collaboration marks the first paint and coatings brand to join the platform, which will exclusively highlight colors within the "Naturally Refined" palette, available now. As part of this partnership, all nine permanent Color Collections by HGTV Home by Sherwin-Williams will join the platform through January 2025. In addition, customers can order all 10 color chips of the 2025 Color Collection of the Year by visiting www.hgtvhomebysherwinwilliams.com.
"We are thrilled to partner with HGTV Home by Sherwin-Williams to bring their Color Collections directly into the homes of our users," said Raffi Holzer, co-founder of Palazzo. "This collaboration seamlessly integrates our advanced AI capabilities with HGTV Home by Sherwin-William's trend-setting aesthetics. By leveraging our platform's unique features, such as the ability to upload photos of actual spaces for personalization, we're not just showing potential—we're transforming how people experience and interact with color in real-time, ensuring they can visualize and achieve their desired space with confidence and ease."
2025 Color Collection of the Year: "Naturally Refined"
Born out of the cultural shift toward cultivating a slower, more sustainable pace, the 2025 Color Collection of the Year provides an accessible palette of designer-curated hues to help DIYers and design enthusiasts achieve an effortless elegance that makes a home feel peaceful and inviting. Featuring creamy neutrals, warm browns and orange, and muted yellows and greens, the Color Collection features the following 10 hues that can be incorporated in any combination throughout paint, furniture and decor to create a space for rest and relaxation:
- Convivial Yellow (HGSW6393), a light yellow with elegant warm tones
- Sequin (HGSW6394), a brightening and uplifting shade with a goldenrod influence
- Nomadic Desert (HGSW6107), a warm tan with a blushed undertone
- Nutshell (HGSW6040), a neutral chocolate brown
- Spiced Cider (HGSW7702), a naturally inspired rust tone
- Snowbound (HGSW7004), a sophisticated clean white with a warm undertone
- Stucco (HGSW7569), an elegant neutral that embodies the luxury of linen
- Delft (HGSW9134), a mid-tone blue with a neutral undertone
Rocky River (HGSW6215), a deep green that walks the line of moss and emerald- Quietude (HGSW6212), a soft green with influences of blue
2025 Color of the Year: Quietude (HGSW6212)
Embracing both traditional and modern elements, Quietude is a cool sage green hue with a slight blue undertone that sets the stage for a serene environment. Selected in part for its longevity throughout a variety of design styles, Quietude's classic elegance equips the hue with true staying power. When applied throughout indoor and outdoor living spaces, Quietude reminds us to slow down and look for happiness in the everyday small moments that connect us all.
The HGTV Home by Sherwin-Williams 2025 Color Collection of the Year is available exclusively at Lowe's stores nationwide and on Lowes.com. For more information and to order color chips for all 10 hues in the 2025 Color Collection of the Year, please visit: www.hgtvhomebysherwinwilliams.com/en/colors/2025-color-collection-of-the-year. For more information on Quietude, the HGTV Home by Sherwin-Williams 2025 Color of the Year, and to order a free sample, please visit: https://www.hgtvhomebysherwinwilliams.com/en/colors/browse-colors/green/quietude-hgsw6212. For more information on Palazzo and its current offerings, please visit: palazzo.ai.
About HGTV Home® by Sherwin-Williams
HGTV Home by Sherwin-Williams launched in 2011, uniting the design expertise of HGTV and the legendary quality of Sherwin-Williams paints. HGTV Home by Sherwin-Williams delivers premium paints and designer-curated Color Collections that can be mixed and matched in any combination to create whole-home harmony and bring design dreams to life. Available exclusively at Lowe's. For more information, visit hgtvhomebysherwinwilliams.com.
About Palazzo
Palazzo transforms how people envision and design spaces with advanced AI technology, offering powerful visualization and personalization tools. The platform simplifies decision-making for buying, renovating, or reimagining interiors, providing realistic, AI-driven designs and personalized recommendations. Whether planning a room makeover, selling home furnishings, or marketing properties, Palazzo delivers solutions that save time, reduce stress, and maximize potential. For more information, visit palazzo.ai.
About Sherwin-Williams Consumer Brands Group
Sherwin-Williams Consumer Brands Group offers innovative products to meet customers' paint and coating needs. The Consumer Brands Group manufactures products under well-known brands such as Valspar®, HGTV Home® by Sherwin-Williams, Purdy®, Krylon®, Minwax®,
About Warner Bros. Discovery Global Consumer Products
Warner Bros. Discovery Global Consumer Products (WBDGCP), part of Warner Bros. Discovery's Revenue & Strategy division, extends the company's powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBDGCP partners with best-in-class licensees globally on award-winning toy, fashion, home décor and publishing programs inspired by the biggest franchises from Warner Bros.' film, television, animation, and games studios, HBO, Discovery, DC, Cartoon Network, HGTV, Eurosport, Adult Swim, and more. With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBDGCP is one of the leading licensing and retail merchandising organizations in the world.
About HGTV
HGTV delivers families with relatable stories, superstar real estate and renovation experts and amazing home transformations that inspire a passionate audience. For anyone seeking entertaining and aspirational home and lifestyle content, HGTV is the place to be. HGTV offers: a top 10 cable network that is distributed to just over 68 million
About Lowe's
Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 17 million customer transactions a week in the
Media Contact
Carmichael Lynch Relate for HGTV Home by Sherwin-Williams
hgsw@clynch.com
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