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LiveXLive Media (NASDAQ: LIVX) has partnered with Hyundai for its "Unlock Better" campaign, promoting the 2021 Elantra through a series of four livestream concerts featuring indie artists. Starting October 29, 2020, performances will be streamed live from the Troubadour in Los Angeles, with a lineup including Bryce Vine and Andrew McMahon. This initiative aims to support indie venues financially impacted by the pandemic, marking a significant collaboration aimed at enhancing consumer experience and promoting emerging talent.
LiveXLive Media (NASDAQ: LIVX) reported over $2.0 million in sales from Pay-Per-View (PPV) livestream concerts and vodcasts since May 2020. More than 8% of PPV ticket buyers became Annual Plus subscribers. The company’s livestream platform has hosted over 120 events in 2020, attracting artists like Pitbull and Monsta X. Upcoming events include another Pitbull concert on October 17. The initiative aims to support artists during the pandemic by offering full-length concerts directly to consumers.
LiveXLive Media (NASDAQ: LIVX) announced a partnership with Pepsi for the 'Unmute Your Voice' campaign, coinciding with its upcoming Pay-Per-View concert series featuring Pitbull. The initiative aims to encourage voter registration among young Americans, particularly emphasizing the participation of underrepresented demographics. The concerts will take place on October 10th and 17th, showcasing unique performances and promoting the importance of voting. Ticket prices start at $19.99, with various packages available. This collaboration highlights the company's commitment to blending entertainment with social impact.
LiveXLive Media (NASDAQ: LIVX) announced its linear streaming channel will be added to Samsung TV Plus, expanding its reach across Samsung Smart TVs and select Galaxy devices. This addition enhances LiveXLive's advertising capabilities and revenue diversification. The company has reported an 8% increase in viewership on its OTT channels, indicating growing audience demand. LiveXLive aims to enhance user experience through new content and technology, providing an all-in-one platform for music, comedy, and pop culture entertainment.
LiveXLive Media (NASDAQ: LIVX) is partnering with McDonald's Canada for the annual 'Monopoly Coast to Coast Game'. The collaboration offers a limited-time subscription deal for LiveXLive's Plus service at $19.99, a 58% discount from the standard $49.99. This promotion runs from October 6 to November 9, 2020, aiming to boost LiveXLive's subscriber base, particularly in Canada. The game allows participants to win various prizes, including a LiveXLive subscription as a reward. This initiative reflects LiveXLive's aggressive strategy for user acquisition and subscriber growth.
LiveXLive Media (NASDAQ: LIVX) announced its inaugural 'Lockdown Awards', celebrating creativity in the livestreaming space due to COVID-19. Scheduled for December 11, 2020, the awards will showcase nominees across various entertainment categories, with a focus on fan voting starting October 6, 2020. The event aims to honor artists and venues affected by the pandemic while integrating new music and artist collaborations. LiveXLive has streamed over 1,200 artists and sold over 50,000 pay-per-view tickets since May 2020.
PodcastOne, a subsidiary of LiveXLive Media (NASDAQ: LIVX), is enhancing its sports programming with several new shows featuring notable personalities. The updates include a weekly podcast by Super Bowl Champion Michael Irvin, a daily sports show by Adam Carolla and Jeff Cesario, and an interview series hosted by Chris Myers. Sports-related content on PodcastOne has seen a 14% increase in listenership in Q3 2020. These additions come as part of PodcastOne's strategy to strengthen its SportsNet network, catering to growing audience demands.
Hyundai launched its "Unlock Better" marketing campaign for the redesigned 2021 Elantra, emphasizing innovative technology and unique customer experiences. The campaign includes national TV ads featuring the Elantra's advanced features, showcasing it with the BTS song "Dynamite." Hyundai partnered with LiveXLive for a streaming concert series and Mobcrush for gaming livestreams, enhancing brand engagement. The Elantra Insider program offers early access to interested buyers, including virtual tours and vehicle tracking. The marketing strategy aims to reflect the vehicle's tech-forward design.
LiveXLive Media (NASDAQ: LIVX) reported significant growth in its latest operational metrics for 2020. The company gained a record 55,000 paid subscribers this quarter, totaling 932,000, and an increase of 157,000 over the past year. Pay-Per-View ticket sales exceeded $1.35 million from over 50,000 tickets sold. Engagement on social media improved significantly, and the company secured record sponsorship deals with Fortune 1000 companies. Forward-looking statements indicate a strong outlook as the company raises its revenue guidance for the coming fiscal year.
