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Four Seasons and Lucid Team Up to Offer Guests Sustainable Driving Experiences

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Four Seasons and Lucid Group, Inc. have announced a new partnership to offer sustainable driving experiences at participating Four Seasons hotels and resorts. The collaboration aims to provide guests with eco-friendly and flexible transportation options during their stay. Key features of the program include:

1. Complimentary driving experience: Guests can reserve a Lucid vehicle at no cost, with concierge-provided route maps for exploring local areas.

2. Chauffeured Lucid house car service for guests.

3. Electric charging stations: Lucid will provide chargers compatible with various electric vehicle types.

The program is set to launch this Fall at participating Four Seasons properties in the US, with plans to expand to North America, Europe, and the Middle East in the following months.

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Positive

  • Partnership with luxury hospitality leader Four Seasons expands Lucid's market exposure
  • Complimentary driving experiences may lead to increased brand awareness and potential sales
  • Provision of charging stations at Four Seasons properties enhances Lucid's charging network

Negative

  • initial rollout to US properties may restrict immediate impact
  • Costs associated with providing vehicles and charging infrastructure not disclosed

News Market Reaction – LCID

-2.06%
1 alert
-2.06% News Effect

On the day this news was published, LCID declined 2.06%, reflecting a moderate negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

Advanced electric car company to provide complimentary cars for guest use at participating Four Seasons hotels and resorts beginning this month

TORONTO and NEWARK, Calif., Oct. 14, 2024 /PRNewswire/ -- Global luxury hospitality leader Four Seasons and Lucid Group, Inc., maker of the world's most advanced electric vehicles, announce a new partnership grounded in a shared vision of an exceptional, sustainable lifestyle. The collaboration underscores both companies' commitment to environmental stewardship and responds to a growing guest desire for added flexibility and unique, eco-friendly experiences during their stay.

Program elements include the following offerings at participating Four Seasons properties:

  • Complimentary driving experience – Based on availability and bookable at no cost both on-site and online, guests can reserve a Lucid vehicle for their own use. Concierge teams will also provide a suggested route map highlighting the best of the surrounding locales, allowing guests the flexibility and freedom to explore a destination at their leisure.

  • Chauffeured Lucid house car – Four Seasons guests will have the opportunity to enjoy the comforts of a chauffeured Lucid house car in addition to those available for guests to drive themselves.

  • Electric charging stations – Lucid is also providing electric vehicle chargers, as necessary. Lucid chargers are compatible with other electric vehicle types, allowing both hotel guests and community members to conveniently charge their own vehicles.

"At Four Seasons, we offer guests the very best in both products and personalized services through an unwavering commitment to excellence," says Marc Speichert, Executive Vice President and Chief Commercial Officer, Four Seasons. "We are excited to partner with Lucid to create this new, sustainable luxury experience for our guests."

"Every time guests step into a Lucid Air, they will be welcomed by a meticulously crafted interior, elegant design, and a driving experience that is unmatched by any other vehicle on the road today," said Peter Rawlinson, CEO at Lucid. "Through this partnership, the world's most advanced electric vehicle will now be available as a guest amenity, further enhancing the travel experience at Four Seasons properties across the globe." 

Program rollout is anticipated to begin this Fall at participating Four Seasons hotels and resorts in the US, with additional properties in North America, Europe and the Middle East to be added to the program in the months following. 

About Lucid Group

Lucid (NASDAQ: LCID) is a Silicon Valley-based technology company focused on creating the most advanced EVs in the world. The flagship vehicle, Lucid Air Grand Touring, delivers best-in-class performance and world-leading range of up to 512 miles on a single charge. Lucid is preparing its state-of-the-art, vertically integrated factory in Arizona to begin production of the Lucid Gravity SUV. The company's goal is to accelerate humanity's transition to sustainable transportation and energy.

About Four Seasons

Four Seasons opened its first hotel in 1961 and since that time has become a global leader in luxury hospitality and branded residential, with a focus on genuine and unparalleled service experiences. Four Seasons currently operates 132 hotels and resorts and 55 residential properties in major city centres and resort destinations in 47 countries. The company continues to grow with a guest-centric mindset, including a global pipeline of more than 60 projects under planning or in development. In addition to its hotels and resorts, Four Seasons experiential offerings include more than 600 restaurants and bars globally, the Four Seasons Private Jet Experience, Four Seasons Drive Experience, and the upcoming Four Seasons Yachts.

Four Seasons consistently ranks among the world's best hotels, resorts, restaurants and bars, and most prestigious luxury hospitality brands in reader polls, traveller reviews and industry awards. For more information and reservations, visit fourseasons.com. For the latest news, visit press.fourseasons.com.

To learn more about Four Seasons For Good, click here to read the company's latest ESG Report.

Media Contact

Stephanie Moyer

KWT Global

fourseasonscorp@kwtglobal.com

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/four-seasons-and-lucid-team-up-to-offer-guests-sustainable-driving-experiences-302273360.html

SOURCE Four Seasons Hotels and Resorts

FAQ

When will the Lucid and Four Seasons partnership program begin?

The program is anticipated to begin in Fall 2024 at participating Four Seasons hotels and resorts in the US.

What services will be offered through the Lucid and Four Seasons partnership?

The partnership will offer complimentary Lucid vehicle reservations, chauffeured Lucid house car service, and electric charging stations at participating Four Seasons properties.

Will Lucid (LCID) charging stations be available for non-Lucid electric vehicles?

Yes, the Lucid chargers provided at Four Seasons properties will be compatible with other electric vehicle types.

Which regions will the Lucid (LCID) and Four Seasons partnership expand to after the US?

After the initial US rollout, the program plans to expand to additional properties in North America, Europe, and the Middle East.
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