Rise and Grind: Eggo Launches All-New Eggo Coffee to Give Fans a Breakfast Boost
Eggo, in partnership with Two Rivers Coffee Company, has launched Eggo Coffee, its first-ever caffeinated product. This new line combines the taste of Eggo waffles with premium coffee in five flavors: Blueberry, Chocolate Chip, Cinnamon Toast, Maple Syrup, and Vanilla. The coffee is available in K-Cup pods compatible with Keurig brewers, sold on Amazon, Walmart.com, Target.com, and TwoRiversDirect.com. Prices range from $7.99 for 12-count packs to $24.99 for 40-count packs.
To celebrate the launch and National Waffle Day, Eggo is opening a pop-up Eggo Coffee Café in NYC from August 21-25. Additionally, a nationwide giveaway will offer 20,000 free cups of coffee and waffles through eggogiveaway.com from August 21-25.
Eggo, in collaborazione con Two Rivers Coffee Company, ha lanciato Eggo Coffee, il suo primo prodotto caffeinato. Questa nuova linea combina il gusto dei waffle Eggo con caffè premium in cinque varianti: Blueberry, Chocolate Chip, Cinnamon Toast, Maple Syrup e Vanilla. Il caffè è disponibile in K-Cup pods compatibili con le macchine Keurig, in vendita su Amazon, Walmart.com, Target.com e TwoRiversDirect.com. I prezzi variano da $7.99 per confezioni da 12 a $24.99 per confezioni da 40.
Per celebrare il lancio e la Giornata Nazionale del Waffle, Eggo aprirà un pop-up Eggo Coffee Café a NYC dal 21 al 25 agosto. Inoltre, un giveaway a livello nazionale offrirà 20.000 tazze di caffè e waffle gratuiti tramite eggogiveaway.com dal 21 al 25 agosto.
Eggo, en colaboración con Two Rivers Coffee Company, ha lanzado Eggo Coffee, su primer producto con cafeína. Esta nueva línea combina el sabor de los waffles Eggo con café premium en cinco sabores: Blueberry, Chocolate Chip, Cinnamon Toast, Maple Syrup y Vanilla. El café está disponible en K-Cup pods compatibles con cafeteras Keurig, a la venta en Amazon, Walmart.com, Target.com y TwoRiversDirect.com. Los precios oscilan entre $7.99 por paquetes de 12 y $24.99 por paquetes de 40.
Para celebrar el lanzamiento y el Día Nacional del Waffle, Eggo abrirá un pop-up Eggo Coffee Café en NYC del 21 al 25 de agosto. Además, un sorteo a nivel nacional ofrecerá 20,000 tazas de café y waffles gratis a través de eggogiveaway.com del 21 al 25 de agosto.
Eggo는 Two Rivers Coffee Company와 협력하여 Eggo Coffee를 출시했습니다. 이는 그들의 첫 번째 카페인 제품입니다. 이 새로운 라인은 Eggo 와플의 맛과 프리미엄 커피를 결합하여 다섯 가지 맛을 제공합니다: 블루베리, 초콜릿 칩, 시나몬 토스트, 메이플 시럽, 바닐라. 커피는 Amazon, Walmart.com, Target.com 및 TwoRiversDirect.com에서 판매되는 Keurig 브루어와 호환되는 K-Cup 포드로 제공됩니다. 가격은 12개 묶음에 $7.99에서 40개 묶음에 $24.99까지 다양합니다.
출시 및 국가 와플의 날을 기념하기 위해, Eggo는 8월 21일부터 25일까지 NYC에 Eggo Coffee Café 팝업을 열 것입니다. 또한, eggogiveaway.com을 통해 20,000개의 무료 커피와 와플컵을 제공하는 국가적인 경품 행사도 진행됩니다. 이 행사는 8월 21일부터 25일까지 진행됩니다.
Eggo, en partenariat avec Two Rivers Coffee Company, a lancé Eggo Coffee, son premier produit caféiné. Cette nouvelle ligne combine le goût des gaufres Eggo avec du café haut de gamme dans cinq saveurs : Blueberry, Chocolate Chip, Cinnamon Toast, Maple Syrup et Vanilla. Le café est disponible en K-Cup pods compatibles avec les machines Keurig, vendu sur Amazon, Walmart.com, Target.com et TwoRiversDirect.com. Les prix varient de 7,99 $ pour des packs de 12 à 24,99 $ pour des packs de 40.
Pour célébrer le lancement et la Journée Nationale de la Gaufre, Eggo ouvrira un pop-up Eggo Coffee Café à NYC du 21 au 25 août. De plus, un tirage au sort à l'échelle nationale offrira 20 000 tasses de café et de gaufres gratuites via eggogiveaway.com du 21 au 25 août.
Eggo hat in Zusammenarbeit mit Two Rivers Coffee Company Eggo Coffee auf den Markt gebracht, sein erstes caffeiniertes Produkt. Diese neue Linie kombiniert den Geschmack von Eggo Waffeln mit hochwertigem Kaffee in fünf Variationen: Blueberry, Chocolate Chip, Cinnamon Toast, Maple Syrup und Vanilla. Der Kaffee ist in K-Cup-Pods erhältlich, die mit Keurig-Brühgeräten kompatibel sind, und kann auf Amazon, Walmart.com, Target.com und TwoRiversDirect.com gekauft werden. Die Preise liegen zwischen $7.99 für 12er-Packungen und $24.99 für 40er-Packungen.
Um den Launch und den National Waffle Day zu feiern, wird Eggo vom 21. bis 25. August ein Pop-up Eggo Coffee Café in NYC öffnen. Zudem wird eine landesweite Verlosung 20.000 kostenlose Tassen Kaffee und Waffeln über eggogiveaway.com vom 21. bis 25. August angeboten.
- Launch of new product line (Eggo Coffee) expanding into the coffee market
- Partnership with Two Rivers Coffee Company for product development
- Availability on major e-commerce platforms (Amazon, Walmart.com, Target.com)
- Marketing campaign including pop-up café and nationwide giveaway to promote the new product
- None.
Eggo teams up with Two Rivers Coffee Company to debut a delicious dose of caffeine, perfect for pairing with Eggo waffles and busy mornings
Eggo Coffee combines the irresistible taste of freshly toasted golden Eggo waffles with the rich, aromatic notes of premium coffee. This delightful fusion of two breakfast favorites promises to infuse fans' morning routines with an array of delightful blends. Eggo's all-new line of coffee comes in five irresistible flavors made from
- Blueberry Eggo Coffee: A burst of sweet and tangy berry flavors with every sip and a mouthwatering sweet scent. Pair it with Eggo Blueberry Waffles for the sweetest berry-infused breakfast.
- Chocolate Chip Eggo Coffee: Chocolate lovers, rejoice! Indulge in the rich taste of melted chocolate chips combined with bold coffee notes. Enjoy with Eggo Chocolatey Chip Waffles for a decadent morning duo.
- Cinnamon Toast Eggo Coffee: An extra cozy experience thanks to its cinnamon-spiced flavor. Double down on the spice and pair it with brand-new Eggo Cinnamon Churro Waffles.
- Maple Syrup Eggo Coffee: The taste of freshly toasted Eggo waffles drizzled with sweet maple syrup flavor in every sip. Pair it with Homestyle Eggo Waffles – it's a classic combo for a reason.
- Vanilla Eggo Coffee: Inspired by warm Eggo Thick & Fluffy Original Waffles for a rich, robust vanilla coffee. Pair this with Strawberry or Blueberry Eggo Waffles for a berries-and-cream flavor experience.
Just as simple to prepare as Eggo waffles, the new coffee line is sold in convenient coffee pods, compatible with Keurig brewers. Fans can shop the full range of flavors on Amazon, Walmart.com, Target.com and TwoRiversDirect.com, available in 12 count packs at an SRP of
"As a parent, there's nothing like trying to tackle the chaos of the mornings when you're running on little sleep," said Joe Beauprez, Senior Director of Marketing for Frozen Foods. "Eggo Coffee is that much-needed caffeine boost families need to get through those crazy mornings, plus it pairs perfectly with our Eggo waffles for a truly satisfying and easy-to-make breakfast. We're thrilled to partner with Two Rivers Coffee so we can transform the waffle flavors fans love into the perfect cup of coffee for parents and coffee lovers alike."
"Many of us have fond memories of eating Eggo waffles throughout our childhood, and now, there's a whole new way to indulge in a taste of that nostalgia thanks to our Eggo Coffee," said Sam Blaney, director of marketing for Two Rivers Coffee. "Inspired by classic Eggo waffle flavors and the flair for flavor innovation at Two Rivers Coffee, each cup infuses a unique flavor that pairs perfectly with your favorite breakfast. We are sure this will fly off supermarket shelves and cannot wait for fans to get a taste soon."
GET A FIRST SIP AT THE EGGO COFFEE CAFÉ
With National Waffle Day around the corner on Saturday, Aug. 24, Eggo and Two Rivers are celebrating by giving fans a first taste.
New Yorkers, you're in luck. Celebrate the launch and get a first sip of the new Eggo Coffee at the Eggo Coffee Café, located in NYC at 188 Lafayette St., starting Aug. 21 from 10 a.m. to 3 p.m. and then Aug. 22 – Aug. 25 from 8 a.m. until 3 p.m. each day. The Eggo Coffee Café invites fans inside our first-ever coffeehouse with playful Eggo twists like waffle patterned wallpaper and waffle-themed decor. Pull up a chair and grab a complimentary cup of Eggo Coffee, an Eggo Belgian-Style Street Waffle, exclusive Eggo merch and more.
Not in
For more about this caffeine-fueled team-up, follow Two Rivers on Instagram at @tworiverscoffeeco or go to www.tworiversdirect.com and follow Eggo on social at on TikTok, Instagram, Facebook or visit leggowitheggo.com.
EGGO™ COFFEE GIVEAWAY
Abbreviated Terms & Conditions. Internet Access Required. Begins 8/21/24 at 12:00:00 PM (ET) and ends 8/25/24 at 11:59:59 PM (ET) or when all available rewards have been claimed – whichever occurs first. Limit 100 rewards available each day. Open to legal residents of the 48 contiguous US & DC, 18+ located in the 48 contiguous US & DC. Subject to complete terms and conditions at eggogiveaway.com. Void in AK, HI and where otherwise prohibited. Sponsor: Kellanova, One Kellogg Square,
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About Two Rivers Coffee Company
Founded in April 2012, Two Rivers Coffee Company has been a pioneer in introducing Keurig-compatible filtered single-serve coffee cups. From its early days establishing the Brooklyn Bean Roastery brand to its current status as a leading independent single-serve beverage company, Two Rivers Coffee has continually pushed the boundaries of innovation in the industry.
Today, Two Rivers Coffee Company offers a diverse product line of over 300 coffee products, along with a wide selection of teas, hot cocoas, ciders, and cappuccino drinks. With a focus on product innovation and bold branding, Two Rivers Coffee Company sets itself apart from competitors, resonating with consumers with can't-find-anywhere-else-, unique, and trendsetting products.
Two Rivers Coffee Direct Two Rivers Coffee - The Best Flavored Coffee Pods (tworiversdirect.com)
About Kellanova
Kellanova (NYSE: K) is a leader in global snacking, international cereal and noodles, and
At Kellanova, our purpose is to create better days and ensure everyone has a seat at the table through our trusted food brands. We are committed to promoting sustainable and equitable food access by tackling the crossroads of hunger, sustainability, wellbeing, and equity, diversity & inclusion. Our goal is to create Better Days for 4 billion people by the end of 2030 (from a 2015 baseline). For more detailed information about our commitments, our approach to achieving these goals, and methodology, please visit our website at https://www.kellanova.com.
About Beanstalk
Beanstalk, a global brand extension licensing agency, works closely with our clients to unlock brand equity and create many of the world's most recognizable products and services. We help leading brands, celebrities, media properties, manufacturers and retailers creatively find ways to strengthen their relationship with their most important stakeholder – the consumer. Beanstalk offers a breadth of services across our practice areas, including brand representation, digital media representation (Tinderbox), manufacturer representation, cultural intelligence, creative services, legal and financial services, and royalty auditing. The company is headquartered in
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FAQ
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