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loanDepot and mellohome's "Grand Slam" unique buying experience builds marketplace momentum

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On December 7, 2021, loanDepot announced significant momentum from its Grand Slam program, launched in August 2021 in collaboration with mellohome. With over 1,400 accepted offers totaling more than $500 million in transaction volume, the Grand Slam simplifies the homebuying experience by integrating real estate, mortgage, and title services. Key incentives include up to $7,000 cash back, free security systems, and gift cards. CEO Anthony Hsieh emphasized the program's success as a step towards deeper customer relationships and innovation in real estate services.

Positive
  • 1,400 accepted customer offers representing over $500 million in purchase and sale volume.
  • Grand Slam program simplifies the homebuying process with combined services.
  • Incentives include up to $7,000 cash back, free security system, and Door Dash gift card.
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  • None.

FOOTHILL RANCH, Calif., Dec. 7, 2021 /PRNewswire/ -- Having recently launched the industry-disrupting "Grand Slam" unique buying experience in August 2021 with sister company mellohome, loanDepot, the nation's second largest nonbank retail lender has seen more than 1,400 accepted customer offers through the program, representing more than $500 million in purchase and sale volume. The loanDepot Grand Slam powered by mellohome simplifies the homebuying and selling process with a proprietary combination of products, services and promotions providing homeowners access to real estate, mortgage, and title within one package for their home transaction. 

"We developed the loanDepot Grand Slam with mellohome as a means to better serve homebuyers by simplifying one of life's most important and complex financial transactions," said Anthony Hsieh, founder and CEO, loanDepot. "The Grand Slam allows us to create deeper relationships with our customers as we guide them through every step of the home buying process – and the momentum we've gained after a few short months is a clear indicator that our customers value it."

The Grand Slam package builds on mellohome's standing as a premier provider of real estate services, combining digital-first simplicity with an expansive suite of services and rich set of incentives to deliver customer delight and value.

Grand Slam incentives include: 

  • Up to $7,000 cash back from mellohome at the close of the transaction, depending on home purchase/sale price
  • Free Security System
  • Door Dash Gift Card

"Looking ahead, the real estate service industries are moving towards consolidation of products and services for homeowners and loanDepot and its affiliates are leading the way with disruptive programs such as the Grand Slam, guiding our customers on their journey of homeownership," added Hsieh.  "We'll continue to innovate through the technology as we achieve our vision to become the most trusted homeowner fulfillment company in the world."

Visit mellohome.com to learn more.

About loanDepot
loanDepot (NYSE: LDI) is a digital commerce company committed to serving its customers throughout the home ownership journey. Since its launch in 2010, loanDepot has revolutionized the mortgage industry with a digital-first approach that makes it easier, faster and less stressful to purchase or refinance a home. Today, as the nation's second largest retail mortgage lender, loanDepot enables customers to achieve the American dream of homeownership through a broad suite of lending and real estate services that simplify one of life's most complex transactions. With headquarters in Southern California and offices nationwide, loanDepot is committed to serving the communities in which its team lives and works through a variety of local, regional and national philanthropic efforts.

Media Contact:
Jonathan Fine
VP, Public Relations
(781) 248-3963
jfine@loandepot.com

 

 

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/loandepot-and-mellohomes-grand-slam-unique-buying-experience-builds-marketplace-momentum-301439432.html

SOURCE loanDepot, Inc.

FAQ

What is the Grand Slam program launched by loanDepot?

The Grand Slam program is a unique buying experience that integrates real estate, mortgage, and title services, providing incentives to simplify the homebuying process.

How much transaction volume has Grand Slam generated?

The Grand Slam program has generated over $500 million in purchase and sale volume with more than 1,400 accepted offers.

What incentives does loanDepot offer through the Grand Slam program?

Incentives include up to $7,000 cash back, a free security system, and a Door Dash gift card.

Who is the CEO of loanDepot?

The CEO of loanDepot is Anthony Hsieh.

When was the Grand Slam program launched?

The Grand Slam program was launched in August 2021.

loanDepot, Inc.

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