James Hardie Introduces a Revitalized Business Support Resource for Residential Contractors: the James Hardie™ ALLIANCE
James Hardie Building Products (NYSE: JHX) has launched the James Hardie™ ALLIANCE, a revamped program designed to support residential contractors. The program offers members exclusive access to business-building resources, including training, homeowner referrals, and marketing support through a redesigned digital portal.
Members can access personalized accounts, training courses, marketing resources, and exclusive discounts on tools and services. Top-tier contractors receive additional benefits including tier logos, direct homeowner referrals, advanced marketing support, and listings in the contractor locator. The program aims to connect homeowners with trusted contractors while supporting contractors' business growth.
James Hardie maintains its position as the #1 producer of fiber cement building solutions in the United States, with over 3,700 employees in North America.
James Hardie Building Products (NYSE: JHX) ha lanciato il James Hardie™ ALLIANCE, un programma rinnovato concepito per supportare i contrattisti residenziali. Il programma offre ai membri accesso esclusivo a risorse per lo sviluppo del business, inclusi formazione, referenze da proprietari di case e supporto marketing attraverso un portale digitale riprogettato.
I membri possono accedere a conti personalizzati, corsi di formazione, risorse di marketing e sconti esclusivi su strumenti e servizi. I contrattisti di alto livello ricevono ulteriori vantaggi, tra cui loghi di categoria, referenze dirette da proprietari di case, supporto marketing avanzato e iscrizioni nel localizzatore di contrattisti. L'obiettivo del programma è connettere i proprietari di case con contrattisti fidati, supportando al contempo la crescita del business dei contrattisti.
James Hardie mantiene la sua posizione di produttore numero 1 di soluzioni edilizie in cemento fibra negli Stati Uniti, con oltre 3.700 dipendenti in Nord America.
James Hardie Building Products (NYSE: JHX) ha lanzado el James Hardie™ ALLIANCE, un programa renovado diseñado para apoyar a los contratistas residenciales. El programa ofrece a los miembros acceso exclusivo a recursos que ayudan a construir negocios, incluyendo capacitación, referencias de propietarios de viviendas y apoyo en marketing a través de un portal digital rediseñado.
Los miembros pueden acceder a cuentas personalizadas, cursos de capacitación, recursos de marketing y descuentos exclusivos en herramientas y servicios. Los contratistas de primer nivel reciben beneficios adicionales, incluyendo logotipos de nivel, referencias directas de propietarios de viviendas, soporte de marketing avanzado y listados en el localizador de contratistas. El programa tiene como objetivo conectar a los propietarios de viviendas con contratistas de confianza mientras apoya el crecimiento empresarial de los contratistas.
James Hardie mantiene su posición como el productor número 1 de soluciones de construcción en cemento fibra en los Estados Unidos, con más de 3,700 empleados en América del Norte.
제임스 하디 빌딩 제품 (NYSE: JHX)는 주택 계약자를 지원하기 위해 설계된 새로워진 프로그램인 제임스 하디™ ALLIANCE를 출시했습니다. 이 프로그램은 회원에게 비즈니스 구축 리소스에 대한 독점 액세스를 제공하며, 여기에는 교육, 주택 소유자 추천 및 재설계된 디지털 포털을 통한 마케팅 지원이 포함됩니다.
회원들은 개인화된 계정, 교육 과정, 마케팅 리소스 및 도구와 서비스에 대한 독점 할인 혜택을 이용할 수 있습니다. 최고 수준의 계약자는 추가 혜택으로 계층 로고, 직접 주택 소유자 추천, 고급 마케팅 지원 및 계약자 찾기 목록이 제공됩니다. 이 프로그램은 주택 소유자와 신뢰할 수 있는 계약자를 연결하고, 계약자의 비즈니스 성장을 지원하는 것을 목표로 합니다.
제임스 하디는 북미에 3,700명 이상의 직원을 두고 미국에서 섬유 시멘트 건축 솔루션의 1위 생산자로서의 입지를 유지하고 있습니다.
James Hardie Building Products (NYSE: JHX) a lancé le James Hardie™ ALLIANCE, un programme rénové conçu pour soutenir les entrepreneurs résidentiels. Le programme offre aux membres un accès exclusif à des ressources pour développer leur entreprise, y compris des formations, des recommandations de propriétaires et un soutien marketing à travers un portail numérique repensé.
Les membres peuvent accéder à des comptes personnalisés, des cours de formation, des ressources marketing et des réductions exclusives sur des outils et services. Les entrepreneurs de premier plan bénéficient d'avantages supplémentaires tels que des logos de niveau, des recommandations directes de propriétaires, un soutien marketing avancé et des inscriptions dans le localisateur d'entrepreneurs. Le programme vise à connecter les propriétaires de maison avec des entrepreneurs de confiance tout en soutenant la croissance des entreprises des entrepreneurs.
James Hardie maintient sa position de numéro 1 dans la production de solutions de construction en ciment fibré aux États-Unis, avec plus de 3 700 employés en Amérique du Nord.
James Hardie Building Products (NYSE: JHX) hat das James Hardie™ ALLIANCE ins Leben gerufen, ein überarbeitetes Programm, das darauf abzielt, Wohnungsvertragspartner zu unterstützen. Das Programm bietet Mitgliedern exklusiven Zugang zu Ressourcen für Geschäftsaufbau, einschließlich Schulungen, Empfehlungen von Hausbesitzern und Marketingunterstützung über ein neu gestaltetes digitales Portal.
Mitglieder können auf personalisierte Konten, Schulungskurse, Marketingressourcen und exklusive Rabatte auf Werkzeuge und Dienstleistungen zugreifen. Top-Vertragspartner erhalten zusätzliche Vorteile, darunter Tier-Logos, direkte Empfehlungen von Hausbesitzern, umfassende Marketingunterstützung und Einträge im Vertragspartnerfinder. Das Programm zielt darauf ab, Hausbesitzer mit vertrauenswürdigen Vertragspartnern zu verbinden und gleichzeitig das Geschäftswachstum der Vertragspartner zu unterstützen.
James Hardie behauptet seine Position als #1 Produzent von Faserzement-Baustlösungen in den Vereinigten Staaten und beschäftigt über 3.700 Mitarbeiter in Nordamerika.
- Market leadership position as #1 siding brand in North America
- Launch of new contractor support program potentially strengthening market position
- Large workforce of 3,700+ employees indicating strong operational capacity
- None.
The James Hardie™ ALLIANCE offers eligible members exclusive access to valuable
business-building resources including training, homeowner referrals, marketing support and
much more
"The James Hardie™ ALLIANCE is far more than a mere network – it's our collaboration with contractors whereby we help them achieve their unique business goals, connect them to homeowners interested in their services and deliver a superior experience to homeowners who entrust their home's exterior to Hardie® products," said Chad Fredericksen, Vice President of North American Professional & Retail Channels at James Hardie. "Whether a contractor is interested in profitably expanding their business, making business operations run more smoothly, or simply wishes to take advantage of the growing homeowner demand that only the #1 brand of siding in
Members of the James Hardie™ ALLIANCE can access a wide range of benefits through the redesigned digital portal. These benefits include personalized membership accounts, comprehensive training courses, industry-leading marketing resources, exclusive discounts on industry leading tools and services, and the opportunity to earn and redeem Hardie™ Rewards Points for valuable business-building resources.
Contractors who advance to one of the top three tiers gain additional benefits including a tier logo to convey credibility to homeowners, access to direct homeowner referrals provided by James Hardie, advanced marketing support, and a directory listing on the James Hardie™ ALLIANCE contractor locator for increased homeowner exposure.
The James Hardie™ ALLIANCE is designed with the homeowner in mind. Homeowners can conveniently connect with a contractor within the network, making the process of finding a trusted professional significantly easier.
"James Hardie continues to be dedicated to supporting homeowners with their re-side experience and providing them with the highest quality of products for the re-side of their dreams," Fredericksen added. "Our investment in the James Hardie™ ALLIANCE is a significant step forward to advance this ongoing mission."
For more information on James Hardie, to find a trusted contractor or to sign up for the new James Hardie™ ALLIANCE program, visit JamesHardie.com/Alliance.
*Based on Freedonia 2022 Global Siding (Cladding) demand estimates and James Hardie sales in
James Hardie Building Products Inc.
James Hardie is the North American leader in fiber cement exterior design solutions. Hardie® products offer long lasting beauty and endless design possibilities with trusted protection and low maintenance. As the #1 producer of high-performance fiber cement building solutions in
For more information and media resources, visit JamesHardie.com and JamesHardie.com/all-about-james-hardie/media-resources. For investor information, please visit ir.jameshardie.com.au.
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SOURCE James Hardie Building Products Inc.
FAQ
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