Keysight Expands eCommerce Offering; Adds New Software Bundles

Rhea-AI Summary

Keysight Technologies (NYSE: KEYS) has expanded its software eCommerce offering, launching a new 'bundle and save' program for North America and Europe. This initiative enhances accessibility to over 300 software packages, aimed at assisting companies in digital transformation. The bundles offer cost-saving subscription options tailored for fast-evolving sectors, including wireless communications and aerospace. Keysight aims to improve cash flow for customers by allowing a shift from CapEx to OpEx, maintaining software updates and support.

Positive

• Expanded software eCommerce offering to over 300 software packages.
• New 'bundle and save' program designed to reduce upfront costs for customers.
• Subscription model allows for flexible budgeting, improving cash flow.
• Keeps customers updated with the latest software versions and support.

Negative

• None.

Keysight Technologies, Inc. (NYSE: KEYS), a leading technology company that delivers advanced design and validation solutions to help accelerate innovation to connect and secure the world, today expanded the company’s software eCommerce offering and added a new software “bundle and save” program for customers in North America and Europe.

In the past year, software and eCommerce played a key role in helping organizations, including vendors and customers, succeed despite the lockdown. According to Gartner, “Subscriptions bring recurring revenue and more frequent customer engagement that help organizations to increase revenue and customer lifetime value.”¹

Keysight’s new software eCommerce offering expands the portfolio of software available for purchase online to more than 300 test, application and design software packages. It provides customers with access to the latest test, measurement and design software for rapid, self-serve purchase and derive continuous value to support digital transformation.

Keysight’s new software “bundle and save” subscriptions enable customers to save on up-front investment with flexible subscription-only licenses that provide high-value, pre-packaged solutions for specific applications in fast-evolving markets such as wireless communications including 4G/LTE and 5G, IoT and aerospace and defense. KeysightCare is included with these packages and all subscription software purchases so that customers always have access to the latest versions and support.

The first bundles available are:

• PathWave Vector Signal Analysis (89600 VSA)
• PathWave X-Series Measurement Applications
• PathWave Signal Generation products

Each bundle is targeted to different industry applications. For example, VSA bundles are available in four configurations: Custom Modulation, Pulse Analysis, Wireless Connectivity, and Cellular Communications. Each bundle contains the software modules specific to the application.

“Building on the success of our multi-channel transactional ecosystem, Keysight’s new software eCommerce offerings make it easy and fast for customers to do business with Keysight while expanding access to our software portfolio,” said Nilesh Kamdar, software business and operations director at Keysight. “The new software bundles are priced to deliver significant up-front cost savings and continuous value to support a customer’s digital transformation initiatives. This allows customers to shift software budgets from CapEx to OpEx to improve cash flow, gain the flexibility to scale up or down as their business needs change and capture the highest value by keeping their software current and supported.”

For more information, visit Buy Online or view the infographic.

About Keysight Technologies

Keysight delivers advanced design and validation solutions that help accelerate innovation to connect and secure the world. Keysight’s dedication to speed and precision extends to software-driven insights and analytics that bring tomorrow’s technology products to market faster across the development lifecycle, in design simulation, prototype validation, automated software testing, manufacturing analysis, and network performance optimization and visibility in enterprise, service provider and cloud environments. Our customers span the worldwide communications and industrial ecosystems, aerospace and defense, automotive, energy, semiconductor and general electronics markets. Keysight generated revenues of $4.2B in fiscal year 2020. For more information about Keysight Technologies (NYSE: KEYS), visit us at www.keysight.com.

Additional information about Keysight Technologies is available in the newsroom at https://www.keysight.com/go/news and on Facebook, LinkedIn, Twitter and YouTube.

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¹ Gartner, Grow Digital Commerce with Subscriptions and Recurring Revenue. Sandy Shen, February 08, 2021.

View source version on businesswire.com: https://www.businesswire.com/news/home/20210721005653/en/

FAQ

What is Keysight's new software offering called?

Keysight's new software offering is called the 'bundle and save' program.

How many software packages are available in Keysight's eCommerce offering?

Keysight's software eCommerce offering includes over 300 test, application, and design software packages.

How does Keysight's subscription model benefit customers?

The subscription model allows customers to reduce upfront investments and shift budgets from CapEx to OpEx, improving cash flow.

In which regions is Keysight's new software program available?

The new software program is available for customers in North America and Europe.

What areas does Keysight's software bundle target?

Keysight's software bundles target fast-evolving markets such as wireless communications, IoT, and aerospace and defense.